Digital Account Executive

Nexstar Media Group, Inc.; Portland (OR); On-site; USD 65,000 - 95,000; Full time

Benefits offered by this job

Competitive compensation

Uncapped earning potential

Comprehensive benefits

Professional development

Job summary

KOIN 6 Television and Portland's CW, part of Nexstar Media Group, seek a Digital Account Executive to drive integrated advertising campaigns across broadcast, streaming, and digital channels.

You will partner with local businesses and regional agencies, build a strong sales pipeline, and deliver measurable outcomes through data-driven marketing solutions.

Qualifications

• Bachelor's degree preferred.
• 3+ years of experience in media, digital, advertising, or consultative sales.
• Valid driver's license and reliable transportation for client meetings.
• Strong prospecting, presentation, negotiation, and closing skills.
• Ability to develop new business while maintaining long-term client relationships.

Responsibilities

• Prospect, qualify, and secure new advertising partnerships with local businesses and regional agencies.
• Identify opportunities through networking, referrals, cold outreach, and market intelligence.
• Build and maintain a healthy pipeline of sales opportunities.
• Consult with business owners and marketing leaders to understand their goals and challenges.
• Develop strategic marketing recommendations based on business objectives, consumer insights, and industry trends.
• Present customized advertising solutions that deliver measurable outcomes.
• Consistently achieve and exceed revenue goals.
• Grow existing account relationships while generating new business.
• Accurately forecast sales activity and revenue opportunities.

Skills

Media sales experience

Sales prospecting

Consultative selling

Communication skills

Time management

Education

Bachelor's degree preferred

Tools

Google Analytics

Google Ad Manager

CRM systems

Job description

KOIN 6 Television & Portland's CW

KOIN 6 Television and Portland's CW, part of Nexstar Media Group, are seeking a high-performing

Digital Account Executive

to help businesses connect with consumers through today's most effective advertising solutions. This is an opportunity to work at the intersection of broadcast television, streaming video, connected TV (CTV), digital marketing, social media, search, and data-driven advertising. You'll partner with local businesses and regional agencies to develop integrated campaigns that drive awareness, engagement, and measurable business results. If you're a consultative seller who enjoys building relationships, solving marketing challenges, and delivering innovative advertising solutions, we invite you to join our team.

Why Join KOIN 6 & Nexstar?

As America's largest local media company, Nexstar offers the reach, resources, and technology of a national media leader combined with the local market influence of trusted brands like KOIN 6.

You’ll have access to:

• Industry-leading television, streaming, and digital advertising solutions
• A robust portfolio of video marketing products across every screen
• Proprietary audience targeting and data-driven advertising tools
• Ongoing sales training and professional development
• Competitive compensation with uncapped earning potential
• Comprehensive benefits package
• A collaborative and results-oriented culture

What You'll Do

Develop New Business

• Prospect, qualify, and secure new advertising partnerships with local businesses and regional agencies.
• Identify opportunities through networking, referrals, cold outreach, and market intelligence.
• Build and maintain a healthy pipeline of sales opportunities.

Serve as a Trusted Marketing Advisor

• Consult with business owners and marketing leaders to understand their goals and challenges.
• Develop strategic marketing recommendations based on business objectives, consumer insights, and industry trends.
• Present customized advertising solutions that deliver measurable outcomes.

Sell Advanced Advertising Solutions

• Broadcast Television
• Connected TV (CTV) & Streaming Video
• Over-the-Top (OTT) Advertising
• Programmatic Display
• Targeted Digital Video
• Social Media Advertising
• Search Engine Marketing (SEM)
• Search Engine Optimization (SEO)
• Sponsored Content
• Audience Extension Products
• Email Marketing
• Emerging Advertising Technologies

Drive Revenue Growth

• Consistently achieve and exceed revenue goals.
• Grow existing account relationships while generating new business.
• Accurately forecast sales activity and revenue opportunities.

Stay Ahead of Industry Trends

• Maintain expertise in developing digital and video advertising technologies.
• Understand changing consumer media habits and advertising best practices.
• Help clients navigate an increasingly fragmented media landscape with confidence.

What You'll Bring

Sales Excellence

• Proven success in media, digital, advertising, or business-to-business sales.
• Strong prospecting, presentation, negotiation, and closing skills.
• Ability to develop new business while maintaining long-term client relationships.

Digital & Video Marketing Knowledge

• Understanding of modern digital advertising strategies and performance metrics.
• Familiarity with video advertising, streaming platforms, audience targeting, and campaign measurement.
• Knowledge of tools such as Google Analytics, Google Ad Manager, CRM platforms, or comparable technologies is a plus.

Consultative Mindset

• Ability to uncover business needs and translate them into effective marketing solutions.
• Strong problem-solving and strategic thinking skills.
• Confidence engaging with decision-makers at all levels.

Professionalism & Organization

• Excellent communication and presentation skills.
• Strong attention to detail and time-management abilities.
• Comfortable managing multiple opportunities in a dynamic environment.

Qualifications

• Bachelor's degree preferred.
• 3+ years of experience in media, digital, advertising, or consultative sales.
• Demonstrated track record of achieving sales goals and developing new business relationships.
• Valid driver's license and reliable transportation for client meetings.

The Opportunity

Advertising is evolving quickly, and video has become the dominant medium for reaching consumers across television, streaming, mobile, and connected devices. At KOIN 6 and Portland's CW, you'll help businesses leverage the latest marketing technologies while representing some of the most trusted media brands in the region. If you're motivated by building relationships, creating innovative campaigns, and helping businesses grow, this is an opportunity to build a rewarding career with a recognized industry leader.

NOTE

NOTE: This job description contains the basic requirements for the position and is NOT intended to be a complete list of responsibilities; other duties may be assigned.

ABOUT US:

Broadcasting since 1953, KOIN-TV is Portland’s CBS affiliate, providing exceptional local news content on air and online (koin.com), CBS Network programming and syndicated entertainment to viewers across Oregon and SW Washington. KOIN News is Watching Out for You with 51 hours of local news broadcasts each week, featuring award-winning, in-depth investigations, news, weather, traffic, KOIN News AM-Extra and Game-On! KOIN-TV is a Nexstar Media Group, Inc. television station serving Oregon and SW Washington from its studios in downtown Portland, OR. Nexstar is the largest local television broadcast and digital media company in the nation with 200 broadcast stations (including partner stations) in 116 markets reaching approximately 68% of US television households. Today, as one of the most powerful and trusted voices in America, Nexstar remains true to its mission to uphold the public interest principles of localism, diversity, and trustworthy, unbiased broadcast journalism. At the same time, the company continues to simultaneously raise its commitment to support the evolving needs and interests of the local viewers, hometown businesses and community organizations that it proudly serves each day.

EOE/MINORITIES/FEMALES/VETERANS/DISABLED

KOIN is an equal opportunity employer that seeks diversity in our workforce. All qualified candidates are encouraged to apply.

KOIN values the contribution of its employees. We recognize their efforts by offering a competitive compensation plan and an array of benefits, including medical, dental, vision, life insurance, 401(K), and more. We are committed to a drug and alcohol-free workplace. Any job offer is conditional upon satisfactorily completing a background and DMV check.