Creator Partnerships Manager

Woof; United States; Remote; USD 70,000 - 85,000; Full time

Benefits offered by this job

Remote work environment

Medical, dental, vision, supplemental

Life and pet insurance

Flexible PTO Policy

Paid Parental & Maternity Leave

Employer-sponsored 401K

Bring your dog to the workplace

Generous team discounts

Job summary

Woof in the United States is seeking an experienced Creator Partnerships Manager to own Woof’s creator roster, workflows, and cross‑platform content strategy.

You will scale influencer programs, manage contracts, and drive social commerce with a fast-growing DTC brand, partnering with teams to fuel growth while keeping a dog‑friendly, flexible work environment.

Qualifications

• 3+ years of experience in influencer marketing, creator partnerships, or social commerce at a fast-growing DTC brand or agency.
• Strong outbound sourcing skills with a keen eye for high-performing UGC content across Meta and TikTok.
• Exceptional relationship-management, contracting, and negotiation skills, with the ability to secure rights and maintain long-term partnerships.
• Strong analytical mindset: comfortable tracking creator metrics, analyzing ROI, and optimizing campaigns based on performance data.
• Excellent communication and project management skills, capable of high-impact execution.

Responsibilities

• Platform Sourcing: Lead cross-platform outbound relationship building and creator sourcing to secure top-tier UGC content partners across Meta and other emerging channels.
• Workflow Optimization & Contracting: Own the contracting process end-to-end by drafting and negotiating terms, tracking usage rights and exclusivity windows, and keeping renewals from lapsing.
• Content Pipeline & Creative Direction: Maintain a steady monthly pipeline of high-quality content from existing creators by assigning briefs, reviewing drafts, and giving feedback so work meets the creative standards set by Austin.
• Trend-Led Briefing: Write fresh briefs based on emerging trends across TikTok and Meta.
• Performance Analytics: Track creator-driven ROI, content engagement, and sales attribution, translating platform data into actionable insights for future outreach and budget allocation.

Skills

Influencer marketing

Creator partnerships

Social commerce

Outbound sourcing

Contracting

Analytics

Project management

Communication

Job description

Woof is the award-winning, innovative pet care brand on a mission to help dogs live happier, healthier lives through joyful play. Founded on the belief that the best products don't make you choose between what dogs need and what's good for them, we combine functional wellness, thoughtful design, and purpose-led play to strengthen dogs’ bodies, minds, and the bonds they share with the people they love.

We’ve been recognized with a number of awards for innovation in pet care across our product portfolio, including the Pupsicle (beloved by more than 3M+ pups and their people), Bite n’ Brush, and HonestChew.

Woof debuted at No. 1 in Consumer Products and No. 3 overall on the Inc. 5000 list of Fastest Growing Private Companies in America in 2025. For more information, visit mywoof.com and follow on social media: @mywoof.

The Opportunity:

We are seeking an experienced Creator Partnerships Manager to own one of the most critical drivers of Woof’s social and performance engine: our end-to-end creator roster, operational workflows, and multi-platform content strategy.

This role is perfect for an efficient, strategic, relationship-driven builder who can scale influencer programs and dominate social commerce on a flexible schedule.

At Woof, we believe that dogs can teach us to become better versions of ourselves, and we’re committed to making life better for pets and their people. We hope you’ll be part of our pack.

Responsibilities:

In this role, you’ll focus on high-impact areas including building and scaling a dedicated roster of creators on retainer, driving creator management across Meta, and owning the operational engine that keeps our content pipeline flowing.

• Platform Sourcing: Lead cross-platform outbound relationship building and creator sourcing to secure top-tier UGC content partners across Meta and other emerging channels.
• Workflow Optimization & Contracting: Own the contracting process end-to-end by drafting and negotiating terms, tracking usage rights and exclusivity windows, and keeping renewals from lapsing.
• Content Pipeline & Creative Direction: Maintain a steady monthly pipeline of high-quality content from existing creators by assigning briefs, reviewing drafts, and giving feedback so work meets the creative standards set by Austin.
• Trend-Led Briefing: Write fresh briefs based on emerging trends across TikTok and Meta.
• Performance Analytics: Track creator-driven ROI, content engagement, and sales attribution, translating platform data into actionable insights for future outreach and budget allocation.

Qualifications & Skills:

• 3+ years of experience in influencer marketing, creator partnerships, or social commerce at a fast-growing DTC brand or agency.
• Strong outbound sourcing skills with a keen eye for high-performing UGC content across Meta and TikTok.
• Exceptional relationship-management, contracting, and negotiation skills, with the ability to secure rights and maintain long‑term partnerships.
• Strong analytical mindset: comfortable tracking creator metrics, analyzing ROI, and optimizing campaigns based on performance data.
• Excellent communication and project management skills, capable of high‑impact execution.

Key Attributes:

• An excellent work ethic & willingness to roll up your sleeves when needed
• Strong collaboration and teamwork by actively partnering with colleagues, sharing information, and supporting collective goals
• Ability to work in a fast‑paced and fluid environment
• A love of dogs!
• Annual compensation range: $70-85K
• Remote work environment
• Medical, dental, vision, supplemental life, and pet insurance
• Flexible PTO Policy
• Paid Parental & Maternity Leave
• Employer-sponsored 401K
• Bring your dog to the workplace option!
• Generous team discounts across Woof and TFD merchandise lines

This position will remain open until November 24, 2026; however, the posting may be closed earlier if a successful candidate is identified.

Woof may conduct background checks on applicants and employees where permitted by applicable law. Where required, Woof will provide appropriate disclosures and obtain authorization in accordance with the Fair Credit Reporting Act (FCRA) and applicable laws, including the Colorado Employment Opportunity Act.

Woof is proud to be an Equal Opportunity Employer. We are committed to fostering an inclusive, respectful, and productive work environment. Employment decisions at Woof are based on merit, qualifications, performance, and business needs without regard to race, color, religion, ancestry, sex, citizenship, national origin, marital, military and veteran status, age, disability, medical condition, genetic information, gender identity, gender expression, sexual orientation, family status, pregnancy, or any other characteristic protected by federal, state, or local law. Our commitment to equal opportunity applies to all aspects of employment.