Development & Marketing Analyst

Dexian; Fort Lauderdale (FL); Hybrid; USD 52,348 - 55,104; Full time

Job summary

Dexian is seeking a Development & Market Planning Analyst for a hybrid role based in Fort Lauderdale. You will be responsible for analyzing market performance, building Power BI dashboards, and evaluating site quality to support the growth strategy.

The ideal candidate will possess strong analytical skills and experience with market evaluations. This role offers an hourly pay range of $38.00 - $40.00 and a contract duration of 6 months with potential for extension.

Qualifications

• Experience with Power BI and data visualization techniques.
• Strong analytical skills in market and site evaluation.
• Ability to identify growth opportunities and performance metrics.

Responsibilities

• Analyze new stores and overall market performance.
• Build and maintain Power BI dashboards for development tracking.
• Monitor key QSR development metrics.

Skills

Power BI dashboards

Market analysis

Site evaluation

Job description

Job Title: Development & Market Planning Analyst

Duration: 06 Months Contract + Possibility of Extension/FTE

Pay rate: $38.00 - $40.00 hourly

Preferred Hybrid role, 1 day a week at Fort Lauderdale office

• Analyze new stores, remodels, relocations, closures, overall market performance to identify key drivers of success, risks, improvement opportunities, and learnings that can improve future development decisions.
• Build and maintain Power BI dashboards to track development activity, market planning progress, pipeline status, asset types, openings, remodels, relocations, closures, post-opening results, and key market-level KPIs.
• Assist in evaluating site location quality, trade zones & catchment areas, competitive intensity, customer access, demographics, traffic generators, cannibalization risk & sales transfers, trade zone overlaps, and portfolio fit for potential new stores, relocations, closures, and market changes.
• Monitor key QSR development metrics, including opening performance, ramp‑up curve, sales density, store‑level productivity, remodel impact, closure impact, competition impact and performance, asset‑type productivity, trade zone overlaps, and sales transfer.
• Support post‑opening reviews to evaluate whether new stores are meeting expectations, understand performance gaps, and improve future site selection, trade zone definition, and market planning decisions.
• Help identify white‑space opportunities, underpenetrated trade areas, priority growth zones, portfolio gaps, and market expansion opportunities to support unit growth and long‑term market development strategy.

Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.