Data Marketing Lead: Enterprise Data Engagement & Campaigns

Stryker; Mahwah (NJ); On-site; USD 136,000 - 294,000; Full time

Benefits offered by this job

Health benefits

401(k) plan

Employee Stock Purchase Plan

Job summary

Stryker is seeking a Manager, EDT Data Marketing to develop programs that raise awareness and adoption of the Enterprise Data organization’s products and capabilities. You will partner with strategy, product, adoption, and communications teams to connect data and analytics with business communities and measure impact.

In this role you will craft messaging, campaigns, and content, deliver events and webinars, manage calendars, and track KPIs to optimize engagement.

Qualifications

• Bachelor’s degree in Marketing, Communications, Business, or a related discipline.
• Minimum 8 years of professional experience in data and analytics.
• Minimum 5 years of experience in marketing, product marketing, communications, or content development.
• Experience developing campaigns, messaging, and marketing content and measuring marketing effectiveness and engagement.

Responsibilities

• Develop and execute marketing and communications programs for data products and analytics capabilities.
• Create messaging, positioning, campaigns, and content tailored to business communities.
• Produce newsletters, articles, videos, presentations, and campaign materials.
• Plan and deliver events, webinars, and awareness campaigns for data communities.
• Establish and track marketing KPIs, engagement metrics, and campaign effectiveness.
• Partner with strategy, product, adoption, and communications teams to align messaging and priorities.
• Manage content calendars, channels, and marketing operations.
• Gather audience feedback and insights to refine messaging and improve engagement.
• Ensure marketing content aligns with enterprise governance and brand standards.

Skills

Storytelling

Relationship building

Marketing data analysis

Prioritization & coordination

Audience adaptation

Education

Bachelor’s degree in Marketing, Communications, Business

Tools

Marketing platforms

Job description

Stryker is seeking a Manager, EDT Data Marketing to develop programs that raise awareness and adoption of the Enterprise Data organization’s products and capabilities. You will partner with strategy, product, adoption, and communications teams to connect data and analytics with business communities and measure impact.

In this role you will craft messaging, campaigns, and content, deliver events and webinars, manage calendars, and track KPIs to optimize engagement.