Creator Partnership Senior Associate (Fashion Vertical) - Lemon8

ByteDance

New York (NY)

On-site

USD 120,000 - 209,000

Full time

14 days+
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Job summary

ByteDance’s Lemon8 team seeks a data-driven creator partnerships lead to shape content strategy and optimize creator campaigns. You will analyze platform trends, guide creators on posts, and collaborate with cross-functional teams to drive growth.

Strong data skills and empathy for users will help improve experiences and outcomes. You will work with creators to deliver high-quality content and ensure campaigns meet business goals while staying aligned with product strategy.

Qualifications

  • Bachelor's degree or higher required.
  • Experience with content ecosystems and understanding of algorithms.
  • Experience collaborating with creators on campaigns.
  • Ability to analyze data and derive actionable insights.

Responsibilities

  • Conduct analysis to identify platform trends and inform content strategy.
  • Manage end-to-end creator partnerships including sourcing, outreach, contracts and delivery.
  • Coach creators on editing posts and creating external visuals when needed.
  • Analyze data to draw insights about creators and users and identify solutions.
  • Collaborate with cross-functional teams to drive strategic growth initiatives.
  • Educate creators on best practices to accelerate their growth and ensure deliverables meet business goals.
  • Perform market research and analyze industry trends to shape content and influencer strategy.

Skills

Content strategy
Creator partnerships
Data analysis
User empathy
Root cause analysis

Education

Bachelor's degree

Job description

Responsibilities

About the Team: Lemon8 is a social media platform committed to building a diverse and inclusive community where people can discover new content and creators every day. Lemon8 aims to inspire the community in a number of categories, including parenting, food, fashion, beauty, skin care, travel and more. People can share photos and videos as well as engage with one another through features such as likes, comments and sharing. Lemon8 is currently available on iPhone and Android in USA, UK, Japan, Singapore, Thailand, Indonesia, Malaysia and Vietnam.

What you will do:

  • Conduct analysis to identify platform trends. Analyze content performance and generate qualitative and quantitative insights. Recap and summarize insights to inform future content strategy and plans.
  • Manage the end to end creator partnership establishment including sourcing, outreach, contract implementation, content delivery and quality, report and analysis.
  • Coach and guide creators on how to edit posts (photo/video) to improve platform content quality and create external facing graphics/visuals when needed.
  • Analyze content performance and generate qualitative and quantitative insights. Recap and summarize insights to inform future content strategy and plans.
  • Analyze data to draw insights around creators and users. Identify potential issues and find solutions to achieve goals.
  • Collaborate with cross functional teams to drive strategic initiatives to drive vertical growth.
  • Demonstrate product expertise and educate creators on our best practices to help them accelerate their growth and ensure creator deliverables meet business expectations.
  • Conduct market research and analyze industry trends to help shape the approach to content and influencer strategy.

Join our team and be part of our exciting journey at Lemon8!

Qualifications

Minimum Qualifications:

  • Bachelor's degree and above.
  • Experience working directly with creators for content strategy and campaigns
  • At least 3+ years of experience and understanding of content ecosystems and algorithms.
  • Brings good understanding of content and strong logic. Able to identify abstract content characteristics in structured and systematic ways.
  • Possess data analysis capabilities and strong user empathy. Based on data analysis, able to assist in identifying and improving user experience to meet user demand.
  • Experience working with large sets of data to generate insights and conduct root cause analyses.

Preferred Qualifications:

  • Great understanding of the content (static or video) industry.
  • Strong execution and data analysis skills. Familiar with content ecosystems.
  • Experience working in a fast-paced environment and adapting to changes
  • Large technology company experience is a plus.
About Lemon8

Lemon8 is a social media platform that offers lifestyle-focused content spanning fashion, beauty, travel and more. It brings together a community of lifestyle content enthusiasts, providing an inspiring place for them to discover fresh and diverse ideas and share authentic experiences.

Why Join ByteDance

Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.

As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.

Diversity & Inclusion

ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

Lemon8 Accommodation

ByteDance is committed to providing reasonable accommodations in our recruitment processes for candidates with disabilities, pregnancy, sincerely held religious beliefs or other reasons protected by applicable laws. If you need assistance or a reasonable accommodation, please reach out to us at https://tinyurl.com/RA-request

Job Information

【For Pay Transparency】Compensation Description (Annually)

The base salary range for this position in the selected city is $108000 - $208800 annually.

Compensation may vary outside of this range depending on a number of factors, including a candidate’s qualifications, skills, competencies and experience, and location. Base pay is one part of the Total Package that is provided to compensate and recognize employees for their work, and this role may be eligible for additional discretionary bonuses/incentives, and restricted stock units.

Benefits may vary depending on the nature of employment and the country work location. Employees have day one access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, short-term and long-term disability coverage, life insurance, wellbeing benefits, among others. Employees also receive 10 paid holidays per year, 10 paid sick days per year and 17 days of Paid Personal Time (prorated upon hire with increasing accruals by tenure).

The Company reserves the right to modify or change these benefits programs at any time, with or without notice.

For Los Angeles County (unincorporated) Candidates:

Qualified applicants with arrest or conviction records will be considered for employment in accordance with all federal, state, and local laws including the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. Our company believes that criminal history may have a direct, adverse and negative relationship on the following job duties, potentially resulting in the withdrawal of the conditional offer of employment:

  1. Interacting and occasionally having unsupervised contact with internal/external clients and/or colleagues;
  2. Appropriately handling and managing confidential information including proprietary and trade secret information and access to information technology systems;
  3. Exercising sound judgment.
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