Demo Enablement Architect

Verkada; San Mateo (CA); On-site; USD 145,000 - 175,000; Full time

Benefits offered by this job

Health insurance

Vision & dental coverage

HSA & FSA

Mental health support

Parental leave

Paid time off

Wellness benefits

Free lunch

Job summary

Verkada is seeking a Demo Enablement Architect to lead narrative strategy, content creation, and delivery mastery for technical demonstrations across the global SE organization. You will bridge Product Management and field execution, turning product updates into compelling, value-driven demo workflows.

Based at Verkada HQ in San Mateo, CA, you will collaborate with lab teams, IT, and sales leadership to elevate how SEs articulate product value—combining coaching with AI practice platforms to

Qualifications

• 5+ years of experience in Sales Engineering, Solution Architecture, or Technical Enablement within enterprise SaaS, IoT, hardware, or networking.
• Proven expertise in demo methodology, customer discovery, enterprise storytelling, and technical objection handling.
• Track record of collaborating with Product Management to convert product roadmaps into scalable demo content and narrative guides.
• Experience analyzing pitch quality and delivering direct, actionable coaching to technical revenue roles.
• Familiarity with AI coaching platforms, conversation intelligence tools, or working with internal IT teams to implement automated enablement technologies.

Responsibilities

• Demo Strategy & Content Creation: Partner with Product Management to design and launch new demo workflows aligned with feature updates and NPIs.
• Infrastructure Collaboration: Align content with lab hardware setups and environmental topologies.
• Methodology & Delivery Training: Design training to elevate discovery, storytelling, objection handling, and deal progression.
• Demo Analysis & One-on-One Coaching: Provide targeted coaching on strengths and improvement areas.
• AI Tooling & Analytics Integration: Build and refine AI-powered practice platforms for recording, practice, scoring, and metrics.

Skills

Sales engineering

Demo methodology

Narrative storytelling

Coaching

AI platforms

Cross-functional leadership

Tools

AI coaching platforms

Job description

About the Role

As a Demo Enablement Architect on the Solutions Engineering (SE) Enablement team, you will drive the narrative strategy, content creation, and delivery mastery for technical demonstrations across the global SE organization. In this role, you will bridge Product Management and field execution, turning product updates into compelling, value-driven demo workflows. Working alongside technical lab teams, IT, and sales leadership, you will elevate how SEs articulate product value—combining methodology coaching with innovative AI practice platforms to scale demo excellence.

What You'll Do

• Demo Strategy & Content Creation: Partner with Product Management to identify, design, and launch new demo workflows aligned with software feature updates and New Product Introductions (NPI). Translate technical features into value-centric customer stories.
• Infrastructure Collaboration: Work closely with the Demo Enablement Infrastructure Architect—who owns physical lab equipment design, updates, and maintenance—to ensure all demo content aligns perfectly with physical lab hardware setups and environmental topologies.
• Methodology & Delivery Training: Enable SEs on end-to-end demo execution. Design training that elevates technical discovery, value-based storytelling, enterprise objection handling, and clear deal progression strategies.
• Demo Analysis & One-on-One Coaching: Review real-world and simulated field demonstrations to provide constructive analysis. Deliver targeted coaching to SEs on strengths, high-impact areas for improvement, and narrative polish.
• AI Tooling & Analytics Integration: Partner with IT to build, deploy, and refine AI-powered practice platforms. Enable SEs to asynchronously record and practice demos, receive automated scoring, and track performance metrics to uncover organizational trends and skills gaps.
• Performance Analysis & Feedback Loop: Leverage AI tools to evaluate demo script adherence and identify effective improvisation. Incorporate successful deviations into standard scripts while providing coaching to SEs and managers when deviations negatively impact outcomes.

What You Bring

Required

• 5+ years of experience in Sales Engineering, Solution Architecture, or Technical Enablement within enterprise SaaS, IoT, hardware, or networking.
• Proven expertise in demo methodology, customer discovery, enterprise storytelling, and technical objection handling.
• Track record of collaborating with Product Management to convert product roadmaps into scalable demo content and narrative guides.
• Experience analyzing pitch quality and delivering direct, actionable coaching to technical revenue roles.
• Familiarity with AI coaching platforms, conversation intelligence tools, or working with internal IT teams to implement automated enablement technologies.
• Strong cross-functional leadership skills with the ability to bridge hardware/software infrastructure teams with customer-facing reps.

US Employee Benefits

Verkada is committed to fostering a workplace environment that prioritizes the holistic health and wellbeing of our employees and their families by offering comprehensive wellness perks, benefits, and resources. Our benefits and perks programs include, but are not limited to:

• Healthcare programs that can be tailored to meet the personal health and financial well-being needs - Premiums are 100% covered for the employee under at least one plan and 80% for family premiums under all plans
• Nationwide medical, vision and dental coverage
• Health Saving Account (HSA) with annual employer contributions and Flexible Spending Account (FSA) with tax saving options
• Expanded mental health support
• Paid parental leave policy & fertility benefits
• Time off to relax and recharge through our paid holidays, firmwide extended holidays, flexible PTO and personal sick time
• Wellness/fitness benefits
• Healthy lunches provided daily

Additional Information

• You must be independently authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment visa for this role, at this time

This role requires that you be based out of Verkada HQ in San Mateo, CA and on-site 5 days a week. Occasional travel to partner locations, regional offices, and industry events is expected.

Annual Pay Range

At Verkada, we want to attract and retain the best employees, and compensate them in a way that appropriately and fairly values their individual contribution to the company. With that in mind, we carefully consider a number of factors to determine the appropriate starting pay for an employee, including their primary work location and an assessment of a candidate's skills and experience, as well as market demands and internal parity. A Verkada employee may be eligible for additional forms of compensation, depending on their role, including sales incentives, discretionary bonuses, and/or equity in the company in the form of restricted stock units (RSUs)

Below is the annual on‑target earnings (OTE) range for full‑time employees for this position, comprised of base compensation and commissions (if applicable).

$145,000 - $175,000 USD

As set forth in Verkada’s Equal Employment Opportunity policy,we do not discriminate on the basis of any protected group status under any applicable law.

As an equal opportunity employer, Verkada is committed to providing employment opportunities to all individuals. All applicants for positions at Verkada will be treated without regard to race, color, ethnicity, religion, sex, gender, gender identity and expression, sexual orientation, national origin, disability, age, marital status, veteran status, pregnancy, or any other basis prohibited by applicable law.