Digital Adoption Representative

Caterpillar Inc.; Town of Aurora (NY); On-site; USD 98,000 - 146,000; Full time

Benefits offered by this job

Medical, dental, and vision benefits

Paid time off plan

401(k) savings plans

Health Savings Account (HSA)

Flexible Spending Accounts (FSAs)

Career Development

Incentive bonus

Relocation assistance

Job summary

Caterpillar Inc. is hiring a Digital Adoption Representative to empower our dealer network with cutting-edge technology and boost customer satisfaction. You'll drive digital initiatives, collaborate with stakeholders, and lead adoption across platforms that connect assets and enable e‑commerce growth.

Join a global team shaping a broader digital ecosystem, requiring collaboration, problem-solving, and measurable impact. Travel >50% and relocation are available to the right candidate.

Qualifications

• Experience with Caterpillar applications such as VisionLink, Cat Central, Parts.Cat.Com(PCC), SIS
• Knowledge of MS Office Suite including Excel and PowerPoint
• Familiarity with CRM tools and ERP platforms
• Experience with PowerBI, Tableau, and AI analytics tools

Responsibilities

• Governs dealer execution of several strategically important Digital initiatives to support business growth while working with various stakeholders to drive adoption of new technology.
• Enables revenue growth by ensuring dealers continue to grow their connected assets population and e-commerce customer adoption.
• Actively supports dealers by being a trusted advisor on Digital projects prioritization, ensuring resources are allocated to execute accordingly.
• Leads process improvement on areas such as data management, platform deployment and technology adoption to deliver the best customer experience.
• Supports the development and manages implementation of internal/external adoption and communication strategies for new products, technology platforms, and applications.

Skills

Customer Focus

Consulting

Decision Making

Effective Communications

Relationship Management

Tools

PowerBI

Tableau

Salesforce

ERP

Microsoft Excel

PowerPoint

Job description

Career Area:

Product Support

Job Description:

Your Work Shapes the World at Caterpillar Inc.

When you join Caterpillar, you’rejoining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don’tjust talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.

Cat Digital is the digital and technology arm of Caterpillar Inc.,leveragingthe latest technologies to build industry leading digital solutions for our customers and dealers. __With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics,_ telematics__and AI capabilities to help our customers build a better, more sustainable world_.

Job Summary:

Join us as a Digital Adoption Representative , whereyou’llbe at the forefront of innovation—empowering our dealer network withcutting-edgetechnology, enhancing customer satisfaction, and fueling business growth. In this dynamic role,you’llbe the strategic force behind key digital initiatives, helping our partners thrive in a rapidly evolving marketplace. Ifyou’rea forward-thinker who thrives on collaboration, problem-solving, and making a measurable impact, this is your opportunity to lead change and make a difference.Let’sbuild something extraordinary together.

What You Will Do:

• Governs dealer execution of several strategically important Digital initiatives to support business growth while working with various stakeholders to drive adoption ofnew technology.
• Enables revenue growth by ensuring dealers continue to grow their connected assets population and e-commerce customer adoption.
• Actively supports dealers by being a trusted advisor on Digital projects prioritization, ensuring resources areallocatedto execute accordingly.
• Leadsprocessesimprovementonareas such as data management, platformdeploymentand technology adoption to deliver the best customer experience.
• Supports the development and manages implementation of internal/external adoption and communication strategies for new products, technology platforms, and applications.

Additional Information:

• This role requires travel to assigned CAT dealerships more than 50% of the time.

What You Will Have:

• Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability toleveragethat information in creating customized customer solutions.
• Consulting: Knowledge of techniques, roles, and responsibilities in providing technical or business guidance to clients, both internal and external; ability to apply consulting knowledge appropriately.
• Decision Making and Critical Thinking: Knowledge of the decision-making process and associated tools and techniques; ability to accurately analyze situations and reach productive decisions based on informed judgment.
• Effective Communications: Understanding ofeffective communication concepts,toolsand techniques; ability to effectivelytransmit, receive, and accurately interpret ideas, information, and needs through the application ofappropriate communicationbehaviors.
• Relationship Management: Knowledge of relationship management techniques; ability toestablishand maintain healthy working relationships with clients, vendors, and peers.
  

Considerations For Top Candidates:

• Dealer and Customer experience
• Experience working with Caterpillar applications such asVisionLink, Cat Central,Parts.Cat.Com(PCC), SIS
• Knowledge inMS Suiteincluding Excel and PowerPoint
• Knowledge of CRM tools such asSalesforceand ERP platforms
• Experience working withPowerBI,Tableau, and AI analytics tools

Summary Pay Range:

$97,530.00 - $146,290.00

Compensation and benefits offered may vary depending on multiple individualized factors, job level, market location,job-related knowledge, skills, individual performance and experience. Please note that salary is only one component of total compensation at Caterpillar.

Benefits:

Subject to plan eligibility, terms, and guidelines. This is a summary list of benefits.

• Medical, dental, and vision benefits*
• Paid time off plan (Vacation, Holidays, Volunteer, etc.)*
• 401(k) savings plans*
• Health Savings Account (HSA)*
• Flexible Spending Accounts (FSAs)*
• Health Lifestyle Programs*
• Employee Assistance Program*
• Voluntary Benefits and Employee Discounts*
• Career Development*
• Incentive bonus*
• Disability benefits
• Life Insurance
• Parental leave
• Adoption benefits
• Tuition Reimbursement

* These benefits also apply to part-time employees

Relocation is available for this position.

Visa Sponsorship is not available for this position.

Posting Dates:

August 25, 2026 - September 6, 2026

Any offer of employment is conditioned upon the successful completion of a drug screen.

Caterpillar is an Equal Opportunity Employer, Including Veterans and Individuals with Disabilities. Qualified applicants of any age are encouraged to apply.