Data Scientist: Marketing Measurement (Remote)

Audiohook

Northern (KY)

Hybrid

USD 120,000 - 160,000

Full time

8 days ago
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Benefits offered by this job

Fully remote work environment
Competitive salary and equity

Job summary

Audiohook is a fully remote Data Scientist role focused on measurement science for its performance audio advertising platform. You will design and run incrementality tests, build marketing mix models, and apply causal analysis to quantify value for advertisers while shaping bidding and optimization systems.

You will collaborate with Engineering, Product, Sales, and Customer Success to ensure methods are sound and actionable, translating results into clear stories for customers and leadership in

Qualifications

  • 3–5 years of applied data science experience in marketing measurement.
  • Experience designing and analyzing experiments (A/B, geo, holdout) in a marketing or advertising context.
  • Strong fluency in Python and SQL.
  • Solid grounding in statistical inference, regression, and causal methods.
  • Ability to communicate technical results to non-technical audiences — advertisers, sales, leadership.
  • Experience in adtech, digital advertising, or media measurement.
  • Experience with Bayesian methods or Bayesian MMM frameworks (e.g., PyMC-Marketing, LightweightMMM, Robyn).
  • Experience working with large-scale ad event data (impressions, clicks, conversions) and modern data stacks (Iceberg, Snowflake, BigQuery).
  • Startup or high-growth company experience preferred.

Responsibilities

  • Design and run incrementality experiments (geo, ghost bidding, holdout, PSA) to quantify lift for advertisers.
  • Build, maintain, and evolve MMMs and multi-touch attribution analyses.
  • Apply causal inference methods to questions not answered by RCTs.
  • Translate measurement results into narratives for advertisers and internal teams.
  • Partner with Engineering on data and modeling for bidding, pacing, and optimization decisions.
  • Develop and validate predictive models to improve campaign performance.
  • Instrument experiments for reproducibility and ongoing quality.

Skills

Python
SQL
Statistics
Causal inference
Communication

Education

Quantitative degree

Tools

PyMC
LightweightMMM
Robyn
Snowflake
BigQuery
Iceberg

Job description

Audiohook is a fully remote Data Scientist role focused on measurement science for its performance audio advertising platform. You will design and run incrementality tests, build marketing mix models, and apply causal analysis to quantify value for advertisers while shaping bidding and optimization systems.

You will collaborate with Engineering, Product, Sales, and Customer Success to ensure methods are sound and actionable, translating results into clear stories for customers and leadership in

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