Digital Content Marketing Manager Senior

Worldpay Group Plc; United States; Remote; USD 133,000 - 225,000; Full time

Job summary

Worldpay is seeking a Digital Content Marketing Manager Senior to join its dynamic Marketing Team. In this role, you’ll develop strategic content initiatives that drive business growth and engage partners in the fintech space. Ideal candidates will have extensive experience in B2B tech marketing and a knack for content creation that aligns with business objectives.

Qualifications

• 7+ years of experience in sales and marketing, preferably in B2B.
• Proficient in crafting engaging content for digital channels.
• Strong negotiation and prioritization skills.

Responsibilities

• Develop and drive content strategy that meets business goals.
• Create compelling digital content for various channels.
• Monitor content performance and improve engagement.

Skills

Content Strategy

B2B Marketing

Content Creation

SEO

Education

Bachelor’s degree in Marketing or related field

Tools

Microsoft programs

Project management systems

Job description

Are you ready to write your next chapter?

Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day.When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

We’re looking for a Digital Content Marketing Manager Senior join our ever-evolving Marketing Team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

About the team

Our Marketing and Communications teams help us reach and connect with more people. Thinking like a customer comes naturally for these Worldpayers, but they're always striving to master it. The creativity they bring is backed by hard data - a blend that truly moves the needle.

What you’ll own

You'll build and drive smart content strategy and channel marketing programs that tell our brand story while hitting real business goals across the software payments space. This role bridges thought leadership with practical partner engagement—creating standout digital content experiences that connect with partners at every stage, from first contact through activation and cross-selling our full product lineup.

As both big-picture thinker and hands-on creator, you'll develop compelling content for various digital channels while working across teams to make sure our content strategy supports broader marketing aims. We need someone who really gets audience needs—spotting content gaps, keeping an eye on trends, and recommending smart shifts to boost engagement and conversion, all while collaborating with business leaders, product marketing, and go-to-market teams.

You'll take complex payment tech concepts and turn them into engaging thought leadership and digital experiences that establish us as industry experts while keeping partners interested and involved. You'll need great editorial judgment, storytelling skills, and the ability to create content that naturally connects to our value proposition.

We want a content strategist who combines creative thinking with business smarts—someone who can design content that both engages partners and delivers on concrete KPIs. The right person brings 7+ years of content strategy experience in B2B tech marketing (ideally in payments or fintech), with the vision to plan and the skills to create partner-focused content that drives business growth through digital excellence.

• Work with Senior Director to execute on the overarching content strategy and thought leadership initiatives
• Craft interesting, well-researched content to drive traffic, engage and convert target customers, and improve shared content across social media channels; content includes blogs, podcasts, eBooks, white papers, customer content, webinars, presentations, interactive microsites, etc.
• Design immersive digital content experiences that guide partners through their customer journey while showcasing our expertise
• Serve as a strategic storyteller with the ability to capture "Worldpay for Platforms" voice, using our differentiators to help us stand out in market
• Develop thought leadership content that positions our brand as an industry authority within the payments ecosystem
• Partner cross-functionally to execute on a content calendar that supports the sales process and aligns with overarching growth goals
• Keep web content up-to-date by leveraging SEO best practices and partnering with digital marketing, product marketing, sales and creative to test/update new content
• Edit, proofread and improve content created by other team members
• Support social media strategy by aligning social and content calendars
• Monitor content performance and make data-informed recommendations to increase conversions and other performance metrics
• Create content frameworks and templates that enable consistent messaging across partner touchpoints
• Stay up-to-date with content developments in the market and generate new ideas to draw the attention of our desired audience
• Identify emerging content formats and channels to reach payment technology decision-makers
• Provide guidance on content that is sent to employees, prospects, customers and partners
• Transform complex product features into compelling value narratives tailored to different partner segments
• Collaborate with relevant vendors and/or freelancers as needed
• Conduct content audits to identify gaps and opportunities in current partner-facing materials
• Build measurement frameworks to track content effectiveness across the buying journey

What you bring

Basic:

