Digital Designer & Social Media Specialist Bend, OR

MAZAMA; Bend (OR); On-site; USD 60,000 - 70,000; Full time

Benefits offered by this job

Medical, dental and vision healthcare

Front-loaded paid time off

Retirement savings plan

Dog-friendly office

Career & professional development

Job summary

Mazama in Bend, Oregon is seeking a Digital Designer & Social Media Specialist to own the creative for our in-house brands. This is a hands-on, high-volume role shaping paid social and display ads, managing organic social, and overseeing website visuals with a front-end partner.

You'll design ads for social platforms aimed at performance metrics, produce variations, and translate data into new creative approaches while maintaining brand identity.

Qualifications

• 3+ years designing digital advertising creative, in-house or agency.
• Experience designing paid social ads against performance metrics.
• 1+ year hands-on Figma experience essential.
• Competence across Adobe Creative Suite and Google Business Suite.
• Hands-on experience running business social accounts.
• Desirable: AfterEffects, Motion Design, video editing, copywriting, Cinema 4D, ClickUp and WIX.
• Understanding of website layout and basic UI/UX principles.
• Demonstrated layout & typography skills.
• Ability to learn new skills via online tutorials.
• Understanding of social platforms and branding principles.

Responsibilities

• Create and iterate ad creative for digital campaigns on Facebook, Instagram and Google to hit performance targets.
• Produce creative in volume with multiple concepts, formats and aspect ratios.
• Review ad performance data and translate into next creative iterations.
• Adapt static concepts into motion, video and animated ads as needed.
• Plan, build, schedule and publish organic content across major channels.
• Write on-brand copy for posts, captions and ad variants.
• Monitor and respond to comments and messages; escalate as required.
• Maintain a content calendar and report on organic performance.
• Oversee visual design and layout for brands' websites and landing pages with front-end collaboration.
• Maintain brand standards across ads, web, social and internal materials.
• Follow brand and advertising-claims guidelines; work within compliance reviews.
• Set priorities aligned with marketing goals and communicate progress.
• Maintain organized files in Google Drive and working directories.
• Adhere to department file naming conventions.
• Perform other duties as needed.

Skills

Digital advertising

Paid social ads

Figma

Adobe Creative Suite

Google Workspace

Social account management

Motion design

Video editing

Typography

Branding principles

Tools

Figma

Adobe Creative Suite

Google Business Suite

Meta Business Suite

WIX

Cinema 4D

Job description

If you are unable to complete this application due to a disability, contact this employer to ask for an accommodation or an alternative application process.

Digital Designer & Social Media Specialist

Full Time Bend, OR, US

7 days ago Requisition ID: 1003

Salary Range: $60,000.00 To $70,000.00 Annually

Job Description:

We're looking for an experienced digital designer to own the creative behind our in-house brands. This is a hands-on, high-volume role with three parts: designing the paid social and display advertising that drives our lead flow, running our organic social presence end to end, and overseeing the visual design and layout of our websites and landing pages. This role requires an eye for branding, visual story-telling, and the ability to build and extend a brand identity rather than only work inside one. You will be expected to design ads for social media platforms aimed at hitting performance metrics (e.g. cost per lead, cost per acquisition and cost per message).

This is the sole design role on the team, so you will not be working from a queue handed down by a creative director. You will take a performance goal or a campaign brief, decide what the creative should be, build it, ship it, and use the results to decide what to build next. The people who do well here are comfortable being the only designer in the room, ask for the context they need, and close their own loops.

Responsibilities (including but not limited to)

• Create and iterate ad creative for digital advertising campaigns on, but not limited to, Facebook, Instagram and Google, aimed at hitting performance targets
• Produce creative in volume and in variations - multiple concepts, formats and aspect ratios per campaign - to support ongoing testing
• Review ad performance data with the marketing and analytics team and translate it into the next round of creative
• Adapt static concepts into short-form motion, video and animated ads where the channel calls for it
• Plan, build, schedule and publish organic content across Facebook, Instagram, TikTok and other active channels
• Write on-brand copy for posts, captions and ad variants
• Monitor and respond to comments, reviews, DMs and other inbound social engagement, escalating customer service and compliance questions to the right person
• Maintain a content calendar visible to the rest of the team and report on organic performance
• Oversee visual design and layout for brand websites and landing pages, working with our front-end developer on implementation
• Maintain and extend brand standards across ads, web, social, email and internal materials
• Follow brand and advertising-claims guidelines closely - our creative is subject to advertising and telecom compliance review
• Set your own priorities against marketing goals and communicate progress and workload with Team Leads
• Maintain file organization in Google Drive and within working files
• Adhere to department file naming conventions
• Perform other duties as business needs dictate

Preferred Qualifications & Experience

• 3+ years designing digital advertising creative, in-house or agency
• Demonstrated experience designing paid social ads against performance metrics, not only brand work
• 1+ year(s) professional hands-on Figma experience is essential. Figma is our primary design tool across ads, email, slide decks, and web.
• Competence across Adobe Creative Suite and Google Business Suite is essential
• Hands-on experience running business social accounts, including publishing and community management (Meta Business Suite or equivalent)
• Any skills in the following are desirable although not essential: AfterEffects, Motion Design/Animation, video editing, wordsmithing/copy writing, Cinema 4D, ClickUp and WIX
• Understanding of website layout and basic UI/UX principles
• Demonstrated competence in layout & typography
• Ability to learn new skills using online tutorials
• Understanding of social media marketing platforms and strategy
• Understanding of branding principles
• Time management & task prioritization
• Self-starter who can take a goal and return finished work without step-by-step direction
• Resourceful - finds the answer, the asset or the tutorial rather than waiting to be unblocked
• Comfortable being the sole designer and the final creative decision-maker on most work
• Able to switch between fast turnaround requests and longer brand projects without losing either
• Adaptive, collaborative, and innovative mindset, including openness to feedback from performance data
• Desire and ability to do focused work in an open-architecture office environment

What you get for being part of our ZamFam

• Medical, dental and vision healthcare plans
• Front-loaded paid time off
• Retirement savings plan
• Activity policy to take advantage of fresh powder mornings, sunny summer afternoons, and everything in between!
• Dog-friendly office
• Career & professional development - we're growing quickly and we love to promote from within so there are lots of opportunities to create your career path and expand your skills

About Us

Mazama is a Bend, Oregon company that helps people find and sign up for home internet service. We build and market our own brands, run our own advertising, and operate our own sales team, which means our creative work goes straight to market and we see the results the same week. We have a lively and supportive office and work environment - really we're just a group of fun people who enjoy independent and team-oriented hard work, and getting outside.

All qualified applicants will receive consideration for employment at Mazama without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.