Creative Accounts and Strategy Manager

Lactalis U.S. Yogurt; Bedford (NH); On-site; USD 80,000 - 120,000; Full time

Benefits offered by this job

Comprehensive benefits

Paid Time Off

Education Reimbursement

Job summary

Lactalis U.S. Yogurt is seeking a Creative Accounts and Strategy Manager to lead branding and advertising efforts. Located in New Hampshire or Minnetonka, this role requires strong leadership and deep knowledge of marketing principles.

The ideal candidate will have 8+ years of experience in advertising, a Bachelor's degree in a relevant field, and the ability to manage teams effectively. Comprehensive benefits are offered for professional growth and support.

Qualifications

• 8+ years of experience in advertising or marketing, preferably in an agency.
• Proven track record in managing creative teams and successful campaigns.
• Strong understanding of advertising marketing and analytics.

Responsibilities

• Lead and organize cross-functional teams for branding and marketing solutions.
• Build trust with clients by aligning advertising efforts with business goals.
• Deliver against KPIs to measure agency success and client satisfaction.

Skills

Strategic leadership

Creative campaign management

Collaboration excellence

Education

Bachelor’s degree in marketing, advertising, or communications

MBA or equivalent

Tools

Digital engagement tools

Analytics software

Job description

Creative Accounts and Strategy Manager

Location: Minnetonka, MN or Bedford, NH.

We are seeking a Creative Accounts and Strategy Manager who will lead and organize cross‑functional teams to deliver world‑class advertising, branding, and marketing solutions to internal stakeholders within the Lactalis Yogurt Division. The role reports to the Creative Strategy Director.

Responsibilities

Strategic Leadership

• Build trust and credibility across client teams by demonstrating a deep understanding of client business objectives, industry trends, and consumer culture.
• Partner with marketing, sales, OMNI, and creative leadership to align advertising efforts with business goals.
• Lead creative strategy development for brand campaigns.
• Execute the agency’s vision, mission, and long‑term strategy aligned with client (Brand) goals.
• Establish and maintain strong relationships across Lactalis marketing divisions and other internal Brand clients.

Operational Management

• Serve as a credible, trusted partner and advisor to Brand management clients, working with them to plan, forecast, and implement creative campaign solutions.
• Advise internal clients on creative development with outside agencies.
• Influence and advocate for client concerns, ensuring timely resolution.
• Leverage processes and tools to ensure efficiency, scalability, and quality of deliverables.
• Support management of both agency budget and brand consumer advertising budget.
• Guide teams with the agency culture of innovation and creativity that delivers impactful campaigns.
• Ensure brand consistency across all internal and external communications: comms strategy, paid, earned, customer, owned.
• Develop and maintain brand guidelines; ensure all creative assets reflect brand identity and messaging.
• Identify and share gaps in guidelines that could improve consistency of execution.

Performance Measurement

• Deliver against KPIs and metrics to measure agency success and client satisfaction.
• Support ongoing optimization operations based on data‑driven insights.

Work Conditions

• Travel is required up to 25% monthly.
• Extended hours may be necessary depending on project needs.
• To fulfill these responsibilities, tools such as a computer, phone, or allowance(s) will be provided.
• A cell phone is required.
• Reasonable accommodation may be made to enable individuals with disabilities to perform these essential duties and responsibilities.

Requirements

Education

• Bachelor’s degree in marketing, advertising, communications, or related field is required.
• MBA or equivalent preferred.

Experience

• 8+ years of experience in advertising or marketing; advertising agency experience preferred.
• Proven track record in managing creative teams and delivering successful campaigns.
• Demonstrated abilities to navigate the organization and bring forward a strong point of view.

Certifications and Specific Knowledge

• Creative vision with collaboration excellence to deliver high‑impact advertising solutions that align with brand strategy and business objectives.
• Strong understanding and extensive knowledge of advertising marketing, digital engagement, and analytics.

Benefits

We offer a comprehensive Total Rewards Program with a variety of affordable benefits and coverage options. We support insurance costs significantly, contribute generously to retirement plans, and offer Paid Time Off from day one. We are committed to your professional growth, providing training and development opportunities, including Education Reimbursement. Join us and grow your career.

Equal Employment Opportunity

We are an equal employment opportunity employer. We will not discriminate against applicants with regard to any legally‑recognized basis, including but not limited to veteran status, race, color, religion, sex, national origin, age, marital status, sexual orientation, and physical or mental disabilities.