Creator Marketing Manager

Apply; Northern (KY); Remote; USD 90,000 - 120,000; Full time

Benefits offered by this job

Remote-friendly (US)

Health benefits from Day 1

401(k) with company match

Growth opportunities

Job summary

OnePay is seeking a Creator Marketing Manager to build our creator program from the ground up and own end-to-end execution that makes it run. You’ll collaborate with the creator lead and external agency to ensure briefs, content, and reporting stay on track.

You will coordinate campaigns, review content for FTC disclosure and brand safety, maintain a creator database, and help manage contracts and payments in partnership with Legal and Finance.

Qualifications

• 5+ years of experience in creator or influencer marketing.
• Experience working with external agencies managing new workflows and processes.
• Strong creator marketing instincts: authentic, platform-native content.
• Exceptional project ownership: build structure, track, and follow through.
• Familiarity with major social platforms (TikTok, Instagram, YouTube).
• Working knowledge of FTC disclosure requirements for sponsored content.
• Drive and proactivity; able to execute and deliver.

Responsibilities

• Coordinate campaign execution end-to-end — briefs, follow-ups, deadlines, review, and publishing.
• Track deliverables across active campaigns and flag delays.
• Run first-pass content reviews against brand guidelines and disclosures.
• Route content through legal and compliance review with approvals tracked.
• Build and maintain the creator database with contacts, rates, and history.
• Compile post-campaign performance data and support recap reports.
• Research and surface potential creator partners aligned to briefs.

Skills

Creator marketing

Agency experience

Platform-native content

Project ownership

Social platforms

FTC disclosure

Proactivity

Job description

About OnePay

OnePay is the consumer fintech trusted by millions of Americans to make money better.

Our financial system is broken. High fees, low rates, and too few ways to actually grow your money. We’re fixing it. And we’re moving fast.

We’re an all-in-one financial services platform that brings together banking, high-yield savings, credit cards, point-of-sale lending, investing, and crypto in one place. We also partner with employers, HCM providers, gig platforms, and others to deliver embedded financial services to millions of employees and frontline workers.

We’re backed by Walmart, the world’s largest retailer, and Ribbit Capital, one of fintech’s most respected investors, giving us rare scale, distribution, and the opportunity to build something truly category-defining.

But what really sets OnePay apart is how we move. Our customers don’t have time to wait… and neither do we. This place moves fast, and we’re looking for people who are:

• Ready to run

• Hungry and driven by urgency

• Exceptional at what they do, with low ego

• Comfortable operating in motion

The Role

As a Creator Marketing Manager at OnePay, you'll help build our creator program from the ground up — and own the execution that makes it run. You'll keep every campaign moving, every piece of content compliant, every creator relationship warm, and every piece of data organized, working directly with the creator lead and our external agency so nothing falls through the cracks from brief to post to report. You will:

• Coordinate campaign execution end-to-end — including creator briefings, follow-ups, and deadlines from brief through content review, approval, and publishing

• Track deliverables across active campaigns, flagging delays before they become problems

• Run first-pass content reviews against brand guidelines and briefs, flagging FTC disclosure, platform policy, or brand safety risks

• Route content through legal and compliance review, maintaining version control and a running record of approvals and sign-offs

• Build and maintain the creator database — contacts, rates, audience data, performance history, and contract status

• Compile post-campaign performance data and support recap reports with metrics, screenshots, and insights

• Research and surface potential creator partners aligned to campaign briefs and audience fit

• Coordinate creator contracts and payment processing in partnership with Legal and Finance

You Bring

• 5+ years of experience in creator or influencer marketing, either at a creator/influencer agency or in an in-house brand role

• Experience working with external agencies specifically managing new workflows and developing processes

• Strong creator marketing instincts. You understand what makes creator content feel authentic and platform-native versus overly scripted or “brand-y”, and you know how to balance a creator’s voice with the needs of the brand.

• Exceptional project ownership. You naturally create structure where it doesn’t exist. You build a tracker before anyone asks, anticipate dependencies, flag risks early, keep stakeholders aligned, and follow through until the work is actually done.

• Familiarity with major social platforms and creator content norms across TikTok, Instagram, and YouTube

• Working knowledge of FTC disclosure requirements for sponsored content

• Drive and proactivity - everyone here is a builder and executor

What We Offer

• Competitive base salary, stock options, and health benefits from Day 1

• 401(k) plan with company match

• Remote-friendly (US), flexible time off (FTO), and opportunities for growth

• A high-growth, mission-driven, inclusive culture where your work has real impact

Standard Interview Process

Our process varies by role. Most candidates go through:

• AI-assisted initial screen

• Interview with Talent Partner

• Technical or Hiring Manager Interview

• Team Interview

• Executive Interview

• Offer!

Equal Employment Opportunity

To build technology and products that are used and loved by people and solve real-world problems, we need to build a team with many different perspectives and experiences. We are an equal opportunity employer. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. We encourage candidates from all backgrounds to apply. Applicants in need of special assistance or accommodation during the interview process or in accessing our website may contact us at [e-mail].