Data-Driven Menu & Category Strategy Associate

Grubhub; New York (NY); Hybrid; USD 115,000 - 128,000; Full time

Benefits offered by this job

Equity

401(k)

Medical/Dental/Vision

Paid time off

Parental leave

Discounted meals

Job summary

Wonder is seeking a Senior Associate, Category Management to support menu strategies across Wonder restaurant brands. Reporting to the Associate Director of Category Management and Partnerships, this role drives menu innovation, LTO execution, and concept development while turning data into actionable insights.

This is an analytically-oriented role with broad exposure to Culinary, Marketing, Insights, Supply Chain, Operations, Commercialization, and Finance.

Qualifications

• 2–4 years of relevant experience in category management, brand management, strategy, consulting, finance, insights, or a similar analytical role — ideally with exposure to restaurants, food, retail, or CPG.
• Strong Excel and data analysis fluency — comfortable working with large datasets, building models and trackers from scratch, and turning raw data into clear insight.
• Bachelor’s degree required.
• Strong analytical skills with the ability to make data-driven recommendations.
• Excellent verbal and written communication skills, with the ability to collaborate across departments.
• Ability to prioritize multiple tasks, work under pressure, and meet deadlines in a fast-paced environment.
• Detail-oriented, organized, and proactive — you take ownership of your workstreams and follow through without needing to be chased.
• Curious about food, restaurants, and how menus actually drive a business.

Responsibilities

• Support brand category strategy: Support the category strategy for assigned brands, contributing to menu planning, LTO calendar inputs, and brand-level performance reviews.
• Support LTO execution: Help execute LTOs end-to-end — contributing to briefs, coordinating cross-functional inputs, tracking timelines, and pulling together recap analyses post-launch.
• Support new concept development: Assist on new menu item and concept development workstreams, including supporting concept testing logistics, organizing consumer research inputs, and helping translate findings into next-step recommendations.
• Support menu performance tracking: Build and maintain item- and category-level performance dashboards, surfacing trends in sales, mix, margin, and guest behavior to support menu optimization decisions.
• Stay close to the market: Track culinary trends, competitive moves, and category dynamics, and synthesize learnings into clear, useful inputs for the broader team.

Skills

Category management

Data analysis

Excel

Analytical reasoning

Communication

Education

Bachelor's degree

Job description

Wonder is seeking a Senior Associate, Category Management to support menu strategies across Wonder restaurant brands. Reporting to the Associate Director of Category Management and Partnerships, this role drives menu innovation, LTO execution, and concept development while turning data into actionable insights.

This is an analytically-oriented role with broad exposure to Culinary, Marketing, Insights, Supply Chain, Operations, Commercialization, and Finance.