CRM / Lifecycle Manager

Aston Carter; Irvine (CA); Remote; USD 60,000 - 80,000; Full time

Job summary

A corporate talent solutions company is seeking a hands-on CRM Marketing Specialist to drive omni-channel campaigns across email, SMS, and push notifications. The ideal candidate will have deep expertise in tools like Klaviyo and Tapcart, along with strong analytical skills for performance reporting. This is a fully remote role with competitive pay ranging from $45.00 to $60.00 per hour.

Benefits

Medical, dental & vision

401(k) Retirement Plan

Employee Assistance Program

Time Off/Leave

Qualifications

• Hands-on experience with CRM Marketing.
• Strong analytical skills for performance reporting.
• Experience in leading omni-channel campaigns.

Responsibilities

• Lead execution of email, SMS, and push campaigns.
• Develop and maintain automated marketing journeys.
• Create and present performance reports to stakeholders.

Skills

Klaviyo

Data analytics

A/B testing

Email marketing

Creative writing

Tools

Shopify

Elevar

Wisepops

Job description

Overview

We are seeking a hands-on CRM Marketing Specialist to lead the execution, optimization, and reporting of omni-channel campaigns across email, SMS, and push notifications. This role requires deep expertise in platforms like Klaviyo, Tapcart, and Wisepops, along with strong analytical and creative skills to drive performance and engagement.

Campaign Execution & Optimization

• Build, QA, and deploy email, SMS, and push campaigns with dynamic content, A/B testing, and strategic scheduling using Klaviyo and Tapcart.

• Develop and maintain automated journeys with universal content blocks and advanced segmentation logic.

• Import contact lists and define audience segments using “AND” / “OR” logic or AI-powered segmentation tools.

Performance Reporting & Analytics

• Create and present recurring campaign performance reports (weekly, monthly, ad-hoc) using data from Shopify, Elevar, Klaviyo, Tapcart, Recharge, Yotpo, and Retention X.

• Conduct ad-hoc KPI reporting for major campaigns (e.g., Black Friday) using cloud-based dashboards and analytics tools.

On-Site Messaging & Lead Capture

• Manage and update on-site message center content and lead capture forms via Wisepops.

Creative Development

• Write compelling marketing copy including subject lines, preheaders, headlines, and body content.

• Develop and submit creative briefs and provide direction for new creative initiatives.

Cross-Functional Collaboration

• Partner with internal teams to intake campaign requests, track project updates, confirm approvals, and gather creative assets.

• Provide strategic recommendations, campaign timelines, and channel-specific best practices.

CRM & Integration Support

• Support CRM initiatives across new product launches, promotional events, SaaS vendor onboarding, transactional email setup, and retail activations.

Pay and Benefits

The pay range for this position is $45.00 - $60.00/hr.

Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to specific elections, plan, or program terms. If eligible, the benefits available for this temporary role may include the following:

• Medical, dental & vision

• Critical Illness, Accident, and Hospital

• 401(k) Retirement Plan – Pre-tax and Roth post-tax contributions available

• Life Insurance (Voluntary Life & AD&D for the employee and dependents)

• Short and long-term disability

• Health Spending Account (HSA)

• Transportation benefits

• Employee Assistance Program

• Time Off/Leave (PTO, Vacation or Sick Leave)

Workplace Type

This is a fully remote position.

Application Deadline

This position is anticipated to close on Oct 21, 2025.

About Aston Carter

Aston Carter provides world-class corporate talent solutions to thousands of clients across the globe. Specialized in accounting, finance, human resources, talent acquisition, procurement, supply chain and select administrative professions, we extend the capabilities of industry-leading companies. We draw on our deep recruiting expertise and expansive network to meet the evolving needs of our clients and talent community with agility and excellence. With offices across the U.S., Canada, Asia Pacific and Europe, Aston Carter serves many of the Fortune 500. We are proud to be a ClearlyRated Best of Staffing® double diamond winner for both client and talent service.

The company is an equal opportunity employer and will consider all applications without regard to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please email [e-mail] for other accommodation options.