Creative Director, Copy (Health)

twentysix; New York (NY); Hybrid; USD 100,000 - 230,000; Full time

Benefits offered by this job

Competitive benefits

Hybrid work model

Growth opportunities

Job summary

VML Health, a global healthcare agency within VML/WPP, seeks a highly strategic and creatively driven Creative Director, Copy, to lead healthcare brand storytelling and messaging.

You will guide teams, present concepts, manage budgets, and foster client relationships to deliver award-worthy work across brands. 8-10+ years, 5+ in supervision, and a strong portfolio are required. This role offers a hybrid office arrangement with opportunities for growth.

Qualifications

• A portfolio that demonstrates creative and conceptual thinking in the healthcare/pharma industry.
• 8-10+ years of equivalent experience with 5+ years of supervisory experience.

Responsibilities

• Be the go-to creative leader for assigned brand(s): provides thoughtful leadership, strategic clarity, inspiration, and direction to teams and helps develop strong ideas that solves clients' business challenges.
• Provides actionable, clear, and strategic feedback for teams and work closely with Strategy, Account, and the client to ensure ideas align with creative brief.
• Ability to conceive and persuasively present award-worthy concepts and recommendations to internal teams and clients.
• Leads production efforts and demonstrates ability to work within budget or can articulate justification to increase budget for projects with Account Team.
• Foster strong relationships with clients and spot opportunities to enhance or build on a project (upsell).
• Able to present confidently to client and clearly communicate how creative work/design meets the strategic and business objective.
• Manage multiple projects, sometimes for various brands with different scopes and ensure all project of self and team deadlines are met.

Skills

Creative leadership

Strategic thinking

Healthcare industry

Portfolio presentation

Job description

Who We Are

VML is a global creative company that combines brand experience, customer experience, and commerce to create connected brands that drive growth. Guided by a Human First philosophy, VML is known for its innovative work for brands and consistently ranks among the world’s leading creative companies, including the WARC Creative 100. VML’s global network spans 55+ markets with principal offices in Buenos Aires, Kansas City, London, New York, São Paulo, Shanghai and Singapore.

VML is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

For more information, please visit www.vml.com and follow along on LinkedIn #WeAreVML.

**About VML Health: **

VML HEALTH is a global healthcare agency that partners with healthcare clients across a broad definition of health, from high science to wellness and everything in between. It operates fluidly within the VML agency, as a core group of health specialists (a ‘vertical’) that has the benefit of autonomy in management, but with support of non-health expertise.

At the heart of health is the story of life – all the highs and lows, ambitions, and possibilities. But facing a health challenge can suddenly pull people away from these stories, knocking them off course.

Our purpose is to bridge this gap, bringing people closer to life and all its meaning. We gain a deeper understanding of Healthcare Professionals’ and patients’ needs, behaviors and lived experiences through what we call ‘radical empathy’.

VML Health creates connected brands that get to the heart, bringing people closer to the lives they want to live. Get to the heart. Connect for life.

What We're Looking For:

We're seeking a highly strategic and creatively driven Creative Director, Copy, to be a go-to leader for our healthcare brand(s). You're a visionary with a passion for developing innovative and impactful messaging that solves client business challenges. You possess a strong understanding of marketing principles, persuasive writing techniques, and the ability to inspire and direct a team of talented copywriters. You are a confident communicator, a skilled collaborator, and a champion for creative excellence.

What You'll Do:

• Be the go-to creative leader for assigned brand(s): provides thoughtful leadership, strategic clarity, inspiration, and direction to teams and helps develop strong ideas that solves clients' business challenges.
• Provides actionable, clear, and strategic feedback for teams and work closely with Strategy, Account, and the client to ensure ideas align with creative brief.
• Ability to conceive and persuasively present award-worthy concepts and recommendations to internal teams and clients.
• Leads production efforts and demonstrates ability to work within budget or can articulate justification to increase budget for projects with Account Team.
• Foster strong relationships with clients and spot opportunities to enhance or build on a project (upsell).
• Able to present confidently to client and clearly communicate how creative work/design meets the strategic and business objective.
• Manage multiple projects, sometimes for various brands with different scopes and ensure all project of self and team deadlines are met.

Who You Are:

• A highly creative individual with the ability to generate innovative, award-worthy creative and strategic ideas that solve clients' business challenges.
• A confident and persuasive presenter who can respond well to challenging client situations.
• Comfortable acting as a liaison between an agency vendor and client.
• Comfortable with pushing back on brief or strategic direction as necessary and collaborating with most senior level co-workers and clients.

What You'll Need:

• A portfolio that demonstrates creative and conceptual thinking in the healthcare/pharma industry.
• 8-10+ years of equivalent experience with 5+ years of supervisory experience.

**What we offer: **

• **Passionate, driven people **| We champion a culture of people that do extraordinary work.
• **Consciously cultivated culture **| We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
• Competitive benefits | What we offer full time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
• Growth-minded opportunities | We aim to nurture a culture of real-time feedback, growth-oriented mindset, and plenty of training opportunities through VML and WPP, so you can continue to grow personally and professionally.

#vmlhealthcareers

_$100,000-$230,000 USDWe believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we've adopted a hybrid approach, with teams in the office an average of four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

WPP (VML) is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.