• Bachelor’s degree — preferably Marketing, Business Management, PR, Communications, Journalism
• 7+ years of professional experience in sales and marketing, partner marketing or related field
• Understanding of partner relationships in a B2B environment
• Strong negotiation and prioritization skills
• Excellent written, verbal, and inter-personal communication skills
• Experience developing and implementing campaigns that drive adoption
• Comfortable jumping in where needed and working independently and efficiently to collaborate across teams
• Able to efficiently problem-solve as needed
• Proficiency in Microsoft programs, project management systems

Preferred:

• Experience in payments industry is a plus
• Understanding of software payments, PayFac-as-a-service, PayFac and/or financial technology, industry trends, and funding developments
• Experience working with copywriting, design, production, and field/digital/content/product marketing teams
• Understanding on how to use brand messaging, product marketing, campaign messages and tweak for a partner audience
• Efficiently prioritize in a fast-paced, deadline driven environment
• Innovative problem-solving ability

What makes a Worldpayer

What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.

Does this sound like you? Then you sound like a Worldpayer. Apply now to write the next chapter in your career.

#LI- KS

Worldpay is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $133,900.00 - $224,900.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.This position is eligible for bonus.The job duties outlined above may be directly, and negatively impacted by a criminal history, which could lead to the withdrawal of a conditional offer. However, all qualified candidates with arrests or convictions will still be considered.

Job Description

Are you ready to write your next chapter?

Make your mark at one of the biggest names in payments. With proven technology, we process the largest volume of payments in the world, driving the global economy every day.When you join Worldpay, you join a global community of experts and changemakers, working to reinvent an industry by constantly evolving how we work and making the way millions of people pay easier, every day.

We’re looking for a Digital Content Marketing Manager Senior join our ever-evolving Marketing Team to help us unleash the potential of every business.

Are you ready to make your mark? Then you sound like a Worldpayer.

About the team

Our Marketing and Communications teams help us reach and connect with more people. Thinking like a customer comes naturally for these Worldpayers, but they're always striving to master it. The creativity they bring is backed by hard data - a blend that truly moves the needle.

What you’ll own

You'll build and drive smart content strategy and channel marketing programs that tell our brand story while hitting real business goals across the software payments space. This role bridges thought leadership with practical partner engagement—creating standout digital content experiences that connect with partners at every stage, from first contact through activation and cross-selling our full product lineup.

As both big-picture thinker and hands-on creator, you'll develop compelling content for various digital channels while working across teams to make sure our content strategy supports broader marketing aims. We need someone who really gets audience needs—spotting content gaps, keeping an eye on trends, and recommending smart shifts to boost engagement and conversion, all while collaborating with business leaders, product marketing, and go-to-market teams.

You'll take complex payment tech concepts and turn them into engaging thought leadership and digital experiences that establish us as industry experts while keeping partners interested and involved. You'll need great editorial judgment, storytelling skills, and the ability to create content that naturally connects to our value proposition.

We want a content strategist who combines creative thinking with business smarts—someone who can design content that both engages partners and delivers on concrete KPIs. The right person brings 7+ years of content strategy experience in B2B tech marketing (ideally in payments or fintech), with the vision to plan and the skills to create partner-focused content that drives business growth through digital excellence.

• Work with Senior Director to execute on the overarching content strategy and thought leadership initiatives
• Craft interesting, well-researched content to drive traffic, engage and convert target customers, and improve shared content across social media channels; content includes blogs, podcasts, eBooks, white papers, customer content, webinars, presentations, interactive microsites, etc.
• Design immersive digital content experiences that guide partners through their customer journey while showcasing our expertise
• Serve as a strategic storyteller with the ability to capture "Worldpay for Platforms" voice, using our differentiators to help us stand out in market
• Develop thought leadership content that positions our brand as an industry authority within the payments ecosystem
• Partner cross-functionally to execute on a content calendar that supports the sales process and aligns with overarching growth goals
• Keep web content up-to-date by leveraging SEO best practices and partnering with digital marketing, product marketing, sales and creative to test/update new content
• Edit, proofread and improve content created by other team members
• Support social media strategy by aligning social and content calendars
• Monitor content performance and make data-informed recommendations to increase conversions and other performance metrics
• Create content frameworks and templates that enable consistent messaging across partner touchpoints
• Stay up-to-date with content developments in the market and generate new ideas to draw the attention of our desired audience
• Identify emerging content formats and channels to reach payment technology decision-makers
• Provide guidance on content that is sent to employees, prospects, customers and partners
• Transform complex product features into compelling value narratives tailored to different partner segments
• Collaborate with relevant vendors and/or freelancers as needed
• Conduct content audits to identify gaps and opportunities in current partner-facing materials
• Build measurement frameworks to track content effectiveness across the buying journey

