Creative Video & AI Content Creator

Hanks Belts & Leather Goods; Village of Endicott (NY); On-site; USD 50,000 - 75,000; Full time

Job summary

Hanks Belts and Woolx is seeking a creative video editor to help develop engaging ads, social content, and campaigns across our brands. This role blends traditional video editing with AI-powered creation, including AI-generated scenes, voiceovers, and innovative concepts.

You'll collaborate with marketing leadership to translate campaign ideas into polished deliverables, exploring new AI tools and keeping pace with industry trends to push our storytelling forward.

Qualifications

• Experience with video editing and content creation is helpful, but training is available.
• Familiarity with AI tools like Midjourney or ChatGPT is a plus.
• Strong storytelling and creative mindset.

Responsibilities

• Create and edit video content for advertising, social media, websites, and marketing campaigns
• Develop creative concepts and storyboards
• Blend traditional video footage with AI-generated content
• Produce short-form and long-form video assets
• Work with marketing leadership to bring campaign ideas to life
• Experiment with new AI tools and creative technologies
• Edit audio, video, graphics, and motion assets into polished finished content
• Stay current with emerging trends in video, advertising, and AI-powered content creation

Skills

Video editing

Storyboarding

AI tools

Content creation

Tools

Midjourney

ChatGPT

AI platforms

Job description

Hanks Belts and Woolx are leading direct-to-consumer ecommerce brands that sell products nationwide. We are passionate about building great products and creating marketing that stands out from the crowd.

As video, AI, and digital content continue to evolve, we're looking for a creative team member who is excited to help us explore new ways to tell stories, create advertising, and connect with customers.

About the Role

This is a unique opportunity for someone who enjoys both traditional video editing and emerging AI-powered creative tools.

You will help develop video advertisements, social media content, marketing campaigns, and creative concepts for our brands. Some projects may involve editing real-world video footage, while others may involve creating AI-generated scenes, voiceovers, animations, or entirely new concepts from scratch.

For example, you might help bring a campaign idea like our "That A Hanks?" series to life by developing storyboards, generating AI scenes, editing footage, creating voiceovers, and assembling finished advertisements.

No two days will be exactly the same.

Responsibilities

• Create and edit video content for advertising, social media, websites, and marketing campaigns
• Develop creative concepts and storyboards
• Blend traditional video footage with AI-generated content
• Produce short-form and long-form video assets
• Work with marketing leadership to bring campaign ideas to life
• Experiment with new AI tools and creative technologies
• Edit audio, video, graphics, and motion assets into polished finished content
• Stay current with emerging trends in video, advertising, and AI-powered content creation

Requirements

Experience with any of the following is helpful, but not required:

• Midjourney
• ChatGPT
• Other emerging AI creative platforms
• More important than specific experience is the ability to learn, create, and figure things out.

We're looking for someone who is:

• Creative and curious
• Comfortable with technology
• Excited by new tools and new ideas
• Self-motivated and able to work independently
• Interested in storytelling, advertising, and digital media
• Always learning and improving

Experience

Experience with video editing, content creation, AI tools, photography, graphic design, or digital marketing is a plus, but not required. We are willing to train the right person. What matters most is your attitude, creativity, work ethic, and willingness to learn.

Professional experience is great, but personal projects count too. We'd love to see videos you've edited, content you've created, AI projects you've experimented with, social media work, YouTube videos, or anything else that demonstrates creativity and initiative.

We hire for attitude, creativity, and aptitude. We can teach tools.