Digital Content Coordinator at Ordway Center for the Performing Arts Saint Paul, MN

Ordway Center for the Performing Arts; Saint Paul (MN); Hybrid; USD 28,929 - 34,440; Part time

Job summary

The Ordway Center for the Performing Arts in Saint Paul, MN, is seeking a Digital Content Coordinator to manage day‑to‑day social media, develop engaging content, and support digital campaigns.

You will create social‑first graphics, video, and copy for platforms, assist with website content, and collaborate with marketing partners to drive attendance and audience engagement. This hybrid, part‑time role requires 1–3 years of experience, a BA or equivalent, and comfort filming content onsite.

Qualifications

• BA or BS in journalism, marketing, or communications, or equivalent work experience in communication or social media and web/email platform experience.
• One to three years of experience in social media management, digital content creation, or marketing communications (internships or part‑time roles acceptable).
• Familiarity with web content management systems, email marketing platforms, and knowledge of SEO.
• Basic graphic design skills, including experience with Canva, Adobe Creative Suite, or similar tools.
• Proficiency in short‑form video capture and editing for Instagram Reels, TikTok, Facebook, and YouTube Shorts.
• Understanding of social media KPIs, analytics tools, and performance reporting, with the ability to interpret insights and recommend improvements.
• Strong writing and editing skills, with adaptable voice and tone for multiple platforms and audiences.
• Ability to collaborate, persuade, negotiate, and present information effectively.
• Ability to work onsite to capture photo and video content at performances and events.
• Hybrid work arrangement: on-site ~60% of each workweek.

Responsibilities

• Manage day‑to‑day organic social media across all Ordway platforms.
• Create social‑first graphics, video, and copy for use across Ordway digital platforms.
• Assist in developing, editing, and maintaining digital content for the Ordway website.
• Support the execution of the Ordway’s email marketing programs.
• Support paid social media efforts in collaboration with external agency partners.

Skills

Social media management

Content creation

Marketing communications

SEO

Canva

Adobe Creative Suite

Video editing

Copywriting

Photo/video capture

Education

BA/BS in journalism, marketing, or communications or equivalent

Tools

Canva

Adobe Creative Suite

Job description

Overview

The Ordway: The Ordway Center for the Performing Arts is one of the leading performing arts centers in the United States and a catalyst for vibrant arts in Minnesota. Powered by hundreds of talented and dedicated staff members and volunteers, the Ordway is renowned for its multidisciplinary programming, welcoming atmosphere, and comfortable environment. The Ordway welcomes audiences of all ages and backgrounds for year‑round eclectic and entertaining offerings, including Broadway musicals, concerts, dance, vocal artists, and new works. Performances take place in the 1,900‑seat Music Theater and a 1,100‑seat Concert Hall. The Ordway serves tens of thousands of students and families each year through its arts education and community impact programs, and is a proud member of the Arts Partnership, a collaboration comprising the Ordway, Minnesota Opera, The Saint Paul Chamber Orchestra and Schubert Club.

Position Purpose

The Digital Content Coordinator is responsible for the day‑to‑day maintenance of the Ordway’s social media channels; using social media to promote Ordway performances through both paid and unpaid strategies; creating, implementing, and posting digital content for the Ordway under the direction of the Digital Content Manager.

Position Details

• Posting Date: 12/19/25 – the Ordway is dedicated to building an equitable environment and strongly encourages applications from populations underrepresented in the theater field.
• Pay: $21 - $25 per hour
• Employee Type: Hourly, Part‑time
• Department: Marketing
• Reports to: VP of Marketing and Sales

Key Performance Areas

• Manage day‑to‑day organic social media across all Ordway platforms.
• Create social‑first graphics, video, and copy for use across Ordway digital platforms.
• Assist in developing, editing, and maintaining digital content for the Ordway website.
• Support the execution of the Ordway’s email marketing programs.
• Support paid social media efforts in collaboration with external agency partners.

Other Qualifications

• BA or BS in journalism, marketing, or communications, or equivalent work experience in communication or social media and web/email platform experience.
• One to three years of experience in social media management, digital content creation, or marketing communications (internships or part‑time roles acceptable).
• Familiarity with web content management systems, email marketing platforms, and knowledge of SEO.
• Basic graphic design skills, including experience with Canva, Adobe Creative Suite, or similar tools.
• Proficiency in short‑form video capture and editing, for Instagram Reels, TikTok, Facebook, and YouTube Shorts.
• Understanding of social media KPIs, analytics tools, and performance reporting, with the ability to interpret insights and recommend improvements.
• Strong writing and editing skills, using appropriate grammar, punctuation, sentence structure, clarity, and creativity; with the ability to adapt voice and tone for multiple platforms and audiences.
• Ability to collaborate, cooperate, convince, persuade, probe, negotiate, position, and communicate information in a presentation/public setting.
• Ability to work onsite to capture photo and video content at performances, rehearsals, press events, and behind‑the‑scenes moments.
• Ability to work a flexible schedule, including evenings and weekends as needed.
• In this hybrid role, team members are expected to be on‑site about 60% of each workweek to support collaboration and operational needs.

To Apply: For more information or to apply, visit ordway.org/employment.

Ordway is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, creed, marital status, familial status, public assistance status, age, local human rights commission activity, national origin, and veteran, or disability status. The Ordway Theater and administrative office are wheelchair accessible and service animals are welcomed. All applicants who have questions or needs regarding access accommodations or interpreting assistance for job interviews are encouraged to reach out to Human Resources.

We know there are great candidates who may not fit into the criteria we’ve outlined here, or who have important skills we haven’t listed. If that’s you, please don’t hesitate to apply anyway and tell us about yourself.