Designer III

WCL Group; Plano (TX); On-site; USD 59,000 - 84,000; Full time

Job summary

WCL Group is seeking a Designer III in Plano, TX to drive brand design across marketing communications. You will apply brand standards, collaborate with cross-functional teams, and evolve design guidelines for US campaigns.

The role emphasizes AI-enabled workflows and scalable templates in a fast-paced corporate marketing environment. Responsibilities include producing polished design across formats, maintaining brand integrity, and mentoring teammates as needed.

Qualifications

• 6–8+ years in brand design or related creative field.
• Strong portfolio across digital marketing channels and campaigns.
• Experience with global/enterprise brand systems and governance.
• Advanced, hands-on proficiency in Figma for collaborative workflows.
• Expertise in Adobe Creative Cloud (Photoshop, Illustrator, InDesign).
• Hands-on experience with generative AI tools for ideation and production.

Responsibilities

• Apply and interpret corporate brand standards across marketing communications and touchpoints.
• Review creative work for brand accuracy and quality; identify gaps and propose solutions.
• Collaborate with Brand and Marketing teams to evolve guidelines and tools.
• Translate business objectives into visual solutions balancing creativity and brand consistency.
• Use GenAI in the creative process for ideation, exploration and production support.
• Establish AI-enabled workflows that improve speed, while protecting brand integrity.

Skills

Brand design

Digital marketing design

Figma proficiency

Adobe Creative Cloud

Generative AI workflows

Tools

Figma

Adobe Photoshop

Illustrator

InDesign

Job description

CLIENT HIGHLIGHT The client you will be working for is a Top 20 Fortune Global 500 Consumer Electronics and Technology Company. This opportunity will give you experience in the technology sector in the United States with a company that is a globally recognized leader in smartphones, televisions, home appliances, and semiconductor innovation — and one of the most well-known brands in the world.

LOCATION Plano, TX 75023

COMPENSATION $52 per hour

SCHEDULE On-site Monday-Friday (40 hrs per week)

CONTRACT TERM 12 month contract with high likelihood of extension/conversion to full-time employee

POSITION OVERVIEW – Designer III

KEY RESPONSIBILITIES

• Brand Design & Governance: Apply and interpret corporate brand standards across marketing communications and customer touchpoints; ensure consistent implementation of visual identity, typography, imagery, color, layout and other brand-system elements.
• Review creative work for brand accuracy, consistency and overall design quality; identify gaps or inconsistencies within existing brand systems and recommend scalable solutions.
• Partner with Corporate Brand and Marketing teams to evolve guidelines, standards and design principles, and translate global brand guidance into practical tools and applications for U.S. marketing teams and agency partners.
• Work closely with marketers, agencies and other stakeholders to translate business and communication objectives into effective visual solutions that balance creativity, usability, performance objectives and brand consistency.
• Generative AI & Emerging Creative Workflows: Use generative AI as part of the creative process for ideation, visual exploration, concept development, image generation, iteration and production support, applying practical knowledge of current GenAI creative tools and their strengths, limitations and appropriate applications.
• Help establish responsible, repeatable AI-enabled creative processes that improve speed, scalability and experimentation without compromising brand integrity or quality; evaluate AI-generated content critically rather than treating AI output as finished creative work; support experimentation and knowledge sharing around emerging creative technologies.
• Design Systems, Figma & Templates: Use Figma as the primary collaborative design environment to create and maintain scalable templates, component libraries and reusable design systems; develop structured files that allow internal teams and agency partners to work efficiently while maintaining brand consistency.
• Contribute to the evolution of shared creative libraries, templates and digital brand resources; maintain strong file organization, naming conventions, documentation and version control.
• Creative Execution & Production: Produce polished creative from concept through final delivery; adapt, resize and version campaign assets across multiple formats and channels; prepare production-ready files accurately and efficiently.
• Perform detailed quality control across design, typography, imagery, brand application and production specifications, supporting overall design-process consistency; incorporate legal, compliance and stakeholder feedback without compromising the integrity of the design.
• Creative Operations & Collaboration: Manage multiple concurrent projects in a fast-paced corporate marketing environment within established project-management and creative workflows (Monday.com or comparable platforms), maintaining strong file and asset discipline and delivering high-quality work on schedule.
• Partner cross-functionally with Brand, Corporate Marketing, Product Marketing, Digital, CRM, Media, Communications and agency teams; present creative work, clearly articulate design rationale and incorporate feedback constructively while advocating for brand and design quality.
• Help improve workflows, templates, processes and ways of working across the creative organization; support and mentor other designers as appropriate.

REQUIREMENTS

• Approximately 6–8+ years of professional experience in brand design, digital marketing design, advertising, integrated marketing or a related creative discipline
• Strong portfolio demonstrating sophisticated visual design, strong attention to detail, digital marketing expertise and versatility across channels, including multi-channel campaign work.
• Demonstrated experience working within established global or enterprise-level brand systems, with a strong understanding of brand governance and the ability to interpret guidelines and make informed judgment when applications fall outside established standards.
• Advanced, hands‑on proficiency in Figma, particularly for collaborative workflows, template systems and scalable digital design.
• Advanced proficiency in Adobe Creative Cloud, particularly Photoshop, Illustrator and InDesign.
• Demonstrated hands‑on experience with generative AI creative tools and workflows (e.g., Adobe Firefly and other leading image-generation, ideation or AI‑assisted design platforms), with the ability to use AI meaningfully for ideation, exploration, production and efficiency.
• Experience creating templates, playbooks, guidelines, asset libraries or design systems.
• Strong understanding of digital design principles, content hierarchy, typography, layout, imagery and responsive/multi‑format design.
• Ability to develop both original creative concepts and highly polished adaptations of existing campaign systems.
• Excellent attention to detail and strong quality‑control instincts; ability to manage multiple projects, work within established workflows and deliver on schedule.
• Strong communication and presentation skills; ability to work independently while collaborating effectively with multidisciplinary teams, agencies and stakeholders.

PREFERRED QUALIFICATIONS

• Experience with After Effects, Premiere Pro or motion design.
• Experience supporting brand governance or brand‑compliance review within a large, multi‑team, multi‑agency organization.
• Experience building Figma component libraries, variables/tokens and template systems used by internal teams and agency partners.
• Experience establishing or documenting AI‑enabled creative workflows, including responsible‑use practices and quality evaluation of AI‑generated content.
• Experience with Monday.com or comparable project‑management platforms and standard enterprise collaboration tools, including Microsoft PowerPoint.
• Portfolio examples demonstrating AI‑supported creative exploration or emerging digital workflows.
• Experience adapting global or regional campaigns for the U.S. market.