Digital Content Specialist, Sr. - College of Medicine, Tucson
University of Arizona
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Benefits offered by this job
Job summary
The Brand Communications Office within the College of Medicine - Tucson is seeking a Digital Content Specialist, Senior. This role supports internal and external communications with strong writing/editing, collaboration, and strategic digital marketing.
Duties include social media content, newsletter creation, web content, and analytics. The position offers Full Benefits, 40 hours, and salary range $53,039–$66,299 with exempt status.
Qualifications
- Bachelor's degree or equivalent advanced learning attained through professional level experience required.
- Minimum of three (3) years of relevant work experience, or equivalent combination of education and work experience.
- Preferred: Bachelor's degree in journalism, communications, English, or related field, or equivalent advanced learning.
- Basic health/science literacy.
- Basic understanding of HIPAA and FERPA laws and compliance.
- Adobe Creative Cloud (Photoshop, InDesign, Acrobat).
- Skill in Drupal QuickStart 3.0.
- Skill in Trellis CRM, powered by Salesforce Marketing Cloud.
Responsibilities
- Produce, post, and schedule weekly social media content across college accounts.
- Analyze and optimize the college's flagship social media channels to meet goals.
- Track and report data to demonstrate social media performance and refine strategy.
- Edit content to align with Associated Press, UA, and internal styles.
- Coordinate newsletter content, layouts, and publication in Trellis/Salesforce CRM.
- Oversee quality control of newsletter production and testing links.
- Prepare metrics reports and reader surveys to inform changes.
- Support mailing list management and email template updates.
- Write student, staff, and faculty profiles for newsletters, social media, and web.
- Assist with web stories, press releases, and media advisories.
Skills
Education
Tools
Job description
Posting Number req27261
Department Medicine Administration
Department Website Link https://medicine.arizona.edu
Location Tucson Campus
Address 1501 N. Campbell Ave., Tucson, AZ 85719 USA
The Brand Communications Office within the College of Medicine - Tucson (COM-T) is seeking a Digital Content Specialist, Senior. The digital content specialist will serve as a generalist, supporting the team’s internal and external communications goals. The successful candidate will have strong writing and editing skills, the ability to work collaboratively, and demonstrable skills in strategic digital marketing, including developing creative, goal-driven campaigns that target diverse audiences. Work is fast-paced and deadline-driven.
Depending on the digital content specialist’s skills and interests, and to complement other team members’ skills, there may be opportunities for incorporating other tasks into the role, such as photography, photo editing, video, and graphic design, or media relations.
- Visa sponsorship is not available for this position.
Outstanding U of A benefits include
- health, dental, and vision insurance plans
- life insurance and disability programs
- paid vacation, sick leave, and holidays
- UA/ASU/NAU tuition reduction for the employee and qualified family members
- state retirement plan
- access to UA recreation and cultural activities
- and more!
The University of Arizona has been recognized for our innovative work-life programs. For more information about working at the University of Arizona and relocation services, please click here .
- Produces, posts, and schedules social media content (written and visual) weekly for the college’s social media accounts, with an eye toward representing the diversity of the faculty, staff, and student body.
- Analyzes and optimizes COM-T’s flagship social media accounts to achieve institutional goals.
- Tracks, analyzes, and reports data from college’s flagship social media channels to demonstrate and optimize strategic social media’s success and identify areas to improve digital media performance.
- Maintains knowledge of industry best practices, techniques, standards, and trends.
- Monitors social media forums, direct messages and mentions, and the email inbox for Brand Communications, and responds to comments as well as DMs as needed.
- Gathers content from approved sources.
- Edits content to align with Associated Press, U of A, and internal style guidelines.
- Fact-checks submissions wherever possible.
- Ensures featured graphics and photos are approved, sized, and ready for upload into content management system.
- Includes light photo editing.
- Works with a variety of staff charged with submitting content to ensure Associated Press style, IRB requirements, and university guidelines are met, while ensuring content is relevant and meets newsletter criteria.
