Creative Director for Fast-Growth CPG Brand

Waterstone Human Capital USA; Salt Lake City (UT); On-site; USD 90,000 - 130,000; Full time

Benefits offered by this job

Competitive salary

Performance-based bonus

Impactful work environment

Job summary

A leading CPG brand is seeking a Creative Director to shape brand identity and strategy across various channels. The ideal candidate will have over 5 years of experience in creative leadership within high-growth food or beverage sectors and a strong portfolio demonstrating both visionary brand building and hands-on execution. This role offers a competitive salary, a performance-based bonus, and the opportunity to make a significant impact in a fast-paced entrepreneurial environment.

Qualifications

• 5+ years in creative or brand leadership roles within high-growth CPG food or beverage.
• Proven experience scaling a consumer brand from growth stage to national recognition.
• Strong portfolio demonstrating visionary brand building and hands-on creative execution.
• Expertise in packaging design, digital content, advertising, and retail merchandising.
• Deep understanding of consumer behavior, category dynamics, and brand positioning.

Responsibilities

• Lead creative strategy for packaging refreshes and new product launches.
• Own creative direction for social channels and develop content calendars.
• Concept and execute omnichannel campaigns and align with growth teams.
• Strengthen brand presence in-store through displays and merchandising.
• Build and mentor a creative team and ensure alignment with business objectives.

Skills

Brand leadership

Creative strategy

Storytelling

Social media content creation

Packaging design

Collaboration

Consumer behavior understanding

Job description

A leading CPG brand is seeking a Creative Director to shape brand identity and strategy across various channels. The ideal candidate will have over 5 years of experience in creative leadership within high-growth food or beverage sectors and a strong portfolio demonstrating both visionary brand building and hands-on execution. This role offers a competitive salary, a performance-based bonus, and the opportunity to make a significant impact in a fast-paced entrepreneurial environment.