Digital and Loyalty Coordinator

Shell Mobility & Convenience - Timewise; Houston (TX); On-site; USD 60,000 - 75,000; Full time

Job summary

Timewise, part of Shell Mobility & Convenience, is seeking a highly organized Digital & Loyalty Coordinator to support loyalty, CRM and digital marketing across a multi-state network of about 1,000 locations. You will coordinate campaigns, customer communications, loyalty offers and reporting, working closely with Marketing, IT and external partners to deliver high-quality customer experiences.

The ideal candidate is customer-focused, detail-oriented, tech-savvy and data-driven, with 2–4 years

Qualifications

• 2–4 years in digital marketing, loyalty, CRM, marketing operations, e-commerce or related fields.
• Bachelor's degree in Marketing, Business, Communications, Digital or related discipline preferred.
• Exposure to loyalty programs, CRM platforms, mobile apps, email/SMS marketing or marketing automation preferred.
• Strong organizational and project coordination skills with excellent attention to detail.
• Comfortable working with data, dashboards and campaign performance metrics.
• Ability to manage multiple campaigns, priorities and deadlines simultaneously.
• Strong written and verbal communication skills.
• Collaborative mindset and ability to work effectively with Marketing, Operations, IT and external partners.
• Experience in convenience retail, fuels, grocery, QSR or other consumer retail environments is a plus.

Responsibilities

• Loyalty Program Execution: Support day-to-day execution of loyalty initiatives, including member acquisition, offers, promotions, rewards and engagement programs.
• Digital Campaigns: Coordinate and deploy customer communications across email, SMS, mobile app/push notifications and other digital channels.
• Offers & Promotions: Build, test and launch loyalty offers and targeted promotions in coordination with Marketing, Category Management and other business teams.
• Digital Content: Coordinate updates to loyalty app and digital content, ensuring information, offers, creative assets and customer communications are accurate and timely.
• Campaign Coordination: Maintain campaign calendars, timelines and deliverables and coordinate activities across internal teams, agencies and technology partners.
• Testing & Quality Assurance: Support testing of campaigns, offers and digital experiences prior to launch to ensure accurate and seamless customer execution.
• Reporting & Analytics: Track loyalty and digital performance metrics, prepare regular reporting and help identify insights and opportunities for improvement.
• Customer Experience: Monitor customer feedback and digital/loyalty issues, partnering with the appropriate teams to help resolve issues and improve the customer experience.
• Store & Dealer Support: Help develop communications, materials and program information to support effective digital and loyalty execution across company-operated and dealer-operated locations.
• Vendor Coordination: Work with loyalty, digital and technology partners on campaign execution, platform updates and issue resolution.

Skills

Digital marketing

Loyalty programs

CRM

Marketing operations

E-commerce

Education

Bachelor's degree in Marketing

Tools

CRM platforms

Marketing automation

Email marketing platforms

Job description

1080 Eldridge Parkway, Houston , Texas 77077 , United States

Job Description

Company Overview

Welcome to Timewise, where great peoplepowergreat experiences! Shell Mobility & Convenience proudlyoperatesmore than 200 Timewise convenience stores and Shell fuel stations across Texas and New Mexico. As part of the Shell Group since 2022, we combine the strength of a global organization with a welcoming, team-oriented culture. We are committed to providing exceptional customer experiences while creating meaningful career growth opportunities for our employees.

Position Summary

We are seeking a highly organized and digitally savvy Digital & Loyalty Coordinator to support the execution of loyalty, CRM and digital marketing programs across a multi-state fuels and convenience retail network of approximately 1,000 company-operated and dealer-operated locations.

This role will help bring our digital and loyalty strategies to life by coordinating campaigns, customer communications, loyalty offers, digital content, reporting and day-to-day program activities. The ideal candidate is customer focused, detail oriented, comfortable with technology and data, and passionate about delivering high-quality customer experiences.

Key Responsibilities

• Loyalty Program Execution: Support day-to-day execution of loyalty initiatives, including member acquisition, offers, promotions, rewards and engagement programs.
• Digital Campaigns: Coordinate and deploy customer communications across email, SMS, mobile app/push notifications and other digital channels.
• Offers & Promotions: Build, test and launch loyalty offers and targeted promotions in coordination with Marketing, Category Management and other business teams.
• Digital Content: Coordinate updates to loyalty app and digital content, ensuring information, offers, creative assets and customer communications are accurate and timely.
• Campaign Coordination: Maintain campaign calendars, timelines and deliverables and coordinate activities across internal teams, agencies and technology partners.
• Testing & Quality Assurance: Support testing of campaigns, offers and digital experiences prior to launch to ensure accurate and seamless customer execution.
• Reporting & Analytics: Track loyalty and digital performance metrics, prepare regular reporting and help identify insights and opportunities for improvement.
• Customer Experience: Monitor customer feedback and digital/loyalty issues, partnering with the appropriate teams to help resolve issues and improve the customer experience.
• Store & Dealer Support: Help develop communications, materials and program information to support effective digital and loyalty execution across company-operated and dealer-operated locations.
• Vendor Coordination: Work with loyalty, digital and technology partners on campaign execution, platform updates and issue resolution.

What We're Looking For

• 2–4 years of experience in digital marketing, loyalty, CRM, marketing operations, e-commerce or related fields.
• Bachelor's degree in Marketing, Business, Communications, Digital or related discipline preferred.
• Exposure to loyalty programs, CRM platforms, mobile apps, email/SMS marketing or marketing automation preferred.
• Strong organizational and project coordination skills with excellent attention to detail.
• Comfortable working with data, dashboards and campaign performance metrics.
• Ability to manage multiple campaigns, priorities and deadlines simultaneously.
• Strong written and verbal communication skills.
• Collaborative mindset and ability to work effectively with Marketing, Operations, Category Management, IT and external partners.
• Experience in convenience retail, fuels, grocery, QSR or other consumer retail environments is a plus.

Position Type

Full time

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