Creative Director, Copy — Luxury Brand Campaigns

Wpp Group

New York (NY)

Hybrid

USD 100,000 - 230,000

Full time

5 days ago

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Benefits offered by this job

Hybrid work model

Competitive benefits package

Job summary

Hudson Rouge, part of WPP, seeks a visionary Creative Director, Copy, to lead Tier 1 luxury automotive campaigns and drive high-end creative work. You will mentor writers and art directors, champion brand storytelling, and partner with senior leaders to win new business.

Based in New York, this hybrid role leverages Hudson Rouge's boutique culture within the global VML|WPP network, offering robust benefits and opportunities to shape premium brand voices for Lincoln and other luxury accounts.

Qualifications

Award-winning portfolio showcasing Tier 1 campaigns and luxury/automotive experience.
Proven leadership and experience leading pitches in an ad agency.
Excellent communication and mentoring of junior talent.
Willing to work in New York City within a hybrid structure.

Responsibilities

Drive new business growth by leading creative development and high-impact pitches.
Architect the voice of luxury across channels for Lincoln and emerging accounts.
Set the copy standard for brand storytelling, aligned with upscale consumer expectations.
Lead and mentor a team of copywriters and art directors, fostering growth and excellence.
Own executive client relationships and defend big, elegant ideas with senior leadership.
Oversee production pipelines from concept to final execution, ensuring on-time delivery.