- Works with editor on revisions.
- Oversees quality control of newsletter production by testing each link, reviewing text, and ensuring photos are properly formatted.
- Formats and schedules newsletter for publication in Trellis/Salesforce CRM.
- Monitors selected college and campus newsletters and publications as well as the office’s inbox for content submissions.
- Answers a variety of questions from submitters on the process and format of submissions, responding to issues diplomatically while upholding the newsletter guidelines.
- Pulls metrics, prepares metrics reports.
- Spearheads occasional reader surveys (once every few years), performs quantitative and qualitative analyses of results to inform changes to newsletter.
- Supports mailing list management.
- Creates/updates email templates.
- Supports maintenance of SOPs for newsletter creation.
- Writes, formats, and schedules internal communications, such as standalone email announcements, using Trellis/Salesforce CRM.
- May adapt newsletter, standalone email, and social media content for the web, including events and news.
- Pulls metrics and prepares reports.
- Assists with conducting interviews and writes student, staff, and faculty profiles for use in newsletter, social media, and web.
- Occasionally creates and submits web stories, press releases, and media advisories.
- Oversees weekly updates for monitor outside Dean’s Office, based on newsletter and social media content.
- May edit, proofread, and manage content using content management systems.
- Provides backup coverage to moderation queue to ensure that revisions made by department-level page editors adhere to web best practices, university style guidelines, college style guidelines, Associated Press style guidelines, etc.
- May support website migration project, which involves adapting source material to adhere to new templates and web best practices.
This job posting reflects the general nature and level of work expected of the selected candidate(s). It is not intended to be an exhaustive list of all duties and responsibilities. The institution reserves the right to amend or update this description as organizational priorities and institutional needs evolve.
- Bachelor's degree or equivalent advanced learning attained through professional level experience required.
- Minimum of three (3) years of relevant work experience, or equivalent combination of education and work experience.
- Bachelor’s degree in journalism, communications, English, or a related field, or equivalent advanced learning attained through professional-level experience, required.
- Basic health/science literacy.
- Basic understanding of HIPAA and FERPA laws and compliance.
- Adobe Creative Cloud (Photoshop, InDesign, Acrobat).
- Skill in Drupal QuickStart 3.0.
- Skill in Trellis CRM, which is powered by Salesforce Marketing Cloud.
Exempt
Full Time
Number of Hours Worked per Week 40
Job FTE 1.0
Work Calendar Fiscal
Job Category Communication and Marketing
Benefits Eligible Yes - Full Benefits
Rate of Pay $53,039-$66,299
Compensation Type salary at 1.0 full-time equivalency (FTE)
Grade 7
Compensation Guidance The Rate of Pay Field represents the University of Arizona’s good faith and reasonable estimate of the range of possible compensation at the time of posting. The University considers several factors when extending an offer, including but not limited to, the role and associated responsibilities, a candidate’s work experience, education/training, key skills, and internal equity.
Grade Range represent a full range of career compensation growth over time. The university offers compensation growth opportunities within its career architecture. To learn more about compensation, please review our Applicant Compensation Guide and our Total Rewards Calculator .
PC2
Content Development
Communications & Marketing
Name-based criminal background check (non-security sensitive)
Number of Vacancies 1
Gerry Flores
gflores007@arizona.edu
10/5/2026
Yes
In compliance with the Jeanne Clery Campus Safety Act (Clery Act), each year the University of Arizona releases an Annual Security Report (ASR) for each of the University’s campuses.Thesereports disclose information including Clery crime statistics for the previous three calendar years and policies, procedures, and programs the University uses to keep students and employees safe, including how to report crimes or other emergencies and resources for crime victims. As a campus with residential housing facilities, the Main Campus ASR also includes a combined Annual Fire Safety report with information on fire statistics and fire safety systems, policies, and procedures.
Paper copies of the Reports can be obtained by contacting the University Compliance Office at cleryact@arizona.edu.
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