Creative Director

Aircall; New York (NY); On-site; USD 200,000 - 240,000; Full time

Job summary

Aircall, a unicorn AI-powered customer communications platform, seeks a Creative Director to build the brand platform across campaigns, content, social, events, and digital experiences.

This player-coach role combines ambitious leadership with operational discipline, guiding brand design, copywriting, video, motion, localization, and content production while creating scalable systems for global consistency.

Qualifications

• 8+ years in creative, brand, or content leadership roles.
• B2B SaaS experience required; AI product marketing a plus.
• Strong portfolio of brand systems and multi-channel campaigns.
• In-house experience with internal creative teams.
• Experience leading multidisciplinary creative talent.
• Ability to translate complex tech into simple, memorable ideas.
• Experience building global creative platforms across markets.

Responsibilities

• Define and evolve Aircall's global creative vision, principles, and storytelling system.
• Build distinctive creative platforms for major product launches and campaigns.
• Translate complex product and AI propositions into clear, compelling ideas for all channels.
• Set and protect the quality bar across brand design, copywriting, video, social, and digital experiences.
• Lead and develop a multidisciplinary team spanning design, copy, video, and localization.
• Direct internal teams and external partners from brief to launch.
• Partner with Product Marketing, Integrated Programs, Demand Gen, Regional Marketing, and leadership to connect creative to business priorities.
• Build scalable creative systems and production models with global consistency and regional adaptability.
• Establish briefing, review, prioritization, and approval processes to improve quality and speed.
• Guide creative direction for organic social and video with regional Content Strategists.
• Use AI to improve creative development, localization, and production workflows.
• Evaluate creative performance and apply learnings to future campaigns.

Skills

Creative leadership

Brand leadership

Content leadership

B2B SaaS experience

AI fluency

Global platforms

Job description

Aircall is a unicorn, AI-powered customer communications platform used by 22,000+ companies worldwide to drive revenue, resolve issues faster, and scale customer-facing teams. We're redefining customer communications by bringing voice, SMS, WhatsApp, and AI together into one seamless workspace.

Our momentum comes from a simple idea: help teams work smarter, not harder. Aircall's AI Voice Agent automates routine calls, AI Assist streamlines post-call work, and AI Assist Pro delivers real-time guidance so people can do their best work. The result is higher revenue, faster resolutions, and teams that scale with confidence.

Aircall is headquartered in Paris, our European HQ, with a strong North American presence anchored in Seattle, our North American HQ, and teams across Madrid, London, Berlin, San Francisco, New York City, Sydney, and Mexico City. We've built a product customers love and a business that’s scaling quickly, backed by world-class investors and driven by rapid AI innovation across multiple product lines.

At Aircall, you'll join a company in motion. We're ambitious, product-driven, and execution-focused, with visible impact, fast decisions, and real growth.

How we work at Aircall: We're customer-obsessed, data-driven, and focused on delivering meaningful outcomes. We value ownership, continuous learning, and thoughtful speed. If you thrive in a collaborative, fast-moving environment where trust and impact matter, you'll feel at home here.

About The Role

Aircall is looking for a Creative Director to build the creative platform that makes our brand distinctive in the AI voice agent category. Working from Aircall's existing brand foundation, you will define how the brand shows up across global campaigns, content, social, events, and digital experiences, and raise the creative standard across every market and channel.

This is a player-coach role combining ambitious creative leadership with strong operational discipline. You will guide brand design, copywriting, video, motion, localization, and content production while creating the systems that help teams produce high-quality work consistently and at scale.

You will need a strong point of view on what makes creative work distinctive and effective, along with the judgment to navigate complex dependencies, make clear decisions, and keep work moving across a global organization.

Your work will directly shape how the market understands and trusts Aircall as an AI voice agent company.

Where You’ll Work

This role is based in our New York, NY office.

Key Responsibilities

• Define and evolve Aircall's global creative vision, principles, and storytelling system.
• Build distinctive creative platforms for major product launches, integrated campaigns, category moments, events, and brand activations.
• Translate complex product and AI propositions into clear, compelling ideas that work across audiences and channels.
• Set and protect the quality bar across brand design, copywriting, video, motion, social, events, and digital experiences.
• Lead and develop a multidisciplinary team spanning design, copy, video, content production, and localization.
• Direct internal teams and external creative partners from brief and concept development through production and launch.
• Partner closely with Product Marketing, Integrated Programs, Demand Generation, Regional Marketing, and leadership to connect creative work to business priorities.
• Build scalable creative systems, templates, and production models that create global consistency while enabling effective regional adaptation.
• Establish clear briefing, review, prioritization, and approval processes to improve creative quality, speed, and accountability.
• Guide the creative direction for organic social and video in partnership with regional Content Strategists.
• Use AI and automation to improve creative development, versioning, localization, and production workflows across tools.
• Evaluate creative performance and apply learnings to strengthen future campaigns and brand programs.

Qualifications

• 8+ years of experience in creative, brand, or content leadership roles.
• B2B SaaS experience is required; experience marketing AI products or working at an AI-focused company is a strong plus.
• A strong portfolio demonstrating distinctive brand systems, creative brand campaigns, and multi-channel creative work.
• In-house experience, with a strong bias toward building and leading internal creative capabilities.
• Experience managing and developing multidisciplinary creative talent.
• Demonstrated ability to translate technical or complex products into simple, memorable creative ideas.
• Experience building global creative platforms that can be adapted across markets, languages, and channels.
• Proven ability to lead complex creative programs involving multiple stakeholders and dependencies.
• Strong AI fluency, with practical experience using AI to improve the quality, speed, or scale of creative production.
• A strategic and opinionated design perspective, balanced with sound business judgment and a collaborative working style.

Why join us?

Key moment to join Aircall in terms of growth and opportunities

Our people matter, work-life balance is important at Aircall

Fast-learning environment, entrepreneurial and strong team spirit

45+ Nationalities: cosmopolite & multi-cultural mindset

Competitive salary package & benefits

DE&I Statement

At Aircall, we believe diversity, equity and inclusion - irrespective of origins, identity, background and orientations - are core to our journey.

We pride ourselves on promoting active inclusion within our business to foster a strong sense of belonging for all. We're working to create a place filled with diverse people who can enrich and learn from one another. We're committed to ensuring that everyone not only has a seat at the table but is valued and respected at it by providing equal opportunities to develop and thrive.

We will constantly challenge ourselves to make sure that we live up to our ambitions around diversity, equity and inclusion, and keep this conversation open. Above all else, we understand and acknowledge that we have work to do and much to learn.

Want to know more about candidate privacy? Find our Candidate Privacy Notice here.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Base salary range:: $200,000 USD - $240,000 USD