Customer Relationship Management (Slate) Captain

& Development By Goebel Media Group; Milledgeville (GA); On-site; USD 70,000 - 95,000; Full time

Job summary

Georgia College & State University seeks a Slate System Administrator to lead the Slate CRM across graduate and undergraduate admissions, financial aid, orientation, and student success. You will optimize workflows, manage integrations, and support data-driven decision making across enrollment operations.

The role requires Bachelor’s degree and experience in Slate administration or similar CRM platforms, with a focus on data integrity, reporting, and collaboration with Institutional Research,

Qualifications

• Bachelor's degree required.

Responsibilities

• Serve as the primary Slate administrator with oversight of configuration and optimization across enrollment functions.
• Build and maintain workflows, rules, and automations.
• Manage user accounts, permissions, and access controls for enrollment staff and partners.
• Configure forms, portals, reader applications, financial aid forms, and decision tools.
• Coordinate Slate updates, test features, and implement enhancements.
• Monitor system performance and diagnose issues to ensure stability.
• Maintain integrations with SIS, financial aid platforms, payment processors, and vendors.
• Develop a plan for strategic Slate use across Enrollment Management.

Education

Bachelor's Degree

Job description

Georgia College & State University (GCSU) is the state's designated public liberal arts university, where students learn the essential skills to compete in a fast-paced and technology-driven global society. The university prepares students for successful careers, leadership in communities, problem solving and life-long learning through personalized attention in a residential setting with opportunities for a variety of transformational experiences through its award-winning, high-impact practices. One of only three selective universities within the University System of Georgia and a top 10 ranked public university in the Southeast, GCSU offers undergraduate degrees in more than 40 majors, more than 30 graduate programs, doctorates in education and nursing, professional certificates, and continuing education programs.

As a member of the prestigious Council of Public Liberal Arts Colleges (COPLAC), GCSU is committed to fostering a liberal arts environment that values academic preeminence, interdisciplinary inquiry and an inclusive learning community. GCSU enjoys a strong reputation for academic excellence and nationally ranked programs according to US News & World Report, The Princeton Review and Colleges of Distinction - among other ranking sources.

Georgia College & State University takes great pride in combining the educational experience of a private liberal arts college with the affordability of a public university. Faculty and staff are dedicated to student engagement and experiential learning through high-impact practices such as internships, service- and community-based learning, leadership development, study abroad opportunities, mentored undergraduate research and a capstone project that fosters intellectual curiosity, reasoned inquiry and critical thinking.

The university's beautiful and historic campus is located downtown in Milledgeville, Georgia, a charming college town of approximately 19,000 residents in Central Georgia, and only 90 miles southeast of Atlanta. Milledgeville is also the home of noted American author and alumna, Flannery O'Connor, '45, and the college community enjoys many exciting literary arts programs at O'Connor's former home, Andalusia, a National Historic Landmark owned by the university. Milledgeville is located on the banks of beautiful Lake Sinclair and Lake Oconee, allowing faculty, staff and students to take full advantage of the environmental and recreational benefits of being part of a lake community. For cultural, educational and leisure opportunities beyond Milledgeville - Macon and Atlanta are located within easy driving distances.

Georgia College & State University is dedicated to protecting academic freedom in addition to supporting freedom of expression as outlined in the University System of Georgia's Freedom of Expression and Academic Freedom policy and its Ethics Code of Conduct. For more information, visit us online at gcsu.edu.

The Slate Captain is a critical technical and strategic role within Enrollment Management, serving as the primary administrator and subject matter expert for Technolutions Slate CRM. This position manages all aspects of the Slate platform to support recruitment, graduate and undergraduate admissions, international admissions, financial aid, academic advising, Student Success and Career Development, and enrollment operations across the entire enrollment funnel. The Slate Captain collaborates across the enrollment division and university to optimize system functionality, enhance communication strategies, build synergy across departments, and ensure seamless operations while supporting data-driven decision making at all levels.

