Customer & Marketing Data Analyst

Volkswagen Group

Northern (KY)

Remote

USD 61,000 - 109,000

Full time

3 days ago
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Benefits offered by this job

Annual bonus
401(k) match
Retirement plan
Company car program
Paid time off

Job summary

Electrify America, LLC is seeking a contracted Marketing Data Analyst to support marketing performance reporting, dashboard development, predictive model building, and related analytics. This role transforms raw data into actionable insights to inform marketing and sales strategies and optimize performance.

The position involves reporting, data collection across multiple platforms, building and maintaining dashboards, and cross-functional collaboration to drive data-informed decisions.

Qualifications

  • 2-5 years of relevant experience.
  • Proficiency in SQL, Python and data visualization.
  • Experience with ML modeling and statistics.
  • Experience with cloud data warehouses such as Snowflake.

Responsibilities

  • Reporting & analysis to stakeholders with automated reports.
  • Data collection, cleaning, and SQL querying across platforms.
  • Build BI dashboards using Tableau, Power BI, or Looker.
  • Collaborate with analysts and data engineers on data integration.

Skills

Structured problem solving
SQL
Python
Business analysis
Machine learning
Statistical analysis
Data visualization
Tableau
Power BI

Tools

Snowflake
AWS
Tableau
Power BI
Looker
SQL
Python
Git

Job description

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Electrify America is committed to revolutionizing the way people charge. As the country's largest open DC fast charging network, Electrify America is actively contributing to electrifying mobility today and building a more sustainable future.

At Electrify America, we value innovation, collaboration, and a commitment to sustainability. We strive to establish a diverse and inclusive workplace where employees can develop personally and professionally. As a team member at this rapidly growing company, you can work on state-of-the-art technology and join a team making a significant impact in the world. Ifyou're interested in joining a dynamic, innovative company, Electrify America is a place where you can learn, grow, and make a difference!

Brief Role Description

Electrify America seeks a contracted Marketing Data Analyst to support marketing performance reporting, dashboard development, predictive model building, and supplemental analytical projects to drive data-informed decisions. This role will help transform raw data into actionable insights that inform marketing and sales strategies and performance optimizations — helping Electrify America strengthen brand loyalty, amplify customer voices, grow topline revenue, and maintain leadership in the EV charging space.

Possible Tasks within this Role

1. Reporting & Analysis – 35%

  • Provide automated reports on growth performance to key stakeholders.
  • Perform deep-dive and ad-hoc analyses on marketing initiatives, campaign performance, audience behavior, and utilization data.
  • Proactively monitor and track marketing KPIs (e.g., CTR, CPA, ROAS, Conversion Rates).
  • Translate findings into actionable insights and optimization opportunities for stakeholders through reports and presentations.
  • Build analyses / models that enable decision making oriented on customer acquisition and growth.

2. Data Collection & Management – 25%

  • Extract and clean data across multiple platforms (e.g., Google Analytics 4, Social Media Platforms, Salesforce Marketing Cloud, EA Utilization Data) for analysis and database storage.
  • Write, optimize, and document SQL queries to retrieve data from databases.
  • Support the development of marketing/customer tables and views in database schemas.
  • Build and maintain marketing reporting dashboards using BI tools (Tableau, Power BI).
  • Apply visualization best practices for clarity and usability.
  • Conduct routine quality assurance checks to ensure data accuracy and consistency.
  • Work closely with marketing and sales teams to collect business requirements and documentation.

