Digital and Web Content Manager

Motlow State Community College; Flowertown (TN); On-site; USD 55,000 - 58,000; Full time

Benefits offered by this job

Retirement package

401K with match

Health and dental insurance

Tuition discounts

State employee discounts

Public holidays

Job summary

Motlow State Community College is hiring a Digital and Web Content Manager to lead the design, development, and daily maintenance of the college's website and digital presence. The role ensures accessibility, branding consistency, and ADA/WCAG compliance across all pages and online content.

You will manage the CMS, partner with Marketing and Communications, implement SEO strategies, and analyze analytics to drive improvements and recruitment efforts.

Qualifications

• Bachelor's degree in Web Design, Web Development, Computer Science, Digital Communications, or related field and at least two (2) years of experience designing and maintaining websites or digital platforms including experience with HTML, CSS, JavaScript, content management systems, and accessibility standards.

Responsibilities

• Design, develop, and maintain the college website and other digital platforms or assets to ensure functionality, consistency, and visual appeal.
• Ensure compliance with accessibility and brand standards for all web pages and online content.
• Manage the content management system (CMS) and serve as the lead administrator and technical resource for users.
• Collaborate with Marketing and Communications staff to align web content with institutional marketing strategies.
• Implement and monitor SEO strategies to improve search performance and web traffic.
• Produce and analyze web analytics reports to inform content and design improvements.
• Train and support departmental web editors on CMS use, accessibility, and content strategy.
• Coordinate with IT and vendors on hosting, domain management, and site security.
• Develop and maintain forms, landing pages, and digital campaign assets supporting recruitment and outreach.
• Stay current with emerging web technologies and higher education marketing trends.
• Collaborate with marketing and other college staff on assigned projects
• Other duties as assigned

Skills

HTML

CSS

JavaScript

Accessibility standards

SEO

Analytics

Brand standards

CMS management

Digital marketing tools

Education

Bachelor's degree in Web Design/Web Development/Computer Science/Digital Communications

2+ years of web design/web maintenance experience

Tools

CMS

Job description

MOTLOW STATE COMMUNITY COLLEGE

is accepting applications for the following position:

Digital and Web Content Manager

Campus: Moore County

Position number: B99775

Salary: $55,470 to $58,470

Motlow State is located in the beautiful rolling hills of middle Tennessee and has four campuses that serve students from eleven counties. We offer a comprehensive benefits package that includes an excellent retirement package from the state of Tennessee, 401K plan with match, thirteen paid annual holidays in addition to annual and sick leave days, health and dental insurance, tuition discounts, and state employee discounts. Motlow positions are contingent upon funding availability and budget approval.

General Function:

Oversees the development, design, and daily maintenance of the college's website and digital presence to ensure a dynamic, accessible, and user-friendly experience. Working within the Marketing and Communications division, this position serves as the primary technical and creative resource for online communications, ensuring consistent branding, accessibility, and compliance across all web content. Partners with departments across campuses to enhance the college's digital visibility, support recruitment and retention goals, and maintain compliance with ADA, WCAG, and institutional standards.

Minimum Qualifications:

Bachelor's degree in Web Design, Web Development, Computer Science, Digital Communications, or related field and at least two (2) years of experience designing and maintaining websites or digital platforms including experience with HTML, CSS, JavaScript, content management systems, and accessibility standards.

Preferred Qualifications:

Master's degree in Web Development, Web Design, Computer Science, Communications, Information Technology, or related field and three years of experience in higher education, marketing, or public information environments.

Major Duties and Responsibilities:

• Design, develop, and maintain the college website and other digital platforms or assets to ensure functionality, consistency, and visual appeal. Ensure compliance with accessibility and brand standards for all web pages and online content.
• Supports and coordinates with the Motlow State Accessibility Committee to ensure all Motlow web assets and web presence meets applicable accessibility standards and are compliant with ADA, Section 508, WCAG, and emerging U.S. Department of Justice (DOJ) and Tennessee Board of Regents (TBR) requirements.
• Manage the content management system (CMS) and serve as the lead administrator and technical resource for users.
• Collaborate with Marketing and Communications staff to align web content with institutional marketing strategies.
• Implement and monitor SEO strategies to improve search performance and web traffic.
• Produce and analyze web analytics reports to inform content and design improvements.
• Train and support departmental web editors on CMS use, accessibility, and content strategy.
• Coordinate with IT and vendors on hosting, domain management, and site security.
• Develop and maintain forms, landing pages, and digital campaign assets supporting recruitment and outreach.
• Stay current with emerging web technologies and higher education marketing trends.
• Collaborate with marketing and other college staff on assigned projects
• Other duties as assigned

Knowledge, Skills and Abilities:

• Knowledge of and ability to apply web design and development principles
• Proficiency with HTML/CSS/JavaScript, accessibility laws, SEO, analytics, digital marketing tools, and brand standards
• Knowledge of and proficiency in web and content design, CMS management, digital communication, collaboration, and problem-solving
• Ability to create accessible, engaging web content; manage multiple projects; translate complex ideas into user-centered solutions; maintain consistency across departments.
• Familiarity with PHP, SQL, or web APIs.
• Experience with Adobe Creative Cloud or other digital design applications.
• Strong interpersonal skills and the ability to effectively communicate with a wide range of individuals and constituencies
• Ability to establish and maintain effective professional relationships with colleagues and other stakeholders.
• Knowledge of customer service principles and practices and the ability to effectively apply them in the higher education environment.

Human Resources Office

Motlow State Community College

Telephone [phone], TDD (931 393-1621)

E-mail: [e-mail]

Website: www.mscc.edu

Motlow College is an EEO/Title VI/Title VII/Title IX/Sections 504/ADA Employer

Motlow State Community College does not discriminate on the basis of race, color, religion, creed, ethnicity or national origin, sex, disability, age, status as a protected veteran or any other class protected by Federal or State laws and regulations and by Tennessee Board of Regents policies with respect to employment, programs, and activities.