Counter Sales Associate

Baker Distributing Company; Waycross (GA); On-site; USD 21,000 - 34,000; Full time

Job summary

Baker Distributing Company is seeking a Counter Sales Associate to manage the sales counter at one of its wholesale HVAC distributorships. The role emphasizes strong customer service in a sales-driven environment with duties spanning parts sourcing, warranty administration, and order processing.

You will assist dealers and end users, stock shelves, and apply suggestive selling to grow sales while maintaining safety and organization in a fast-paced setting.

Qualifications

• Requires high school diploma or GED; equivalent experience considered.
• Demonstrated experience with HVAC equipment in a wholesale distribution setting.
• Strong customer service, problem-solving, and relationship-building skills.
• Ability to manage multiple tasks in a fast-paced environment; adaptability.
• Mechanical or technical experience preferred; knowledge of HVAC products helpful.

Responsibilities

• Sell at the counter and provide strong customer service in a sales-oriented setting.
• Represent Baker Distributing Company and drive showroom sales.
• Assist with sourcing, shipping parts, inventory control, and warranty administration.
• Handle walk-in and telephone customers; upsell related items.
• Maintain organized shelves and merchandising; ensure safe workspace.

Skills

Interpersonal skills

Customer service

Communication

Analytical thinking

Problem solving

Team and independent work

Process improvement

English communication for safety

Education

High School Diploma or GED

Tools

Microsoft Office

Job description

Summary

The Counter Sales Associate is responsible for our sales counter at one of our wholesale HVAC distributorships that carries multiple brands of equipment, parts, and supplies. The goal of this role is to provide strong customer service in a sales-oriented setting.

Essential Duties/Accountabilities

• Represent Baker Distributing Company as a leader in the industry ensuring maximum sales.
• Interact with internal and outside salespeople, vendors and contractors.
• Responsible for showroom merchandising and re-stocking product.
• Assist in resolving customer relations problems with both dealers and end users.
• Complete sales order process for customers with efforts to up-sell associated items.
• Service walk-in and telephone customers and assist with sourcing and shipping parts, inventory control and warranty administration.
• Provide customer product and service needs by researching products via computer system, catalog, telephone or other reference sources.
• Arrange stock on shelves or racks in sales area and keeps merchandise in order.
• Apply suggestive selling techniques and up-sells to current and prospective customers.
• Adhere to all company safety protocols and procedures.
• Utilize personal protective equipment (PPE) as required.
• Report any safety hazards or incidents immediately to management.
• Participate in regular safety training sessions and drills.
• Ensure a clean and organized workspace to prevent accidents and injuries.
• Follow all guidelines for the safe handling and storage of products.
• Maintain a professional and safe demeanor during all customer interactions.
• Conduct outgoing customer sales or service calls and resolve customer complaints.
• Perform other duties as assigned.

Qualifications

• High School Diploma or GED required; equivalent experience may be considered.
• Demonstrated experience with HVAC equipment in a wholesale distribution setting.
• Background in sales, operations, purchasing, or inventory management preferred.
• Strong interpersonal skills with a focus on customer service, problem-solving, and relationship-building.
• Ability to manage multiple tasks in a dynamic, fast‑paced environment; reasonable accommodations will be provided as needed.
• Demonstrated interest in continuous learning, mentoring, and leadership.
• Mechanical or technical experience preferred.
• Proficiency in Microsoft Office or similar productivity tools; assistive technologies may be used to support this function.
• A valid driver’s license is required only if driving is an essential function of the role.

Skills

• Strong interpersonal skills.
• Excellent customer service mindset with the ability to develop long term relationships.
• Excellent written and verbal communication skills.
• Excellent analytical aptitude with a proven ability to analyze/interpret data.
• Strong and creative problem-solving skills
• Ability to work independently and in a team environment.
• Proactively seeks continuous process and service improvements.
• This role requires the ability to understand and communicate in English to comply with safety standards, training, policies, and procedures. Reasonable accommodations will be provided to support effective communication.

Physical Demands and Work Environment

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

• Required to move parts and equipment weighing up to 50 pounds.
• Required to position self to access equipment by standing, sitting, or walking, climbing, kneeling, crouching, or crawling.
• Operates computer and telephone equipment for extended periods of time.
• Visual acuity is required to perform essential job functions such as reading labels, inspecting equipment, monitoring inventory, and operating machinery. Tasks may involve close vision, distance vision, color differentiation, peripheral awareness, depth perception, and visual focus.
• Required to operate warehouse equipment such as forklifts and pallet jacks