Digital Analytics Specialist

Ethology; Scottsdale (AZ); On-site; USD 70,000 - 90,000; Full time

Job summary

Ethology, a rapidly-growing data-driven digital marketing agency in Scottsdale, is seeking a Digital Analyst Specialist. The role focuses on providing analytical support, reporting, and optimizing client marketing efforts.

The ideal candidate will have 3+ years of experience in digital marketing, a strong comfort level with analytics platforms like Adobe and Google Analytics, and a knack for adapting to fast-paced environments.

Qualifications

• 3+ years of experience within digital marketing and media.
• 3+ years of reporting and implementation experience with analytics platforms.
• 2+ years of experience implementing analytics tags directly and via tag management platforms.

Responsibilities

• Analyze, interpret and summarize findings, creating presentations and reports.
• Define metrics and track, analyze, and report on project outcomes.
• Engage across units to identify and meet data needs.

Skills

Familiarity with data layer concepts

Experience with JavaScript

Strong verbal and written communication skills

Analytics QA testing experience

Tools

Adobe Analytics

Google Analytics

Excel

Job description

Job Description

Digital Analyst Specialist

Ethology is looking for an individual with a strong business acumen and a desire to drive results for our clients to join our Analytics team at our Scottsdale office.

Who We Are

Ethology is a rapidly-growing data-driven digital marketing agency specializing in Paid Search Marketing, Search Engine Optimization, Content Creation and Distribution, and Social Media Marketing. We offer an open, energetic career environment with the opportunity to advance to a full-time position.

Responsibilities

• Analyze, interpret and summarize findings, creating presentations and reports.
• Analyze data using statistical methods to identify trends, meet organizational goals, and feed dashboards.
• Define metrics and track, analyze, and report on specific project outcomes.
• Import, clean, review, expand, validate, and document datasets.
• Engage across units to identify and meet data needs.
• Code and track links.
• Use Excel for ROI tracking and reporting.
• Provide reports on traffic.
• Use Google Analytics and/or other software programs to report on traffic on overall site as well as various marketing pages.
• Troubleshoot problems.

Qualifications

• Strong comfort level with analytics platforms.
• Familiarity with data layer concepts and implementation.
• Mobile analytics implementation experience.
• 3+ years experience within digital marketing and media.
• 3+ years experience reporting and implementation experience with Adobe Analytics and Google Analytics.
• 2+ years experience implementing analytics tags directly and via tag management platforms.
• Analytics QA testing experience.
• Experience with JavaScript and HTML.
• Strong verbal and written communication skills.
• Ability to quickly and positively adapt to change.
• Ability to thrive in a fast-paced environment.

EEO Statement

All your information will be kept confidential according to EEO guidelines.