Digital Ad Traffic & Campaign Coordinator

News On 6; Oklahoma City (OK); Hybrid; USD 40,000 - 60,000; Full time

Job summary

News On 6 is seeking a Digital Sales Traffic Coordinator to manage the digital ad trafficking process, collaborating with sales and design teams to ensure accurate campaign delivery and reporting. The role emphasizes organization, attention to detail, and the ability to thrive in a fast-paced news environment.

The ideal candidate will handle order entry across multiple digital platforms, monitor pacing, and generate monthly performance reports while staying current with digital advertising best

Qualifications

• High School diploma required; Bachelor’s degree in Marketing, Communications, Business, or related field preferred.
• Experience in digital advertising, media planning, sales, or related environment (minimum 2 years).
• Proficiency with digital ad trafficking/management platforms (e.g., Google Ad Manager, Google Ads, Meta Ads Manager).
• Knowledge of ad servers, DSPs, and programmatic buying is preferred.
• Strong analytical skills to interpret campaign performance data.
• Excellent organizational and multitasking abilities; attention to detail.

Responsibilities

• Create digital sales proposals, contracts, inventory forecasting reports, and handouts for sales teams and advertisers.
• Collaborate with sales to gather assets and information for campaign execution.
• Enter and track digital sales orders and revenue; maintain inventory and products.
• Coordinate with account executives and designers on ad production.
• Ensure timely placement of digital ads per contracts; manage trafficking across platforms.
• Monitor campaign performance; optimize toward KPI and pacing.
• Communicate with sales to set expectations and optimize campaigns.
• Maintain detailed records of campaigns, including schedules and performance metrics.
• Troubleshoot ad delivery issues and provide monthly campaign reporting down to tactic and ad level.
• Assist in developing digital advertising strategies and industry best practices.
• Stay updated with digital advertising trends; may drive company vehicle as needed.

Skills

Microsoft Office

Adobe Photoshop

Google Ads Manager

Meta Ads Manager

HTML/JavaScript

Digital ad trafficking

Campaign reporting

Data analysis

Communication skills

Education

High School Diploma

Bachelor’s degree in Marketing

Bachelor’s degree in Communications

Tools

Google Ad Manager

Google Ads

Meta Ads Manager

Adobe Photoshop

Job description

News On 6 is seeking a Digital Sales Traffic Coordinator to manage the digital ad trafficking process, collaborating with sales and design teams to ensure accurate campaign delivery and reporting. The role emphasizes organization, attention to detail, and the ability to thrive in a fast-paced news environment.

The ideal candidate will handle order entry across multiple digital platforms, monitor pacing, and generate monthly performance reports while staying current with digital advertising best