Creative Art Director — Lead Brand & Campaign Vision

SmartRecruiters, Inc.; Santa Fe (NM); On-site; USD 120,000 - 180,000; Full time

Job summary

Lifted is building a talent network for enterprise partners, seeking a Senior Creative Leader to guide brand expression, campaigns, and creative direction across channels. You will mentor multidisciplinary teams and drive visual storytelling while aligning with marketing and product leadership.

The role demands a track record of senior creative leadership, setting craft standards, and delivering high-quality brand work for complex campaigns.

Qualifications

• Lead creative vision, concept development, and brand expression across campaigns and channels.
• Translate business strategies and consumer insights into compelling creative platforms.
• Direct multidisciplinary creative teams through concepting to execution.
• Review and approve creative work to ensure consistency, quality, and adherence to brand standards.
• Partner with marketing, product, global/regional creative, and leadership to align on strategy and creative direction.
• Manage creative presentations, storytelling, narrative frameworks, and pitch development.
• Mentor and elevate talent; set craft standards and creative culture expectations.
• Make final decisions on creative concepts, visual tone, and brand identity evolution.
• Develop visual concepts, storyboards, and creative territories for campaigns and content.
• Guide designers, photographers, videographers, and copy partners in executing visual direction.
• Oversee composition, typography, color, layout, and brand visual identity application.
• Collaborate with cross-functional teams to ensure brand consistency across deliverables.
• Present creative work internally and incorporate feedback.
• Ensure all assets meet brand style guidelines and quality standards.
• Background in Senior creative leadership overseeing visual direction & concept development.

Skills

Creative leadership

Brand strategy

Team mentorship

Collaboration

Job description

Lifted is building a talent network for enterprise partners, seeking a Senior Creative Leader to guide brand expression, campaigns, and creative direction across channels. You will mentor multidisciplinary teams and drive visual storytelling while aligning with marketing and product leadership.

The role demands a track record of senior creative leadership, setting craft standards, and delivering high-quality brand work for complex campaigns.