Counter Sales

HRB:14162:2057381; Rehoboth Beach (DE); On-site; USD 30,000 - 42,000; Full time

Benefits offered by this job

Medical Insurance

Dental Benefits

Vision Benefits

401(k)

Life Insurance

Paid Time Off

Parental Leave

Job summary

Colonial Electric Supply is seeking a Counter Sales representative in Rehoboth, DE. You will greet customers, process orders, and assist with merchandise selection on a full-time basis. The role emphasizes friendly service, accurate transactions, and strong product knowledge.

Responsibilities include maintaining displays, applying pricing rules, and promoting company promotions. A high school diploma or GED is preferred, with 1–2 years in retail sales or related experience beneficial.

Qualifications

• Strong customer service and communication skills.
• Ability to handle cash and process orders accurately.
• Ability to greet customers and assist with merchandise selections.
• Familiarity with store pricing and promotions.

Responsibilities

• Greet customers on the sales floor and assist with merchandise selections.
• Process orders and transactions according to company policies.
• Maintain neat displays and assist with promotions and upselling.
• Resolve simple customer issues and escalate complex problems when needed.
• Requisition stock and prepare items for will-call or pickup.
• Promote branch promotions and ensure excellent service.

Skills

Customer service

Sales

Cash handling

Pricing systems

Merchandising

Communication

Education

High school diploma or GED

Tools

POS system

Job description

Counter Sales

Rehoboth, DE | Full Time

Monday-Friday | 8am-5pm

SUMMARY

Sells merchandise to individuals in store by processing orders from customers, using all required company policies, procedures and systems in an expeditious manner.

ESSENTIAL DUTIES AND RESPONSIBILITIES

(Other duties may be assigned.)

• Greets customers on sales floor. Practices good interpersonal relations, using tact, courtesy, a positive attitude toward customers and co-workers, pleasant telephone etiquette, and a general attitude as a representative of goodwill on behalf of the company at work or during company travel.
• Handles difficulties with customers and coworkers with diplomacy and seek assistance when needed.
• Resolves customer order problems and complaints promptly.
• Displays merchandise, suggests selections that meet customer's needs, and emphasizes selling points of article such as quality and utility. Recommends additional products related to customer needs.
• Acquires, uses and continuously develops personal technical knowledge of general and specialty merchandise items to assist customers and other company personnel.
• Determines make, type, and quality of merchandise desired by being familiar with products sold in the department by use, vendor, location in warehouse, catalog and catalog number, other reference materials, and special selling points.
• Describes or demonstrates product, using samples or catalog, and emphasizes salable features.
• Identifies and uses appropriate company and/or customer pricing systems.
• Provides oral and written quotations or estimates of prices, terms and delivery for standard, complex or non-standard merchandise.
• Prepares cash or charge sales tickets with required identification, necessary information for customer, merchandise, price, and sales tax status for processing, shipment and delivery of merchandise in a timely manner. Follows up with any specific record-keeping requirements.
• Receives payment or obtains credit authorization.
• Requisitions merchandise from stockroom and/or withdraws and assembles merchandise for immediate delivery, delayed customer pick-up, company truck delivery or shipment by common carrier. Loads customer materials for \"will call\" orders.
• Prepares correspondence and reports necessary for business transactions.
• Sell and promote branch and company wide promotions and specials as directed.

KNOWLEDGE, SKILLS and/or ABILITIES

• Ability to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
• Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, decimals and metric scales.
• Ability to calculate figures and amounts such as discounts, interest, commissions, and percentages.
• Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

EDUCATION and/or EXPERIENCE

High school diploma or General Education Degree (GED), one – two years desired from a two-year college, but nto required; and one to two years related experience and/or training; or equivalent combination of education and experience.

PHYSICAL DEMANDS

While performing the duties of this job, the employee is frequently required to stand. The employee must occasionally lift and/or move up to 50 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus.

WORK ENVIRONMENT

Typical environments include offices, light industrial, commercial, utility. The noise level in the work environment is usually moderate.

Who is Colonial Electric?

We are Colonial Electric Supply, the #1 supplier of commercial electrical and lighting components in the tri-state area. That means we keep the lights on, the electricity flowing, and the factories bright and humming.

Our Team - At 500 strong and growing, our team is the fastest and smartest in the lighting and electrical supply business, with the most contracts because we love to win! If you’ve read this far, we’re betting you like to win too.

A Delightfully Simple Work Culture - You’ll enjoy Colonial Electric because our workspaces and people form a family culture—very different from the corporate world. We are always looking to promote from within and due to our dedicated training team, many have been promoted within the first year!

Work-Life Balance: We are privately-owned and led by men and women of strong character. That means we value the health and happiness of the people who work with us. We’ve made work-life balance a point of pride for 90 years. Back in 1925, we called it \"respect.\" Everyone who joins Colonial Electric is a respected member of our team.

Check Out our Benefits

Medical Insurance - Choose between a traditional PPO and flexible health plan with a tax-free health savings account

• Comprehensive and affordable coverage
• Preventative care covered at 100%
• Access to the Blue Cross Blue Shield national network

Dental Benefits - Affordable coverage with annual exams, cleanings and xrays covered at 100% and rollover benefits.

Vision Benefits - Get yearly eye examinations and buy new lenses, frames, and contacts. Or skip the glasses and enjoy special discounts on LASIK procedures! You’ll have access to 70,000 provider locations across the U.S., including well-known retailers like Walmart and America’s Best Glasses.

401(k) for Comfortable Retirement - Colonial Electric matches 25% of your contributions up to 6% of your annual earnings..

Life Insurance & AD&D Insurance At Zero Cost - Colonial Electric offers all full-time employees life and accidental death and dismemberment insurance (AD&D) at zero cost to you.

Paid Time Off - Including vacation, personal time, paid holidays and more.

Colonial Paid Parental Leave - CPPL offers parents company paid time off to care for the birth or adoption of a child.

Colonial offers many additional benefits for employees and their families! Feel free to inquire about our complete benefits guide during the interview process.