Creative Director, Healthcare Storytelling

Burson Group; New York (NY); Hybrid; USD 75,000 - 180,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Burson, part of WPP, is seeking a creative storyteller with pharma/healthcare expertise to translate complex science into compelling narratives for HCP and consumer audiences. You’ll mentor junior creatives in a fast-paced, integrated environment and guide multi-channel campaigns from concept to execution.

From social content to video scripts and campaign concepts, you’ll balance strategic thinking with hands-on production, partnering with cross-functional teams while delivering high-impact work

Qualifications

• 5–7 years of creative experience with 3–5 years in supervision or leadership.
• Proven ability to generate strategic, earned-first ideas that break through culture.
• Strong writing across social content, pitch decks, scripts, activations, and storytelling.

Responsibilities

• Serve as day-to-day creative across integrated healthcare programs and guide teams.
• Partner with Digital and Account teams to shape briefs grounded in audience and culture.
• Collaborate with art/creative partner to drive unifying earned-first big idea across channels.
• Develop breakthrough ideas and narratives for journalists, creators and communities.
• Oversee copy across social content, scripts, thought leadership, and decks.
• Lead production across content, video, activations, and campaigns with budget oversight.
• Build strong client partnerships and extend ideas to new opportunities.
• Present work that connects business, brand, and reputation objectives.
• Oversee multiple projects across brands and therapy areas while meeting deadlines.
• Mentor and coach junior/mid-level creatives.

Skills

Creative leadership

Strong writing

Pharma/healthcare experience

Cross-functional collaboration

Video content concepting

Presentations

Job description

Burson, part of WPP, is seeking a creative storyteller with pharma/healthcare expertise to translate complex science into compelling narratives for HCP and consumer audiences. You’ll mentor junior creatives in a fast-paced, integrated environment and guide multi-channel campaigns from concept to execution.

From social content to video scripts and campaign concepts, you’ll balance strategic thinking with hands-on production, partnering with cross-functional teams while delivering high-impact work