Creative Director, Visual Storytelling

Abbott Laboratories, Limited. Saint Laurent, Québec, Canada

Saint Paul (MN)

On-site

USD 149,000 - 299,000

Full time

8 days ago

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Job summary

Abbott in the United States is seeking a Creative Director to lead the internal visual storytelling team across video, motion, and photography. The role sets the storytelling standards, directs key productions, and builds a team and systems to produce agency-level work at internal speed. The position emphasizes real people stories, platform-native edits, and collaboration with social and digital teams. The base pay range is substantial, reflecting senior leadership responsibilities.

Qualifications

  • In-house video studio leadership for a major healthcare brand.
  • 15+ years as director and cinematographer.
  • Deep documentary craft with real people.
  • Experience leading editors, motion designers, and photographers.
  • Platform-specific edits and social content.
  • Comfortable with regulated healthcare review.
  • Strong presenter to senior leadership.

Responsibilities

  • Set vision and standards for video, motion, and photography.
  • Review treatments and final work; maintain quality.
  • Advise brand teams on best tool (film, motion, photography).
  • Direct priority productions and on-set leadership.
  • Develop editors and photographers through coaching.
  • Build workflows and manage budgets, freelancers, gear.
  • Integrate AI tools where they boost quality or speed.

Skills

Director & Cinematography
In-house leadership
Team leadership
Platform edits
Healthcare experience
Social content
Budget management
AI tools
Pitch to leadership

Tools

AI production tools

Job description

Abbott is a global healthcare leader that helps people live more fully at all stages of life. Our portfolio of life-changing technologies spans the spectrum of healthcare, with leading businesses and products in diagnostics, medical devices, nutritionals and branded generic medicines. Our 122,000 colleagues serve people in more than 160 countries.

JOB DESCRIPTION:
WORKING AT ABBOTT

At Abbott, you can do work that matters, grow, and learn, care for yourself and family, be your true self and live a full life. You’ll also have access to:

  • Career development with an international company where you can grow the career you dream of
  • Free medical coverage for employees* via the Health Investment Plan (HIP) PPO
  • An excellent retirement savings plan with high employer contribution
  • Tuition reimbursement, the Freedom 2 Save (https://www.abbott.com/corpnewsroom/strategy-and-strength/tackling-student-debt-for-our-employees.html) student debt program and FreeU (https://www.abbott.com/corpnewsroom/strategy-and-strength/college-degree-for-free-its-possible-with-freeu.html) education benefit - an affordable and convenient path to getting a bachelor’s degree
  • A company recognized as a great place to work in dozens of countries around the world and named one of the most admired companies in the world by Fortune
  • A company that is recognized as one of the best big companies to work for as well as a best place to work for diversity, working mothers, female executives, and scientists
THE ROLE

Lead Abbott's internal visual storytelling team, spanning video, motion graphics, and photography, and own the creative quality of the work across all of it. The Creative Director sets the storytelling and visual standard, directs the most important productions personally, and builds the team and systems to produce agency-level work at internal speed.

Abbott's stories are about real people and technology that changes their lives. This role exists to make sure those stories are told with the craft and honesty they deserve, on every platform where people actually watch.

WHAT THE ROLE DOES
Creative leadership
  • Own the creative vision and storytelling standards for all video, motion, and photography the team produces
  • Review treatments, edits, and final work; hold the quality bar on everything that ships
  • Act as the senior creative voice on visual storytelling across Abbott, helping brand teams figure out when film, motion, or photography is the right tool and how to use it well
Craft
  • Direct and shoot priority productions: patient stories, brand films, executive content
  • Lead on set and model the craft, from documentary interviewing to cinematography, so the whole team levels up
  • Guide post through edit, color, sound, and motion design
Motion graphics and photography
  • Lead the motion GFX and photography team(s): set one visual language across film, motion, and stills, with the same documentary honesty throughout
  • Develop editors, animators, and photographers with the same hands‑on coaching as the film side
Platform-native storytelling
  • Every platform gets its own edit, designed at the treatment stage, never cut down after the fact
  • Set craft standards for vertical and sound‑off viewing, including how stories open in the first two seconds
  • Build lighter, faster production models for social alongside flagship films
  • Partner with the social and digital teams who own the channels, and let what performs shape how stories get made
Team and operations
  • Mentor and develop the team through hands‑on coaching and honest creative feedback
  • Build workflows and intake that let a small team handle high volume without losing quality
  • Manage budgets, freelancers, vendors, and gear; scale up crews for big productions while keeping a small, unobtrusive documentary footprint
  • Bring in AI production tools where they genuinely raise quality or speed, and skip them where they don’t
WHAT IT TAKES
  • Experience running an in‑house video studio for a major healthcare brand: leading a team, setting standards, and delivering high volume across business lines (portfolio required)
  • 15+ years as a working director and cinematographer, including founding and running a production company for national brands
  • Deep documentary craft: interviewing real people, finding true moments, building emotion without a script
  • Experience leading multidisciplinary creative teams, including editors, motion designers, and photographers
  • Experience making platform‑specific edits and working with social teams on content built for the feed
  • Comfortable in regulated healthcare review
  • Strong presenter who can sell creative to senior leadership

The base pay for this position is
$149,300.00 – $298,700.00
In specific locations, the pay range may vary from the range posted.

JOB FAMILY

Marketing Support

DIVISION

PA Public Affairs

LOCATION

United States > Abbott Park : AP06C

ADDITIONAL LOCATIONS

United States > Chicago : Willis Tower Building 233 S Wacker Dr., United States > Minnesota > St. Paul > Tech Center : One St Jude Medical Drive

WORK SHIFT

Standard

TRAVEL

Yes, 5 % of the Time

MEDICAL SURVEILLANCE

Not Applicable

SIGNIFICANT WORK ACTIVITIES
  • Continuous sitting for prolonged periods (more than 2 consecutive hours in an 8 hour day), Keyboard use (greater or equal to 50% of the workday)
  • Abbott is an Equal Opportunity Employer of Minorities/Women/Individuals with Disabilities/Protected Veterans.
  • EEO is the Law link - English: http://webstorage.abbott.com/common/External/EEO_English.pdf
  • EEO is the Law link - Espanol: http://webstorage.abbott.com/common/External/EEO_Spanish.pdf
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