Digital and Social Media Manager

School Result; Wyoming (OH); Hybrid; USD 50,000 - 70,000; Full time

Job summary

A leading organization in Western sports is looking for a Digital and Social Media Manager to develop and execute social strategies, create content, and engage audiences across various platforms. The ideal candidate will have 2–5 years of experience, strong copywriting skills, and the ability to handle content capture during live events. This role offers a salary range of $50,000–$70,000 and encourages creativity and teamwork in a diverse workplace culture.

Qualifications

• 2–5 years of professional experience in social media/digital content.
• Proven experience managing social platforms for high-volume brands.
• Strong understanding of Western sports, rodeo, and lifestyle culture.

Responsibilities

• Develop and execute platform-specific social strategies.
• Capture social-first content at live events.
• Monitor content performance and KPIs.

Skills

Social media management

Copywriting

Content creation

Performance optimization

Teamwork

Detail-oriented

Tools

Sprout

Photoshop

TikTok for Business

YouTube Studio

Job description

Digital and Social Media Manager – Teton Ridge | Remote-Hybrid

Teton Ridge is seeking an experienced and motivatedDigital and Social Media Manager to support and execute social and digital content strategies across its portfolio. This role combines strategy and hands‑on content creation, offering the opportunity to shape the future of Western sports and entertainment.

• Job Title: Digital and Social Media Manager
• Employer: Teton Ridge
• Pay: $50,000–$70,000 per year
• Job Type: Full‑Time
• Contract Type: Permanent
• Shift & Schedule: Nights and weekends as needed
• Closing Date: Not specified (apply promptly)

About Teton Ridge

Teton Ridge is a visionary force in Western sports, entertainment, media, lifestyle, and equine culture. Through events like The American Rodeo, The Performance Horseman, and The Cowboy Channel, as well as films, digital media, and social‑first content, Teton Ridge engages fans while preserving the traditions and legacy of the American West.

Job Summary

The Digital and Social Media Manager will manage social platforms, create content, and engage audiences across Teton Ridge’s portfolio. The role requires fluency in social media, strong copywriting skills, and the ability to capture and edit content in real time during live events.

Key Responsibilities

• Develop and execute platform‑specific social strategies
• Write, schedule, and publish high‑volume posts across Instagram, TikTok, Facebook, YouTube, and Twitter/X
• Stay current on trends and best practices
• Plan and maintain content calendars and publishing schedules
• Engage audiences to foster connection and brand affinity

Content Creation & Production

• Capture social‑first photo and video content at live events
• Edit short‑form vertical content for TikTok, Instagram Reels, Facebook Reels, and YouTube Shorts
• Support real‑time coverage during nights and weekends
• Create or modify graphic templates using Photoshop or similar tools

Digital Content & Copywriting

• Write and edit copy for web, email newsletters, and digital campaigns
• Collaborate with cross‑functional teams to ensure consistent messaging

Performance & Optimization

• Monitor content performance and KPIs (engagement, growth, reach)
• Track audience sentiment and optimize content accordingly

Candidate Requirements

• 2–5 years of professional experience in social media/digital content (sports, media, or entertainment preferred)
• Proven experience managing social platforms for high‑volume brands
• Strong copywriting and proofreading skills
• Familiarity with social media management tools (Sprout, Sprinklr, Meta Business Suite, TikTok for Business, YouTube Studio)
• Content capture and editing experience
• Working knowledge of Photoshop or similar design tools
• Highly organized, detail‑oriented, and able to manage multiple priorities
• Creativity, teamwork, and passion for storytelling
• Strong understanding of Western sports, rodeo, and lifestyle culture
• Willingness to travel and work non‑traditional hours
• $50,000–$70,000 annual salary
• Inclusive and diverse workplace culture
• Opportunity to shape the future of Western sports and entertainment
• Prepare your CV highlighting social media and content creation experience.
• Apply via the job posting with portfolio samples if available.

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