4. Collaboration & Insights Generation – 15%

  • Create clear, concise reports and presentations for stakeholders to inform decision-making with data-driven recommendations.
  • Work cross-functionally with other analyst(s) and data engineers to support analysis and data integration
Qualification requirements

Years of Relevant Experience

  • 2-5 years of relevant experience

Education - Required

Skills

  • Structured problem solving
  • Relational database programming (SQL, Python)
  • Business analysis and insights generation
  • Machine learning modeling
  • Statistical analysis
  • Data validation
  • Data visualization and presentation
  • Cross-functional coordination and a consultative mindset
  • Project management and scoping

Specialized Skills - Required

  • Strong business sense – understand abstract business needs as well as business analysis metrics across various business areas.
  • Strong analytical skills - ability to collect, organize, and analyze data with attention to detail and accuracy
  • Strong skills in statistical analysis, regression analysis, hypotheses testing, probability concepts, correlation analyses, and time series analyses
  • Strong skills in supervised & unsupervised machine learning modeling
  • Strong skills in working with cloud data warehouses such as Snowflake
  • Strong skills in developing and running queries for relational databases, such as SQL
  • Strong visualization and analysis tools such as Tableau, Looker, or PowerBI
  • Strong skills in Python (Pandas, numpy, scikit-learn)
  • Presentation skills – ability to turn data into actionable information
  • Experience with Agile workflow, project scoping, timeline estimation, process documentation
  • Experience with version control tools, such as Git or Bitbucket
  • Knowledge of NoSQL databases and MongoDB query languages
  • Experience using cloud-based data managed in AWS S3, Aurora, and DocumentDB
  • Experience managing and improving cross-functional processes
  • Experience with developing & maintaining data ingestion pipelines into Snowflake
  • Experience with retrieving data from APIs

Work Flexibility

  • Travel to Reston 4X / year

Electrify America, LLC is an Equal Opportunity Employer. We welcome and encourage applicants from all backgrounds, and do not discriminate based on race, sex, age, disability, sexual orientation, national origin, religion, color, gender identity/expression, marital status, veteran status, or any other characteristics protected by applicable laws.

This role description is a guideline and does not create contractual rights between the Company and any of its applicants. The Company does not enter into any type of employment contract, implied or written, with its applicants regarding job security.

This Organization participates in E-Verify. We maintain a drug free workplace and perform pre-employment substance abuse testing.

Electrify America endeavors to make www.electrifyamerica.com/careers accessible to all users. If you would like to contact us regarding the accessibility of our website or need assistance completing the application process, please contact us at careers@electrifyamerica.com. This contact information is for accommodation requests only and cannot be used to inquire about the status of applications.

Base pay is one part of our total compensation package and is established within a range. This provides the opportunity to progress as you grow and develop within a role. The base pay for this position will fall within the pay range listed below and is determined based on job-related factors including, but not limited to, skills, experience, qualifications, work location, and market conditions. Base salary is localized according to an employee’s work location. Ranges are market-dependent and may be modified in the future.

The national pay range for this position in most locations is $60,800 - $109,400.

There are some locations with a higher range, including San Francisco Bay Area and New York City, where the range is $86,900 - $156,500. (Note: Full Range)

Benefits for this position include:

  • Eligibility for annual performance bonus
  • 401(k), with company match
  • Defined contribution retirement program
  • Company lease car program
  • Paid time off

Job ID: 31091

Location: US

Department: Marketing

Working Model: Full-time

Contract Type: Fixed-term

Remote Working: Up to 100%

Posting Date: Oct 5, 2026

Electrify America - Building the future of mobility

At Electrify America, we lead with sustainable innovation, promote equity and diversity, and empower our communities to enable accessible electric transportation.

We strive to create a culture grounded in diversity and inclusion, from investing and hiring practices to supplier relationships, and strong employee engagement.

We’re proud of our diverse, talented team of experts who drive innovation in electric vehicle (EV) charging every day. Beyond our accomplished leadership team, we have a dedicated workforce committed to advancing electric mobility. Our culture is collaborative, forward-thinking, and inclusive, where every voice contributes to creating accessible, reliable charging solutions for our coast-to-coast network.

Together, we’re delivering the most dependable, customer-driven charging experience yet—designed around the needs of drivers and communities we serve.

Notice | This job portal is provided and operated centrally by Volkswagen AG. The job vacancies shown in the job portal, as well as further information, are defined and managed by the respective Group companies and only provided centrally on a systemic basis by Volkswagen AG in its role as provider of the job portal.

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