Demand Generation & BD Marketing Specialist (Remote)

oilandgasjobsearch.com; Fort Washington (Montgomery County); Remote; USD 70,000 - 90,000; Full time

Job summary

A healthcare innovation leader is looking for a Demand Generation & BD Marketing Specialist to enhance client acquisition through impactful marketing campaigns. The ideal candidate has extensive experience in B2B marketing, copywriting, and project management, and will thrive in a remote setting. This position offers competitive wages and a comprehensive benefits package.

Benefits

Health and Dental

401k Plan and Match

Paid Holidays and Vacation

Qualifications

• 5+ years of progressive experience in a multifaceted marketing role.
• Proven ability to thrive in a fast-paced environment with tight deadlines.
• Exceptional copywriting and editing skills.

Responsibilities

• Develop and manage B2B lead generation campaigns.
• Write engaging marketing copy for various digital platforms.
• Create visually engaging pitch decks for prospective clients.

Skills

B2B marketing expertise

Social media campaign management

Copywriting and content design

Project management

Graphic design proficiency

Education

Bachelor's degree in Marketing or related field

Tools

Adobe Creative Suite

Salesforce

Canva

PowerPoint

Job description

Overview

M3 USA is at the forefront of healthcare innovation, offering digital solutions across healthcare, life sciences, pharmaceuticals, and more. Since our inception in 2000, we have grown through a mission to use the internet to create a healthier world and more efficient healthcare systems. Our success is anchored in trusted digital platforms that engage physician communities globally, facilitating medical education, job placement, and market insights. Joining M3 USA means being part of a dedicated team striving to make a difference in healthcare and driving change at the cutting edge of healthcare innovation.

About MDLinx is a leader in healthcare customer engagement, connecting brands with highly qualified curated HCP audiences using an omnichannel platform. Our mission is to empower healthcare providers with tools, insights, and resources that improve their professional journeys and patient outcomes. As we advance toward our strategic vision, we are seeking a dynamic leader to drive customer engagement, align platform and product strategy with client needs, and champion the evolution of MDLinx"s offerings.

Due to continued growth, we are seeking a Demand Generation & BD Marketing Specialist at MDLinx. This is a remote position.

Job Description

The Demand Generation & BD Marketing Specialist role is ideal for a creative marketing professional who thrives on wearing multiple hats and seeks a role with significant impact. The primary objective is to strengthen our overall client acquisition function by increasing the volume of high-quality leads entering our sales funnel and supporting corporate promotional efforts through expertly crafted campaigns across LinkedIn, email, website, and other digital channels.

This is an exciting opportunity for someone who understands B2B marketing, crafts campaigns that drive pipeline, and helps a growing brand evolve its voice and presence.

Key Responsibilities

• Social Media & Campaign Management: Develop, execute, and manage organic and paid social media strategies, focusing on targeted B2B lead generation campaigns on LinkedIn and other platforms to attract high-quality prospects.
• Marketing Copywriting: Write clear, concise, and compelling copy for marketing materials, including social media posts, email campaigns, ad copy, website content, and sales collateral.
• Pitch Deck Development: Design and build powerful, visually engaging pitch decks and presentations in PowerPoint that communicate our value proposition to prospective clients.
• Visual Design & Content Creation: Create high-quality visual assets for digital and print use, including social media graphics, infographics, one-pagers, and other marketing materials.
• Multi-Project Management: Manage multiple projects simultaneously, balancing creative and analytical tasks to meet deadlines.

Qualifications

• 5+ years of progressive experience in a multifaceted marketing role with a strong portfolio showing expertise in social media campaigns, copywriting, and content design.
• Proven ability to thrive in a fast-paced, high-intensity environment, managing tight deadlines and shifting priorities without compromising quality.
• Demonstrated success in creating and managing lead generation campaigns that result in high-quality sales leads.
• Exceptional copywriting and editing skills, with the ability to adapt tone and style for different audiences and platforms.
• Expert-level proficiency in PowerPoint is essential.
• Proficiency in graphic design tools (e.g., Adobe Creative Suite, Canva, or similar).
• A proactive, adaptable, and enthusiastic team player with the ability to work independently in a remote setting.

Preferred Experience

• Direct experience in or exposure to digital life sciences, pharmaceutical marketing, or a healthcare-focused marketing agency.
• Experience marketing to healthcare professionals (HCPs).
• Familiarity with Salesforce or other CRM platforms.
• Knowledge of desktop publishing applications (e.g., Adobe InDesign).

Additional Information

Benefits:

A career opportunity with M3 USA offers competitive wages and benefits such as:

• Health and Dental
• Life, Accident and Disability Insurance
• Prescription Plan
• Flexible Spending Account
• 401k Plan and Match
• Paid Holidays and Vacation
• Sick Days and Personal Day

*M3 reserves the right to change this job description to meet the business needs of the organization

M3 USA is an equal opportunity employer, committed to inclusion and diversity for all employees and to providing a work environment free of discrimination and harassment.

All employment decisions at M3 USA are based on business needs, job requirements, and individual qualifications, without regard to race, color, religion or belief, national or ethnic origin, sex (including pregnancy), age, physical or mental disability, medical history or genetic information, sexual orientation, gender identity and/or expression, marital status, past or present military service, family or parental status, or any other status protected by law.