Customer Analytics & Experience Specialist

Accenture Federal Services; Washington (District of Columbia); On-site; USD 57,000 - 116,000; Full time

Job summary

Accenture Federal Services in Washington, DC is seeking a Customer Analytics Specialist to transform how federal digital platforms engage users. You will build reports, analyze engagement, and translate data into actionable product and design insights.

You will work with Geo analytics, GA, Qualtrics, and Medallia to improve usability testing and personalization, collaborating with cross‑functional teams to drive data‑driven decisions across missions.

Qualifications

• 3–5 years in customer analytics or related field.
• Ability to analyze complex engagement data and report trends.
• Experience with GEO/location analytics for regional behaviors.
• Proficiency in GA reporting and hands-on with Qualtrics/Medallia.
• Strong auditing and documentation of tracking metrics.

Responsibilities

• Develop and maintain customer behavior reports across digital platforms.
• Analyze quantitative, customer experience, and geospatial data to uncover regional trends and personalization opportunities.
• Audit and refine tracking patterns and analytics collection metrics to monitor customer interactions.
• Lead collection, review, and analysis of customer engagement data and support usability testing with engagement metrics.

Skills

Customer analytics

Data analysis

Geospatial analytics

Cross-functional collaboration

Tools

Google Analytics

Qualtrics

Medallia

Job description

Accenture Federal Services in Washington, DC is seeking a Customer Analytics Specialist to transform how federal digital platforms engage users. You will build reports, analyze engagement, and translate data into actionable product and design insights.

You will work with Geo analytics, GA, Qualtrics, and Medallia to improve usability testing and personalization, collaborating with cross‑functional teams to drive data‑driven decisions across missions.