Data-Driven Growth Marketing Manager

Turner Pest Control; Jacksonville (FL); On-site; USD 110,000 - 120,000; Full time

Benefits offered by this job

Health insurance

Dental & Vision

Prescription drug plan

FSA / HSA

401(k) Savings Plan

Paid time off & holidays

Paid training

Job summary

Turner Pest Control in Florida is seeking a Marketing Manager to drive lead generation, customer acquisition, retention, and brand growth across the state. You will develop data-driven strategies, manage digital campaigns, and optimize the customer journey from first touch to long-term loyalty.

Collaborate with our agency, analyze performance, and guide budgets to maximize ROI. You will work cross-functionally with Sales, Operations, and HR to hire, implement marketing tech, and leverage

Qualifications

• Bachelor's degree in Marketing, Data Analytics, Communications, or related field preferred.
• Minimum of five years of progressive marketing experience.
• Experience in pest control, home services, or route-based industries preferred.
• Strong understanding of local and performance-based marketing.
• Experience with CRM systems and analytics tools including Hubspot, GA4, Google Ads, GTM, CallRail.

Responsibilities

• Develop and execute data-driven marketing strategies generating qualified leads and driving customer acquisition across Florida.
• Oversee digital marketing initiatives: Google Ads, Local Services Ads, local SEO, website optimization, landing pages, and CRO.
• Partner with advertising agency to optimize budgets, reduce cost per lead, and align with seasonal demand and business objectives.
• Leverage analytics and marketing technology to improve the customer journey from first interaction to renewal.
• Collaborate with HR on recruiting marketing initiatives as business needs arise.

Skills

5+ years marketing experience

Local & performance-based marketing

Data-driven mindset

Cross-functional collaboration

Education

Bachelor's degree in Marketing or related field

Tools

Hubspot

Google Analytics 4

Google Ads

Google Tag Manager

CallRail

Local SEO platforms

Meta Business Manager

Job description

Turner Pest Control in Florida is seeking a Marketing Manager to drive lead generation, customer acquisition, retention, and brand growth across the state. You will develop data-driven strategies, manage digital campaigns, and optimize the customer journey from first touch to long-term loyalty.

Collaborate with our agency, analyze performance, and guide budgets to maximize ROI. You will work cross-functionally with Sales, Operations, and HR to hire, implement marketing tech, and leverage