Demand Generation & BD Marketing Specialist (Remote)

M3 Global Research; Fort Washington (Montgomery County); Remote; USD 70,000 - 100,000; Full time

Job summary

A healthcare digital solutions company is seeking a marketing professional to develop and manage B2B lead generation strategies. The role requires 5+ years of experience in marketing, exceptional copywriting skills, and proficiency in design tools like PowerPoint. This position offers remote work flexibility and significant opportunities for career advancement.

Benefits

Competitive salary

Comprehensive benefits package

Career advancement opportunities

Remote work flexibility

Qualifications

• 5+ years of progressive experience in a multifaceted marketing role.
• Proven ability to thrive in a fast-paced, high-intensity work environment.
• Exceptional copywriting and editing skills adaptable to different audiences.

Responsibilities

• Develop, execute, and manage organic and paid social media strategies focused on B2B lead generation.
• Write clear and compelling marketing copy for various materials including social media posts and email campaigns.
• Design and build visually engaging pitch decks and presentations in PowerPoint.

Skills

Marketing Strategy

Copywriting

Project Management

Graphic Design

Lead Generation

Tools

PowerPoint

Salesforce

Adobe InDesign

Job description

Overview

Employer Industry: Healthcare Digital Solutions

Why consider this job opportunity

• Competitive salary and comprehensive benefits package
• Opportunity for career advancement and growth within the organization
• Remote work flexibility, allowing you to work from anywhere
• Engaging and innovative work environment focused on healthcare advancements
• Chance to significantly impact client acquisition and brand presence in the healthcare sector

What to Expect (Job Responsibilities)

• Develop, execute, and manage organic and paid social media strategies focused on B2B lead generation
• Write clear and compelling marketing copy for various materials including social media posts and email campaigns
• Design and build visually engaging pitch decks and presentations in PowerPoint
• Create high-quality visual assets for digital and print marketing materials
• Manage multiple projects simultaneously, balancing creative and analytical tasks to meet deadlines

What is Required (Qualifications)

• 5+ years of progressive experience in a multifaceted marketing role
• Proven ability to thrive in a fast-paced, high-intensity work environment
• Demonstrated success in creating and managing lead generation campaigns
• Exceptional copywriting and editing skills adaptable to different audiences
• Expert-level proficiency in PowerPoint and graphic design tools

How to Stand Out (Preferred Qualifications)

• Direct experience in digital life sciences, pharmaceutical marketing, or healthcare-focused marketing agency
• Experience marketing to healthcare professionals (HCPs)
• Familiarity with Salesforce or other CRM platforms
• Knowledge of desktop publishing applications (e.g., Adobe InDesign)

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