Creative Director

The Minds; United States; Remote; USD 150,000 - 200,000; Full time

Benefits offered by this job

401k matching

Flexible PTO

Life insurance

Remote work

Job summary

The Minds is seeking a visionary Creative Director with COPY to strengthen brand building through culture, social engagement, and storytelling. This remote-first role partners with strategists, mentors teams, and balances hands-on execution with strategic leadership.

You will define standards, lead multi-platform campaigns, and present work to clients and executives, guiding a fast-paced agency environment toward creative excellence.

Qualifications

• 7–10+ years in a creative leadership role.
• Strong portfolio across social, digital, experiential and traditional media.
• Experience presenting to C-Suite on multi-year strategies and campaigns.

Responsibilities

• Define and elevate creative standards for teams and clients.
• Lead concept development and execution across digital and social platforms.
• Foster a culture of innovation, collaboration, and problem-solving.
• Oversee ideation, design, and production of multi-platform campaigns.
• Partner with strategists to develop culturally relevant brand narratives.
• Ensure outputs align with brand objectives and audience insights.
• Guide clients through storytelling and design strategies; present to senior stakeholders.
• Lead, mentor, and inspire Art Directors, Copywriters, and Designers.

Skills

Creative leadership

Brand storytelling

Social-first strategy

Leadership & mentorship

Presentation to executives

Tools

Adobe Creative Suite

AI-assisted workflows

Job description

Strategy, Creative, Content Creation, and Social Innovation, https://www.theminds.studio/.

About the Role

We’re seeking a visionary Creative Director, COPY passionate about brand building through culture, social/community engagement and creative storytelling. This role requires a dynamic leader who can craft breakthrough ideas, build strong client relationships, and mentor teams. The CD/Copy will drive high-impact campaigns, balancing hands-on execution with big-picture strategy, and hold a high standard of both taste and speed.

Location: Remote-first (West-Coast preferred)

Reporting to: GCD / ECD

What You’ll Do

• Define and elevate creative standards for teams and clients.
• Lead concept development and execution across digital and social platforms.
• Foster a culture of innovation, collaboration, and problem-solving.

Campaign Development & Execution

• Oversee ideation, design, and production of multi-platform campaigns.
• Partner with strategists to develop culturally relevant brand narratives.
• Ensure all creative outputs align with brand objectives and audience insights.

Client & Team Engagement

• Serve as a trusted creative partner, guiding clients through storytelling and design strategies.
• Present work persuasively to clients and senior stakeholders.
• Work closely with account teams and inter-agency partners to align brand initiatives.
• Lead, mentor, and inspire Art Directors, Copywriters, and Designers.
• Foster collaboration, accountability, and creative excellence.
• Provide constructive feedback to nurture professional growth.
• Ensure Quality Control across creative team and projects
• Explore emerging creative tools, platforms, and trends to enhance the agency’s offerings.
• Be hands-on in new business pitches, production, and post-production.

What We’re Looking For

Experience & Expertise

• 7–10+ years in a creative leadership role, 10+ years in an agency or related field.
• Proven ability to develop and execute high-impact creative strategies.
• Strong portfolio showcasing work across social, digital, experiential, and traditional media.
• Experience presenting to C-Suite decision makers on multi-year strategies and creative campaigns.
• Deep understanding of social-first and community-driven brand building.
• Experience managing large-scale productions, from concept to post-production.
• Experience in influencer-led campaigns and creator partnerships.
• Someone current on emerging tools and integrate them into the agency’s design practice with discernment.

Creative & Strategic Mindset

• You lead with curiosity, and POVs.
• Genuine obsession with the brands and audiences you work on, the audiences they serve and the culture they’re part of—you immerse yourself in their world and bring that knowledge into every brief, brainstorm, and execution.
• Deep understanding of cultural trends, audience behavior, and brand innovation.
• Passion for culture, trends, and digital innovation.
• Ability and taste to craft ideas that are not just stunning, but intentionally designed to capture attention, create dialogue, and earn headlines and shares in media.
• High judgement on when to use AI tools to accelerate ideation, i.e. in proof-of-concept visuals, to elevate execution quality, not substitute creative POV.
• Commitment to balancing creative excellence with business objectives and client needs.
• Exceptional communication and presentation skills, able to present creative and strategy-as-a-story.
• Strong leadership abilities, with experience inspiring high-performing teams.
• Collaborative approach to problem-solving and project execution.

Skills & Tools

• Ability to own multiple rooms, from brainstorms to C-Suite presentations.
• Ability to lead production as the sole creative on set.
• Conceptual thinker with strong design sensibility and storytelling instinct.
• Elite speed at rapid ideation and concept development.
• Elite conceptual range, from social-first creative to multi-year platforms.
• Mastery of written communication from scripts to headlines and taglines, to highly-engaging post copy and deck narratives
• Expert-level presentation skills in person and in deck formats (Keynote, Google Slides, and PowerPoint).
• Proficiency in AI-assisted workflows—including creative prompt engineering on emerging platforms like (Gemini, Midjourney, ChatGPT, Claude, Adobe Firefly, Sora, etc.)
• Mastery of Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro).

Bonus:

• Culture forward / social ideator
• Sports! fan or work (both ideally)
• Work in either tech / or device is a plus but not required
• Looking for untraditional thinkers
• Fun!!! Can’t take it too serious
• Life Insurance (Basic, Voluntary & AD&D)
• Unlimited Paid Time Off (Vacation, Sick & Public Holidays)
• Family Leave (Maternity, Paternity)
• Training & Development
• Work From Home/Hybrid Days

The anticipated annual compensation range for this position is $150,000 - $200,000, in addition to our standard employee benefits package (medical/dental/vision/life insurance, 401k matching, Flexible PTO, and various other benefits and perks) Consistent with applicable law, compensation is determined based on a wide range of factors, including relevant experience, knowledge, skills, job duties, and geographic location. We reserve the right to modify this pay range at any time.