Digital Executive Producer

Public Media Business Association; Houston (TX); On-site; USD 75,000 - 96,000; Full time

Job summary

Houston Public Media seeks a Digital Executive Producer to lead the newsroom's digital future. You will set vision, standards, and daily expectations across platforms, guiding editorial decisions and ensuring journalism is accurate, engaging and effectively presented.

In collaboration with managers and other departments, you will coordinate content distribution, develop digital programming, and train staff in analytics, digital storytelling and workflow optimization.

Qualifications

• Requires a 4-year degree and 5+ years of related experience.
• Must ensure accurate, engaging digital journalism and presentation.

Responsibilities

• Set the vision, standards and daily expectations for digital performance.
• Lead the newsroom’s digital strategy across content platforms.
• Serve as a key voice in editorial decision-making alongside newsroom managers.
• Collaborate with teams to identify coverage opportunities and enhance distribution.
• Serve as primary editor for web stories with focus on accuracy and presentation.
• Establish digital workflows and best practices across the newsroom.
• Identify training needs and provide coaching in video, analytics and digital storytelling.
• Manage newsroom equipment, inventory and access.

Skills

Digital strategy

Editorial decision-making

Leadership

Analytics

Training

Cross-functional collaboration

Education

Bachelor's degree

Tools

CMS

Job description

Digital Executive Producer, Houston Public Media

Job Description Introduction

This position will play a key leadership role in shaping the newsroom’s digital future. Working alongside newsroom managers and collaborating with team members across other departments, this person will help set the vision, standards and daily expectations for digital performance. The role will strengthen editorial decision‑making, identify collaborative coverage opportunities and ensure our journalism is accurate, engaging and effectively presented across all Houston Public Media news platforms.

Department: Houston Public Media Salary: $75,100.00 - $95,800.00

Description

Oversees the execution of Houston Public Media's (HPM) digital strategy for the creation of new content across multiple media platforms, ensuring collaborative and effective content creation, distribution and marketing.

• Develops and produces media for various projects in accordance with Houston Public media
  editorial standards.
• Oversees and provides guidance to producers, production personnel, digital staff and external
  production contractors.

3.Coordinates media distribution across all platforms and tracks performance metrics.

• Develops digital programming and collaborates with local and national content partners.
• Collaborates with stakeholders to ensure adherence to brand standards.
• Organizes and plans training and communication efforts with regional content partners.
• Performs other job‑related duties as required.

Education: Requires a thorough understanding of both theoretical and practical aspects of an analytical, technical or professional discipline, or the basic knowledge of more than one professional disciplines. Knowledge of the discipline is normally obtained through a formal, directly job-related, 4 year degree from a college or university or an equivalent in-depth specialized training program that is directly related to the type of work being performed.

Experience: Requires a minimum of five (5) years of directly job-related experience.

All positions at the University of Houston-System are security sensitive and will require a criminal history check.

The University of Houston System and its universities are Equal Opportunity Institutions. Everyone is encouraged to apply.

Additional Responsibilities

• Set the vision, standards and daily expectations for digital performance.
• Lead the newsroom’s digital strategy across all content platforms.
• Serve as a key voice in daily editorial decision‑making alongside newsroom managers.
• Collaborate with team members across departments to identify coverage and content opportunities.
• Serve as the primary editor for reporters’ web stories, ensuring accuracy, quality and strong digital presentation.
• Establish consistent digital workflows, standards and best practices across the newsroom.
• Identify skill and workflow gaps and provide training in video, analytics and digital storytelling.
• Manage newsroom equipment, including inventory, maintenance and staff access.