What you bring

Basic:

• Bachelor’s degree — preferably Marketing, Business Management, PR, Communications, Journalism
• 7+ years of professional experience in sales and marketing, partner marketing or related field
• Understanding of partner relationships in a B2B environment
• Strong project management skills
• Strong negotiation and prioritization skills
• Excellent written, verbal, and inter-personal communication skills
• Experience developing and implementing campaigns that drive adoption
• Comfortable jumping in where needed and working independently and efficiently to collaborate across teams
• Able to efficiently problem-solve as needed
• Proficiency in Microsoft programs, project management systems

Preferred:

• Experience in payments industry is a plus
• Understanding of software payments, PayFac-as-a-service, PayFac and/or financial technology, industry trends, and funding developments
• Experience working with copywriting, design, production, and field/digital/content/product marketing teams
• Understanding on how to use brand messaging, product marketing, campaign messages and tweak for a partner audience
• Efficiently prioritize in a fast-paced, deadline driven environment
• Innovative problem-solving ability

What makes a Worldpayer

What makes a Worldpayer? It’s simple: Think, Act, Win. We stay curious, always asking the right questions to be better every day, finding creative solutions to simplify the complex. We’re dynamic, every Worldpayer is empowered to make the right decisions for their customers. And we’re determined, always staying open – winning and failing as one.

Does this sound like you? Then you sound like a Worldpayer. Apply now to write the next chapter in your career.

#LI- KS

Worldpay is committed to providing its employees with an exciting career opportunity and competitive compensation. The pay range for this full-time position is $133,900.00 - $224,900.00 and reflects the minimum and maximum target for new hire salaries for this position based on the posted role, level, and location. Within the range, actual individual starting pay is determined by additional factors, including job-related skills, experience, and relevant education or training. Any changes in work location will also impact actual individual starting pay. Please consult with your recruiter about the specific salary range for your preferred location during the hiring process.This position is eligible for bonus.The job duties outlined above may be directly, and negatively impacted by a criminal history, which could lead to the withdrawal of a conditional offer. However, all qualified candidates with arrests or convictions will still be considered.

Privacy Statement

Worldpay is committed to protecting the privacy and security of all personal information that we process in order to provide services to our clients. For specific information on how Worldpay protects personal information online, please see the Online Privacy Notice .

EEOC Statement

Worldpay is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, marital status, genetic information, national origin, disability, veteran status, and other protected characteristics. The EEO is the Law poster is available here supplement document available here .

For positions located in the US, the following conditions apply. If you are made a conditional offer of employment, you will be required to undergo a drug test. ADA Disclaimer: In developing this job description care was taken to include all competencies needed to successfully perform in this position. However, for Americans with Disabilities Act (ADA) purposes, the essential functions of the job may or may not have been described for purposes of ADA reasonable accommodation. All reasonable accommodation requests will be reviewed and evaluated on a case-by-case basis.

Sourcing Model

Recruitment at Worldpay works primarily on a direct sourcing model; a relatively small portion of our hiring is through recruitment agencies. Worldpay does not accept resumes from recruitment agencies which are not on the preferred supplier list and is not responsible for any related fees for resumes submitted to job postings, our employees, or any other part of our company.

Here's where we'll learn a little about you, why you want to join Worldpay, and why you'd be a good addition to our team. You'll also need to upload your resume and a cover letter too.

Application Review

Once you’ve submitted your application, Worldpayers will review it and see if you’re a good match for the role, team and culture. If you’re successful, we'll invite you for an interview where we can get to know each other better.

Interview with a Worldpayer

This is the time where we get to know you better, and your opportunity to learn more about us. The best way to thrive is to bring your whole self to the conversation. We’ll ask about your skills and experiences, as well as your career aspirations. Depending on the role, you might have multiple interviews with various Worldpayers.

Offer and Onboarding

The exciting part! If you’re the best candidate, your recruiter will be in touch to confirm your offer. If you accept, we’ll walk you through the next steps of what you can expect during your background check and onboarding process to get you ready to become an official Worldpayer.

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