Digital & AI Marketing Intern - US

Unisys; Center Square (PA); On-site; USD 25,000 - 39,000; Full time

Job summary

Unisys is seeking a motivated student for an internship-like role focused on AI-assisted digital marketing. You will help design and activate campaigns across social, search, email, and paid media, and generate compelling content with generative AI tools while maintaining brand voice.

You will monitor online conversations, leverage AI-driven analytics, and support SEO/content optimization on the company site. This role blends creativity with data-driven decision making in a collaborative team.

Qualifications

• Enrolled in a Bachelor’s or Master’s program with an expected 2027 graduation.
• Strong writing, editing, and prompt-writing abilities for AI outputs.
• Familiarity with digital marketing channels and tools, plus AI workflows.

Responsibilities

• Assist in creating and activating AI-driven digital marketing campaigns across social, search, email, website, and paid media.
• Generate engaging content for social posts, blogs, newsletters, and other digital formats using AI tools.
• Monitor online communities with social listening; respond to comments and inquiries promptly.
• Help optimize campaigns using AI-powered bidding, targeting, and testing features.
• Support AI-assisted SEO and content updates for the company website.
• Track KPIs with Google Analytics and other AI-powered analytics tools; surface insights.

Skills

Written communication

Verbal communication

Prompts & AI editing

Digital marketing

Independent & collaborative work

Education

Bachelor's or Master's in Marketing/Communications/Data Analytics/IS

Tools

Social media tools

Email marketing software

Analytics platforms

Generative AI tools (ChatGPT/Claude/Gemini)

Job description

What success looks like in this role:

• Assist in the creation and activation of AI-assisted digital marketing campaigns across various channels, including social, search, email, website, and paid media.


• Generate engaging content for social media posts, blogs, email newsletters, and other digital platforms, using generative AI tools to accelerate drafting, ideation, and variant testing while maintaining brand voice.


• Monitor and engage with our online community, using AI-powered social listening and sentiment analysis to surface trends and respond to comments, messages, and inquiries in a timely manner.


• Help manage and optimize digital advertising campaigns, including Google Ads, LinkedIn Ads, and other paid media channels, leveraging AI-driven bidding, audience targeting, and creative testing features.


• Provide support in updating and maintaining the company website, applying AI-assisted SEO and content optimization tools to ensure content accuracy, discoverability, and relevance.


• Track and analyze key performance metrics using tools like Google Analytics, social media insights, and AI-powered analytics and reporting assistants to measure campaign effectiveness and surface actionable insights.


• Support onboarding and adoption of new AI tools across the marketing team - piloting use cases, documenting effective prompts and workflows, and sharing best practices to streamline campaign development, launch, and performance monitoring.


• Assist with other marketing tasks and projects as needed.

You will be successful in this role if you have:

• Currently enrolled in a Bachelor's or Master's degree program in Marketing, Communications, Data Analytics, Information Systems, or a related field, with an expected graduation date in Spring or Summer 2027.


• Strong written and verbal communication skills, with a keen eye for detail - including the ability to write clear, effective prompts and critically edit AI-generated output.


• Proficiency in using digital marketing tools and platforms, including social media management tools, email marketing software, paid media platforms, analytics platforms, and generative AI tools such as ChatGPT, Claude, Gemini, or similar assistants.


• Basic understanding of digital marketing principles and best practices, including an awareness of how AI is reshaping content, targeting, and measurement, and of the responsible-use considerations that come with it.


• Creative thinking and problem-solving abilities, with curiosity to experiment with emerging AI tools and workflows.


• Ability to work independently and collaboratively in a team environment.


• Prior experience with digital marketing, AI-driven projects, or related internships is a plus, but not required.

This role may require access to export-controlled commodities and technology. Therefore, to conform to U.S. export control regulations, applicant should be eligible for any required authorizations from the U.S. Government.

Unisys is proud to be an equal opportunity employer that considers all qualified applicants without regard to age, caste, citizenship, color, disability, family medical history, family status, ethnicity, gender, gender expression, gender identity, genetic information, marital status, national origin, parental status, pregnancy, race, religion, sex, sexual orientation, transgender status, veteran status or any other category protected by law. This commitment includes our efforts to provide for all those who seek to express interest in employment the opportunity to participate without barriers. If you are a US job seeker unable to review the job opportunities herein, or cannot otherwise complete your expression of interest, without additional assistance and would like to discuss a request for reasonable accommodation, US job seekers can find more information about Unisys' EEO commitment here.