Creative Director YouTube

Flick; San Francisco (CA); On-site; USD 70,000 - 120,000; Full time

Job summary

Flick is seeking a Creative YouTube Producer to own Flick's YouTube content from idea to publication. You will research, script, film, edit, publish, and analyze performance, working closely with the founders, product team, and filmmaker community.

You will develop content across AI filmmaking and creative technology, craft compelling concepts, and optimize videos for audience retention and growth. The role requires strong storytelling, on-camera comfort, and the ability to work independently in

Qualifications

• Proven experience creating content specifically for YouTube.
• Strong editing and visual storytelling skills.
• Comfortable appearing on camera or directing on-camera talent.
• Strong writing and communication skills, with the ability to explain complex products clearly.

Responsibilities

• Develop and execute Flick's YouTube content strategy.
• Research trends, creators, competitors, and audience interests across AI filmmaking and creative tech.
• Develop compelling video concepts, titles, hooks, and thumbnail directions.
• Write scripts and structure videos to maximize audience retention.
• Record product walkthroughs, tutorials, interviews, creator stories, and behind-the-scenes content.
• Edit long-form YouTube videos and repurpose into Shorts and clips.
• Publish and optimize videos with accurate titles, descriptions, chapters, tags, and thumbnails.
• Track CTR, watch time, retention, subscriber growth, and conversions to improve future content.
• Experiment with new topics, formats, and storytelling approaches.

Skills

YouTube content

Video editing

On-camera presence

Writing

Audience analytics

Startup environment

Job description

About The Role

We are looking for someone who understands how YouTube works, knows what makes people click and keep watching, and can use audience behavior and performance data to continuously improve content.

You will own Flickâs YouTube content from idea to publication, including research, scripting, filming, editing, publishing, and performance analysis. You will work closely with the founders, product team, and filmmaker community to create videos that are useful, entertaining, and relevant to filmmakers and creative professionals.

What Youâll Do

• Develop and execute Flickâs YouTube content strategy
• Research trends, creators, competitors, and audience interests across AI filmmaking, film production, animation, and creative technology
• Develop compelling video concepts, titles, hooks, and thumbnail directions
• Write scripts and structure videos to maximize audience retention
• Record product walkthroughs, tutorials, interviews, creator stories, and behind-the-scenes content
• Edit long-form YouTube videos and repurpose them into Shorts and social media clips
• Collaborate with filmmakers and Flick users to showcase real creative workflows and projects
• Publish and optimize videos, including titles, descriptions, chapters, tags, and thumbnails
• Track click-through rate, watch time, retention, subscriber growth, and conversions, using performance data to improve future content
• Experiment quickly with new topics, formats, and storytelling approaches

Content You May Create

• AI filmmaking tutorials and workflow breakdowns
• Product launches, feature walkthroughs, and creative experiments
• Creator interviews, case studies, and âHow I made thisâ videos
• Short film and visual storytelling breakdowns
• AI model and workflow comparisons
• Behind-the-scenes content from the Flick team
• Educational videos about directing, storytelling, cinematography, and creative AI

What Weâre Looking For

• Proven experience creating content specifically for YouTube
• Strong understanding of YouTube titles, thumbnails, hooks, audience retention, and channel growth
• Ability to independently take a video from concept to final upload
• Strong video editing and visual storytelling skills
• Comfortable appearing on camera or directing on-camera talent
• Strong writing and communication skills, with the ability to explain complex products clearly and engagingly
• Comfortable working independently in a fast-moving startup environment
• Genuine interest in AI, filmmaking, storytelling, and creative technology
• Willingness to test ideas, analyze performance, and adjust direction when needed

Nice to Have

• Experience growing a YouTube channel
• Experience creating content for a SaaS, AI, filmmaking, design, or creative technology company
• Familiarity with AI image and video generation tools
• Experience interviewing creators or producing documentary-style content
• Motion graphics, animation, sound design, or thumbnail design skills
• Existing knowledge of filmmaking, cinematography, or screenwriting
• An existing YouTube channel or portfolio demonstrating your work

What Success Looks Like

• Flick consistently publishes high-quality YouTube videos
• Videos attract filmmakers and serious creative users, who care about AI filmmaking, creator tools, video production, storytelling, or the future of film, not only general AI audiences
• Click-through rate, watch time, retention, and returning viewers improve over time
• Viewers clearly understand what Flick does and how it fits into their creative workflow
• You develop repeatable content formats that can grow into recognizable Flick series
• YouTube becomes a meaningful source of brand awareness, community growth, and product adoption