Data Transformation Lead, Ad Tech & Measurement

Google

New York (NY)

On-site

USD 108,000 - 154,000

Full time

3 days ago
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Job summary

Google is seeking a Data Transformation Lead to drive measurement design and client commitment for key data integration capabilities. You will own the measurement narrative with clients at all levels, establishing modern foundations that drive media outcomes and accelerate AI innovations.

Google's Large Customer Sales teams partner with leading brands and agencies to sell Google's full advertising solutions.

Qualifications

  • Bachelor's degree or equivalent practical experience.
  • 5 years of experience in media analytics, advertising sales, digital media and marketing, or consulting.

Responsibilities

  • Engage in strategic partnerships with customers to define their data and measurement infrastructure strategy, and collaboratively establish a roadmap and goal to guide its successful execution.
  • Lead the first-party data integration and durable measurement business cycle for performance and lead generative advertisers across Google buying doors (e.g., Google Ads and GMP).
  • Drive conceptual client buy‑in and adoption of foundational infrastructure such as enhanced conversions, enhanced conversions for leads, and advanced usage of AI offerings, Google Ads Data Manager, sGTM, PAIR, etc.
  • Serve as the primary point of contact on durable ad measurement and first-party data ingestion in Google platforms. Educate, drive influence, and build relationships with stakeholders through measurement subject matter knowledge.
  • Orchestrate the execution of tech projects through both internal and external implementation partners.

Skills

Bachelor's degree or equivalent
5 years experience in media analytics

Education

Bachelor's degree or equivalent

Tools

Google Ads
DV360
Campaign Manager
Google Analytics
Ads Data Hub
Google Cloud

Job description

Google is seeking a Data Transformation Lead to drive measurement design and client commitment for key data integration capabilities. You will own the measurement narrative with clients at all levels, establishing modern foundations that drive media outcomes and accelerate AI innovations.

Google's Large Customer Sales teams partner with leading brands and agencies to sell Google's full advertising solutions.

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