Data Science & Analytics Lead - Client Impact

Publicis Groupe; Miami (FL); Hybrid; USD 88,540 - 121,100; Full time

Benefits offered by this job

Paid family care

Adoption & surrogacy support

Pet adoption support

Employee assistance programs

Tuition assistance

Flexible time off

Matching gifts

Work Your World program

Flexible working arrangements

Job summary

Razorfish, a Publicis Groupe company in the US, seeks a Manager, Data Science and Analytics to lead end-to-end analytics initiatives, blending online media measurement with creative analysis and data storytelling.

The role collaborates across functions, drives performance measurement pre- and post-click, builds narratives from data, and presents insights to clients and internal teams; hybrid schedule in Miami.

Qualifications

• 4+ years in data science or advanced analytics
• Experience with site analytics tools such as Adobe Analytics or Google Analytics
• Fluency with online media infrastructure through Google Campaign Manager 360
• Strong data organization and working with complex data taxonomies
• Experience transformation of data through Tableau and/or Microsoft Excel

Responsibilities

• Drive performance measurement of online media pre- and post-click
• Collect data from sources and analyze performance metrics
• Create reporting with a clear narrative based on data and recommendations for optimization
• Present findings to internal and external stakeholders
• Understand Razorfish data capabilities and how data fits into a client's overall strategy
• Able to drive cross-capability projects and build relationships with other disciplines
• Identify appropriate SME to leverage when needed

Skills

Data science

Analytics

Data storytelling

Communication skills

Cross-functional collaboration

Tools

Google Campaign Manager 360

Meta Ads Manager

Adobe Analytics

Google Analytics

Tableau

Microsoft Excel

Job description

Razorfish, a Publicis Groupe company in the US, seeks a Manager, Data Science and Analytics to lead end-to-end analytics initiatives, blending online media measurement with creative analysis and data storytelling.

The role collaborates across functions, drives performance measurement pre- and post-click, builds narratives from data, and presents insights to clients and internal teams; hybrid schedule in Miami.