Creative Director: Brand Strategy & Digital Experience

Graco; Rogers (MN); On-site; USD 90,000 - 150,000; Full time

Benefits offered by this job

Medical insurance

Dental insurance

Stock purchase plan

401(k)

Job summary

Graco seeks a Creative Director to lead the global creative function, shaping brand experiences and content strategy across digital, print, video, and events. You will partner with marketing leaders to translate business goals into compelling, customer-centric campaigns, while elevating creative quality and efficiency.

You will oversee development of creative strategies, manage a high-performing team of art directors and designers, and ensure brand alignment across global markets, with a focus

Qualifications

• Bachelor's degree in Marketing, Graphic Design, Visual Arts, or Communications.
• 8+ years of progressive experience in creative, design, brand or content functions.
• Proven leadership experience in designing and implementing creative design and content strategies.

Responsibilities

• Partner with marketing leaders to shape initiatives through customer-centric storytelling and integrated campaigns.
• Lead creative reviews and provide actionable feedback to elevate quality and impact.
• Develop and execute creative strategies across digital, print, video, social, web, and multimedia channels.
• Ensure brand standards and messaging frameworks are applied consistently across campaigns.

Skills

Strategic thinking

Creative leadership

Storytelling

Campaign development

Cross-functional collaboration

Education

Bachelor's degree (Marketing, Graphic Design, Visual Arts, Communications)

Tools

Adobe Creative Suite

Job description

Graco seeks a Creative Director to lead the global creative function, shaping brand experiences and content strategy across digital, print, video, and events. You will partner with marketing leaders to translate business goals into compelling, customer-centric campaigns, while elevating creative quality and efficiency.

You will oversee development of creative strategies, manage a high-performing team of art directors and designers, and ensure brand alignment across global markets, with a focus