Slate System Administration - 40%

• Serve as primary Slate administrator with comprehensive oversight of system configuration, maintenance, and optimization across all enrollment functions (graduate and undergraduate admissions, international admissions, financial aid, orientation, yield programs, registrar, academic advising, and student success and career development).
• Build and maintain complex workflows, rules, decision trees, bins, and automations.
• Manage user accounts, permissions, security roles, and access controls for enrollment management staff and university partners.
• Configure application forms, portals, reader applications, financial aid forms, academic advising forms, student success and career development forms, and decision release tools.
• Coordinate Slate system updates, test new features, and implement enhancements.
• Monitor system performance, diagnose issues, and implement solutions to ensure platform stability.
• Maintain integration connections with Student Information Systems, financial aid platforms, payment processors, and third-party vendors.
• Develop a comprehensive plan for the strategic use of Slate throughout the Enrollment Management division and campus community.

Data Management, Reporting & Analytics - 25%

• Design, build, and maintain queries, reports, exports, and datasets supporting recruitment, admissions (graduate, undergraduate, and international), financial aid, academic advising, student success, career development, registrar, and enrollment analysis.
• Create executive dashboards and data visualizations for enrollment leadership and senior administration.
• Build and maintain specialized portals for prospective/current students, deans, faculty, and key stakeholders.
• Generate daily, weekly, monthly, and ad-hoc reports for admissions counselors, financial aid officers, advisors, student success and career development staff, enrollment leadership, and university stakeholders.
• Ensure data integrity through regular audits, validation protocols, and quality control measures.
• Collaborate with Institutional Research, IT, and Finance on data governance, FERPA compliance, data security, and accuracy.
• Support territory management, enrollment forecasting, financial aid modeling, student success and retention modeling, and predictive analytics.
• Translate complex data into actionable insights for recruitment, yield, and retention strategies.
• Track key performance indicators across the enrollment funnel from inquiry through graduation.

Communication Strategy & Execution - 20%

• Build and deploy sophisticated email campaigns, SMS messages, and multi-channel communication pathways for prospective graduate and undergraduate students, admitted students, current students, and their families.
• Develop personalized, behavior-triggered communication flows throughout the entire enrollment cycle.
• Design and optimize event registration systems, campus visit programs, virtual events, and interview platforms.
• Support financial aid communication strategies including award notification and verification processes.
• A/B test messaging strategies and analyze engagement metrics to improve communication effectiveness across all enrollment stages.
• Maintain branded email templates, portals, and digital touchpoints, ensuring consistent user experience.
• Support communication strategies for academic advising, graduate and undergraduate admissions, and student success and career development.
• Collaborate with Marketing and Communications on integrated enrollment marketing initiatives.

Training, Documentation & Support - 10%

• Provide comprehensive training to enrollment management staff (graduate and undergraduate admissions, international admissions, financial aid, orientation, academic advising, student success and career development) on Slate functionality, best practices, and new features.
• Create and maintain system documentation, user guides, standard operating procedures, and training materials.
• Offer ongoing technical support and troubleshooting assistance to Slate users across enrollment functions.
• Lead professional development sessions on data literacy, enrollment technology, and CRM best practices.
• Serve as liaison to Technolutions for technical support escalation and feature requests.
• Onboard new enrollment staff members on Slate systems and processes.
• Chair a Slate committee to oversee training and product development.

Strategic Collaboration & Innovation - 5%

• Partner with enrollment management leadership to align Slate capabilities with institutional strategic enrollment goals and net revenue targets.
• Participate in Slate user groups, conferences, and professional development opportunities.
• Research emerging enrollment technologies and recommend innovative solutions to enhance operations.
• Collaborate with Financial Aid, Registrar, Student Accounts, Bursar, Academic Affairs, and Student Life on cross-functional enrollment projects.
• Support implementation of new recruitment initiatives, yield programs, financial aid strategies, student success and retention, and enrollment interventions.
• Contribute to strategic enrollment planning and goal-setting processes.
• Other duties as assigned.

Educational Requirements

Bachelor's Degree