Creative Director, Copy (Health)

GREY; New York (NY); Hybrid; USD 100,000 - 230,000; Full time

Benefits offered by this job

Hybrid work model

Job summary

Grey is seeking a senior creative leader to develop campaigns and guide multi-disciplinary teams from ideation to execution. You will oversee big brand ideas across channels, provide leadership, and defuse challenges in the best interests of the client and agency.

The role requires ten-plus years of agency experience and a proven track record of success. You will manage client relationships, lead creative meetings, and generate ideas to win new business while mentoring junior team members.

Qualifications

• 10+ years in a creative agency role with a proven track record.
• Agency experience across all channels.
• Strong portfolio with relevant experience and award-winning work.
• Excellent verbal communication and client presentation skills.
• Solid marketing knowledge across advertising and digital experiences.
• Experience leading large teams in client-facing roles.
• Excellent written and presentation skills.
• Ability to manage multiple projects in a fast-paced environment.

Responsibilities

• Direct projects from concept to completion with minimal oversight from ECDs and GCDs.
• Act in the best interest of the client’s and/or the agency’s big idea when managing day-to-day operations.
• Provide creative guidance to ensure ideas are tied to strategy and pushed internally and with the client.
• Manage the client relationship and lead creative meetings/presentations.
• Generate ideas to help pitch and win new business.
• Lead effective team meetings to organize workload and motivate team members.
• Collaborate with internal/external partners to create products using current best practices.
• Set high creative standards and contribute to agency initiatives.
• Mentor junior teams and oversee their creative efforts to stay on strategy and schedule.
• Oversee career development and performance reviews for team members.
• Foster a positive environment for high-quality creative work.
• Stay current on global creative trends and technologies to drive innovation.
• Infuse culturally relevant elements into briefs and campaigns.

Skills

10+ years experience

Agency experience

Creative portfolio

Verbal communication

Marketing knowledge

Team leadership

Written & presentation

Multitasking

Job description

Grey’s mission is to create Famously Effective ideas that move people, businesses, and the world forward, harnessing the power of creativity to solve business challenges and drive growth for some of the world’s most influential brands and companies, including Procter & Gamble, Volvo, Haleon, Circle K, and The Coca-Cola Company. That commitment to effectiveness has earned Grey a Grand Effie in every market where it operates. Grey was recognized as a 2025 Fast Company World Changing Ideas winner and earned 26 Lions at the 2026 Cannes Lions International Festival of Creativity, contributing to Ogilvy’s Network of the Year honors. Newsweek also named Grey a Top 100 Global Most Loved Workplace in 2024 and one of America's Greatest Workplaces for Women and Professional Services in 2025. Grey is part of WPP, the trusted growth partner for the world's leading brands. Powered by exceptional talent and our agentic marketing platform WPP Open, WPP unites cutting-edge media intelligence and data solutions, creativity, production, enterprise solutions and expert strategic counsel.

About WPP

WPP is the trusted growth partner for the world’s leading brands. We unitecutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counselin a single company –powered by exceptional talent and our agentic marketing platform, WPP Open,to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.

POSITION OVERVIEW:

Responsible for developing creative campaign concepts and leading multi-disciplinary teams through ideation to execution.Oversee the development of big, brand-building, persuasive, and unexpectedideas across all channels.Provide leadership and motivationwhile simultaneouslyextractingamazing thoughts and ideas fromreportingcreatives.Ability to defuse problems andcome up withsolutions in the best interests of thecompany, the clients, and thecreative team.

KEY RESPONSIBILITIES:

• Direct projects from concept to completion with minimal oversight from ECDs and GCDs, ensuringthat creative ideas are executed in an exceptional way–
• Act inthe best interest of theclient’s and/or the agency’sbig idea when managing the day-to-day operations
• Providecreativeguidance to ensure ideas are tied to strategy, pushing for Famously Effective ideas internally as well as with the client
• Manage the client relationship and lead creativemeetings/presentations to the client
• Generate ideas to help pitch and win new business
• Lead effective team meetings to both organize highquantityof work, but also to inspire and motivate team members.
• Work with internal and external strategic partners to create products using the most current industry best practices
• Setting an example for the larger team through setting high creative standards and overall involvement in the larger agency initiatives.
• May develop juniorteams with careful and consistent feedback,mentorshipand model behavior
• Maytrain and supervise team members. Oversee their creative efforts to ensure they are on strategy, on schedule, andare meetingcreative standards.
• Is responsible forawareness and communication of creative successes both internally and externally
• May overseecareerdevelopment of junior team members. Perform reviews todeterminestrengths, growth opportunities, goals, and ambitions.
• Builds positive environment for the development of the highest quality creative product
• Remain current on latest creative trends globally. Stay curious about award shows, past and present case studies, production companies, and everything that is being created by some of the best people and companies in our industry. Only by gaining an understanding of what kind of work moves you and what it takes to get there,you willthen be able to create work that moves others.
• Stay on top of the latest technological advancements, including design software, digital tools, and platforms, to enhance creative processes and deliver innovative solutions
• Remain curious about pop culture, social mediatrendsand your audience's interests and behaviorsin order toinfuse culturally relevant elements into briefs and campaigns. Bring the outside world into our work, so our brands can join the conversation.

WHAT YOU WILL NEED:

• At least10+years of industry experience in a well-established, creative role with a proventrack recordof agency success
• Agency experience working across allchannels
• Strong creative portfolio highlighting relevant/category experience and industry award winning work
• Solidverbal communication skills, with experience presenting to all levels ofclients
• Knowledgeof marketing, all forms of advertising, and digital experiences, with provenconceptual and design abilities
• Experience working with large teams in client-facing roleli>
• Excellentwrittenand presentation skills
• Ableto handle multiple projects in a fast-paced environment

WHO YOU ARE:

• Creative: Putting together two things to create a third thingno one’sever seen before
• Productive: Acting on ideas to make things happen and get stuff done
• Collaborative: Focused on the greater good versus personal gain
• Adaptable: Ready and able to embrace change

The base salary range for this position at the time of this posting is indicated below. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. We offer a competitive benefits package, click here for more details.

Pay Range

$100,000 - $230,000 USD

We believe great work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach including required in-office days. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

GREY is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

If you need any assistance seeking a job opportunity, or if you need reasonable accommodation with the application process, please contact us at [e-mail]. Please note that this contact is only for candidates who are requesting accommodation. Emails for other purposes, including application status requests, will not receive a response.