Data Marketing Manager - Enterprise Data Campaigns

Stryker; Kalamazoo (MI); Hybrid; USD 150,000 - 230,000; Full time

Benefits offered by this job

Health benefits

401(k) plan

Employee Stock Purchase Plan (ESPP)

Life and AD&D insurance

Short-term disability

Job summary

Stryker is seeking a Manager, EDT Data Marketing to lead marketing programs that raise awareness of data products and analytics capabilities across business communities. You will craft messaging, manage campaigns, and produce varied content to drive engagement.

You will partner with strategy, product, adoption, and communications teams, track impact, and ensure branding standards. This role emphasizes data storytelling and measurable outcomes within enterprise governance.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline.
• 8+ years of professional experience in data and analytics.
• 5+ years of experience in marketing, product marketing, communications, or content development.
• Experience developing campaigns, messaging, and marketing content and measuring marketing effectiveness and engagement.

Responsibilities

• Develop and execute marketing and communications programs for data products and analytics capabilities.
• Create messaging, positioning, campaigns, and content tailored to business communities.
• Produce newsletters, articles, videos, presentations, and campaign materials.
• Plan and deliver events, webinars, and awareness campaigns for data communities.
• Establish and track marketing KPIs, engagement metrics, and campaign effectiveness.
• Partner with strategy, product, adoption, and communications teams to align messaging and priorities.
• Manage content calendars, channels, and marketing operations.
• Gather audience feedback and insights to refine messaging and improve engagement.
• Ensure marketing content aligns with enterprise governance and brand standards.

Skills

Data analytics

Marketing

Content development

Education

Bachelor's degree in Marketing/Communications/Business

Tools

Marketing tools

Content platforms

Job description

Stryker is seeking a Manager, EDT Data Marketing to lead marketing programs that raise awareness of data products and analytics capabilities across business communities. You will craft messaging, manage campaigns, and produce varied content to drive engagement.

You will partner with strategy, product, adoption, and communications teams, track impact, and ensure branding standards. This role emphasizes data storytelling and measurable outcomes within enterprise governance.