Database Email Marketing Specialist

GrowthAssistant; United States; Remote; USD 60,000 - 80,000; Full time

Job summary

A leading company is seeking a Database Email Marketing Specialist to manage email communications and ensure effective audience segmentation and compliance. This role requires collaboration with cross-functional teams to optimize campaign strategies while providing insights on performance metrics. The ideal candidate should be detail-oriented and eager to grow within a dynamic and growing brand.

Benefits

Work-from-home setup

Paid holidays

Health insurance

PTO

Training opportunities

Qualifications

• Experience with Mailchimp or similar email tools required.
• Intermediate skills in Google Sheets expected.
• Proficient in managing complex data structures.

Responsibilities

• Oversee all email communications across five listservs.
• Ensure audience segmentation and compliance.
• Monitor KPIs and provide performance analysis.

Skills

Email HTML authoring skills

Email marketing campaign management

Audience segmentation

Data compliance knowledge (GDPR/CCPA)

Strong analytical skills

Tools

Mailchimp

Salesforce Marketing Cloud

Hubspot

SQL

Google Sheets

Job description

GrowthAssistant is seeking a dynamic and detail-oriented Database Email Marketing Specialist.The role involves overseeing end-to-end email communications across five major listservs, ensuring audience segmentation, data centralization, and campaign optimization to support revenue and engagement goals. Collaborates with cross-functional teams to maintain email tools, ensure compliance (GDPR/CCPA), monitor KPIs, and advise on strategy, automation, and best practices.

This is a great opportunity for someone who wants to work with a growing brand and wants continuous learning and growth during their career.

The Benefits

Work-from-home setup
Paid holidays
Health insurance
️ PTO
Training opportunities


The Role

• Oversee all aspects of email communication to external audiences (community members, subscribers) across 5 major email listservs as the final touchpoint
• Maintain list organization, leveraging automation and segmentation to ensure cross-pollination of lists
• Ensure that relevant personal information obtained from various lists is centralized and available for targeting purposes
• Maximize revenue opportunities on sponsored campaigns by collaborating with the branded editorial and integrated marketing teams
• Maintain documentation on Mailchimp, or other email client, and conduct periodic trainings for all team members
• Advise on overall campaign strategy and email marketing best practices for all key teams
• Identify and evaluate GDPR/CCPA/privacy compliance and ensure compliance across all lists
• Expand data collection efforts to ensure that we have a complete picture of open rates, clickthrough, and other key performance indicators
• Monitor audience and campaign KPIs, and provide regular reporting on subscriber growth, email health, etc. for all email stakeholders, as well as weekly/monthly performance analysis
• Evaluate current suite of communication tools, including Mailchimp, Mailmerge, and others, and make recommendations for changes as needed

The Requirements

• Email HTML authoring skills
• Experience with Mailchimp as well as other email tools in the space (Salesforce Marketing Cloud, Hubspot, Sailthru, etc)
• Experience reviewing, updating and scheduling digital campaigns that include copy, code, creative review
• Experience working with complex data structures and systems
• Intermediate experience with Google Sheets

Nice to Have

• Experience with Funnel or similar data management tool
• SQL or Business Intelligence experience (Looker, Power BI, Tableau)
• Experience with Sendgrid

Critical Soft Skills

• Ability to meet deadlines, adhere to fast response times, and highly detail-oriented
• Highly proficient in English speaking and writing
• Has exceptionally high attention to detail — you always double-check everything you do, and you make sure to follow the guidelines
• Is very thorough — obsessed with double-checking everything, testing, and making sure everything works properly

Compensation Range:₱60,000 to ₱85,000/month


We are looking for someone who wants to grow as part of a team. Ideal candidates desire to learn, grow, and take on more responsibilities along the way. Join our team now!