Deputy Digital Director

Commonwealth of VA Careers; Richmond (VA); On-site; USD 85,000 - 95,000; Full time

Job summary

The Office of Governor Abigail Spanberger is seeking a Deputy Digital Director to join the communications team in Richmond, Virginia. You will help build and sustain the Governor’s online presence and work closely with the Digital Director on strategy and content.

You will translate complex policy issues for broad audiences, lead content creation and posting across platforms, and track digital analytics to amplify the Governor’s message. This is a full‑time, at‑will position based in Richmond.

Qualifications

• 3+ years drafting content for a public official/brand.
• Ability to translate complex policy issues for broad audiences.
• Experience moderating and improving content produced by others in a government communications setting.
• Strong understanding of online ecosystems and audience engagement.

Responsibilities

• Help develop and execute an integrated digital strategy, including social media, content creation, and website management.
• Develop and execute high-potential concepts for videos to be shared on the Governor’s social platforms.
• Translate complex policy issues into content for wide audiences across channels.
• Lead on drafting and posting social media content across platforms.
• Identify new online engagement opportunities and track digital trends to amplify the Governor’s message.
• Capture video, audio, and photo content as needed for digital assets.
• Track analytics and data to inform strategy and reporting.
• Perform all other duties as assigned.

Skills

Content creation

Social media management

Video/storytelling

Editorial judgment

Adobe Creative Suite

Analytics

Team collaboration

Tools

Adobe Creative Suite

Job description

Title: Deputy Digital Director

Hiring Range: $85,000 to $95,000 Commensurate with experience

Pay Band: UG

Agency: Office of the Governor

Location: PATRICK HENRY BUILDING

Agency Website:https://www.governor.virginia.gov/

Recruitment Type: General Public - G

Job Duties

The Office of Governor Abigail Spanberger is seeking a Deputy Digital Director.
The Deputy Digital Director will work closely with the Digital Director and the rest of the communications team to build and sustain the Governor’s online presence.
This is a full-time at-will Governor appointed position based in Richmond, Virginia.

• Help develop and execute an integrated digital strategy — including but not limited to social media, content creation, and website management
• Develop and execute high-potential concepts for videos to be shared on the Governor’s social media platforms
• Translate complex policy issues into content for wide audiences
• Lead on drafting and posting social media content across platforms
• Identify new opportunities for online engagement and track digital trends to further amplify the Governor’s message
• Assist with capturing video, audio, and photo content as needed
• Track analytics and data
• Perform all other duties as assigned

Minimum Qualifications

• At least three (3) years of professional experience planning, drafting, and editing content for a public official, organization, brand, or political candidate
• Experience writing and editing content that captures a principal’s voice
• Ability to provide constructive feedback on content produced by other members of the digital team and other government communications professionals
• Sophisticated understanding of the online ecosystem and how to engage with online communities
• Excellent camerawork, storytelling, and writing skills
• Experience with Adobe Creative Suite
• Strong organizational skills to manage and complete multiple projects under competing and tight deadlines
• Ability to thrive in a fast‑paced environment
• A team player

Special Instructions

The Governor’s Office is an equal opportunity employer. The Commonwealth of Virginia and the Office of the Governor are dedicated to recruiting, supporting, and maintaining a competent and diverse workforce.

This is an At‑Will position appointed by the Governor of Virginia. Selected applicant will need to successfully pass a criminal background check. This position is based in Richmond, Virginia.

Contact Information

Name: Governor's Communications Office

Phone: [phone]

Email: [e-mail]

In support of the Commonwealth’s commitment to inclusion, we are encouraging individuals with disabilities to apply through the Commonwealth Alternative Hiring Process. To be considered for this opportunity, applicants will need to provide their AHP Letter (formerly COD) provided by the Department for Aging & Rehabilitative Services (DARS), or the Department for the Blind & Vision Impaired (DBVI). Service‑Connected Veterans are encouraged to answer Veteran status questions and submit their disability documentation, if applicable, to DARS/DBVI to get their AHP Letter. Requesting an AHP Letter can be found at AHP Letter or by calling DARS at 800-552-5019.

Note: Applicants who received a Certificate of Disability from DARS or DBVI dated between April 1, 2022- February 29, 2024, can still use that COD as applicable documentation for the Alternative Hiring Process.