Digital Communications & Outreach Specialist

Worcester State University; Worcester (MA); Sur place; USD 45 000 - 65 000; Temps partiel

Avantages offerts par ce poste

Hourly wage

Résumé du poste

Worcester State University is seeking a part-time Communications Specialist to support LEI's communications, marketing, and outreach efforts. You will manage LEI's social media, help maintain the LEI website, and craft engaging content that promotes programs, events, and community impact.

You will collaborate with staff and a Graphic Artist to develop culturally responsive materials, support photography and videography, and help create campaigns targeting youth, families, and community partners.

Qualifications

• Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or closely related fields, or an equivalent combination of education and relevant professional experience.
• Professional experience in communications, marketing, social media, digital media, public relations, content creation, or a related field.
• Experience creating and implementing digital or print marketing campaigns.
• Strong written and verbal communication skills, with the ability to develop clear, engaging, and audience-appropriate content.
• Experience working with photography, videography, or other visual communications tools.
• Ability to work collaboratively with graphic designers/digital artists, communications professionals, administrators, and program staff.
• Strong organizational skills and the ability to manage multiple projects, deadlines, and communications priorities simultaneously.
• Demonstrated cultural responsiveness and ability to develop communications that are respectful and engaging for diverse communities.
• Ability and willingness to attend select programs and events during evenings and weekends.
• Ability to work independently while also collaborating effectively with LEI and WSU staff.

Responsabilités

• Manage and maintain LEI's social media platforms, including developing, scheduling, publishing, and monitoring content that promotes programs, events, services, accomplishments, and community engagement.
• Develop and execute targeted marketing campaigns to increase awareness, engagement, program participation, and visibility of LEI initiatives.
• Assist in developing engaging and culturally responsive written, visual, and multimedia content for youth, families, community partners, prospective participants, and other audiences.
• Update and maintain LEI's website, including program information, events, announcements, news, photographs, and other relevant content, ensuring information is timely and accurate.
• Collaborate with the Graphic Artist to develop graphics, social media content, promotional materials, and other visual communications while following LEI and WSU branding guidelines.

Connaissances

Social media management

Content creation

Photography

Videography

Digital storytelling

Written communication

Team collaboration

Campaign development

Formation

Bachelor's degree in Communications, Marketing, Public Relations, Journalism, Digital Media, or closely related fields

Description du poste

Worcester State University is seeking a part-time Communications Specialist to support LEI's communications, marketing, and outreach efforts. You will manage LEI's social media, help maintain the LEI website, and craft engaging content that promotes programs, events, and community impact.

You will collaborate with staff and a Graphic Artist to develop culturally responsive materials, support photography and videography, and help create campaigns targeting youth, families, and community partners.